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7 #PR Lessons in 2015

Deirdre Breakenridge

Can you believe it’s December and 2015 is coming to a close? According to the study, 73% of the in-house survey respondents said they would go to PR agencies for creative ideas. At the same time, the agency participants rated the quality of their creativity as 60% worse than the creative from advertising agencies.

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State of the Press Release in 2015

Ronn Torossian

One reason press releases have changed in 2015 is that public relations and the public has changed. The post State of the Press Release in 2015 appeared first on Ronn Torossian 5W Public Relations CEO Blog. The post State of the Press Release in 2015 appeared first on Ronn Torossian 5W Public Relations CEO Blog.

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PR Agencies Need To Be More Diverse And Inclusive. Here’s How To Start

Remote PR Jobs

The Holmes Report published in 2015 found that while women make up 70% of those employed in the U.S. public relations industry, they make up only 30% of agency C-suite executives. Some leading agencies have made changes. based PR agency professionals across five major U.S. African American, 2.6% Asian American, and 5.7%

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Where is the PR Industry Heading in 2015?

Ronn Torossian

The post Where is the PR Industry Heading in 2015? Business PR Agency Ronn Torossian 5WPR CEO' At the same time, many PR professionals are realizing that they need to maintain a cutting edge perspective to ensure [.]. appeared first on Ronn Torossian 5W Public Relations CEO Blog.

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Create New Social Media Rules for 2015

Shift Communications

With so many changes to Facebook alone, and now that we’re in the midst of our marketing plans for 2015, it’s time to tear that rule up and take the time invested in marketing efforts, including social media, to create better and fewer content pieces while focusing on discussion-driven and based content. Chel Wolverton.

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Firefly’s top PR agency moments in 2015

PR in High Definition

Many things have happened, but Christmas is a time to reflect on the positive and exciting moments we shared as a PR agency in 2015, and below we’ve put together a collection of our top moments for the year and our […]. The post Firefly’s top PR agency moments in 2015 appeared first on Firefly Communications.

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Visual Content Will Rule in 2015

The Proactive Report

As the year draws to a close we’re all thinking about 2015. Hire an outside visual content agency. How much of your content plan is visual? Research shows conclusively that an image or photograph is the most engaging content on Facebook, garnering an 87% interaction rate from fans.

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