Sword and the Script

AUGUST 13, 2019

It’s hard to believe, the company’s roots can be traced back to those old Bacon’s books printed in Chicago, or even a press clipping service out of Sweden, before that. 1) February 18, 2014: Enter GTCR . 2) April 7, 2014: Vocus. 2a) June 2, 2014: Vocus + Cision. 2b) September 8, 2014: Outmarket.

Technology 12

Technology Software Company Marketing 12

Cision

SEPTEMBER 16, 2016

The online only publication launched in the UK in 2011 as a luxury print magazine, and evolved into an all-digital format in 2013. We managed to score a few minutes with editor Tina Reading to discuss premium tips for pitching this publication, perfect for today’s on-the-go, digitally focused readers. Email please.

Pitching 120

Pitching Print Video YouTube 120

PR Conversations

JULY 20, 2015

A volunteer pitch that persuaded. Several groups presented over the morning, but it was The Toronto Fringe’s volunteer coordinator, Natasha Boomer , who provided the most-compelling pitch. Plus many Fringe play print programs had a volunteer-specific thank you in the show notes. The social Fringe community.

Community 40

Community Print Twitter Creativity 40

Contently - Strategy

MAY 7, 2020

Over the years, I’ve had the opportunity to pitch ideas to a number of wiser, business-minded folks. When someone wants to pitch a movie, they try to drum up excitement with a concise comparison. For example, Speed , which grossed $350 million, was initially pitched as Die Hard on a bus. Start by solving a problem.

Content Marketing 145

Content Marketing Marketing Case Study Internal 145

Cision

OCTOBER 14, 2015

What does it mean for PR: Consider a publisher’s revenue and publishing models, as well as your need for exposure, when pitching a story. The immersive aspect of VR could dramatically change how we respond to news coverage, as it can activate empathy in ways that print and video may not.

Journalism 120

Journalism Trends Local Print 120

Contently - Strategy

OCTOBER 15, 2021

If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. In 2014, three researchers from MIT, edX, and the University of Rochester studied 128,000 students learning through MOOCs. Here are the five biggest trends you need to know. [If ” There are only 214 million for “b2b software.”

B2B 85

B2B Content Marketing Trends Marketing 85

Sword and the Script

AUGUST 6, 2019

OnePitch has set out to be a pitch broker between PR pros and reporters. PR pros can submit pitches to OnePitch through an online template that includes required fields and character limits. It walks you through a series of steps to choose the right categories and tags that help describe the content of your pitch.

Marketing 63

Marketing Pitching Corporate Tools 63

Beyond PR

JULY 26, 2016

When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. million people in 2014 , with the Census Bureau projecting it will increase to 119 million by 2060. They receive literally hundreds of pitches a day so it’s a lot harder to grab their attention.”.

Strategy 40

Strategy Media Radio How To 40

Stephen Waddington

DECEMBER 5, 2018

In this article I explore how smart public relations practitioners are putting search at the heart of their campaigns and seeking followed links from the media sites they pitch. At the same time, the ability to print fast and cheaply bought about a concurrent revolution. As a result print circulation has fallen dramatically.

Media Relations 115

Media Relations Media Print Newspapers 115

Frederik Vincx

DECEMBER 11, 2015

In 2014, turnover rates reached over 55 percent in PR agencies in the United States. Reasons: Team has no overview of who is getting pitched. Coverage isn’t secured as initial pitches aren’t being followed up. Reasons: No one is tracking who pitched what and taking ownership of follow-ups.

How To 60

How To Software System Employee 60

PRSay

MAY 5, 2016

The process continued leading up to, during, and following the 2014 Winter Games in Sochi, and since then, has transitioned to the proactive outreach and execution stage of our strategic PR efforts for Rio 2016. Second, only pitch good stories. Do not push send on a pitch just to say you completed your media outreach.

Sports 60

Sports Pitching Print Local 60