Melissa Agnes
JANUARY 27, 2015
There is currently a huge divide between police officers / agencies and the communities they serve. A divide that unfortunately grew in 2014 and that I hope to see begin to bridge itself in 2015. His goal and his passion is in helping police agencies leverage social media to communicate effectively with their communities.
Solo PR Pro
OCTOBER 5, 2021
In 2000, he jumped the fence to take a communications-focused role at global PR agency FleishmanHillard. Doug decided it was time for a change and struck out on his own to return to that passion, forming Doug Levy Communications at the tail end of 2015. From journalist to PR pro.
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Cision
JANUARY 21, 2016
Social media can quickly turn local events into breaking national news which means every season is crisis season. For Visit North Carolina’s Scott Peacock, summer 2015 was a particularly challenging, shark-filled season. Basics for having a plan in place ahead of a crisis? What was their expectation?
Sword and the Script
APRIL 15, 2017
So wrote Sarah Green Carmichael , a senior editor with Harvard Business Review, in 2015 piece titled Research: For a Corporate Apology to Work, the CEO Should Look Sad. For example, I can see modifying his second recommendation for a broader business crisis purposes: “We have an obligation to be fair, thorough and professional.
Mindful Marketing
JULY 15, 2015
This has been a long time issue, fueled by PR agencies that build budgets based on hourly rates and want as much content pumped out as possible in those hours. But the best PR agencies also know that “quality content” (pitches, Tweets, blog posts, etc.) Every brand must have a crisis communications plan.
Prakkypedia
DECEMBER 13, 2017
In June 2015, Vegemite teamed up with Cadbury to release Vegemite chocolate. That was created by Ogilvy & Mather, a New York City-based advertising, marketing and public relations agency. It’s not the first time Vegemite has used controversy to gain attention. Remember when KFC Hong Kong released KFC-flavoured edible nail polish ?
Stephen Waddington
DECEMBER 30, 2019
Agencies are trying to improve recruitment practices or partnering with organisations such as The Taylor Bennett Foundation , a charity that exists to encourage black, Asian and minority ethnic (BAME) graduates to pursue a career in communications. Trust in the news has fallen 11% since 2015.
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