2010 Brand Community Reputation 
NewsWhip
FEBRUARY 19, 2021
I’d like to focus on a particular group who are impacted by this new reality: the professionals charged with protecting corporate reputation. Aggressively adapting to this future is going to be a requirement for these professionals to maintain their responsibility for reputation strategy – and their professional relevance. .
Stephen Waddington
MAY 20, 2019
In 2010 Antony Mayfield wrote a book called Me and My Web Shadow: How to Manage Your Reputation Online. Ten years later I’d urge everyone to have a personal plan for managing their online reputation. My blog and participation in social media communities help attract talent and work. Please join us at 630pm, BST.
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Sword and the Script
FEBRUARY 2, 2022
In 2010, Vocus acquired the Help a Reporter. Second, these weren’t just emails lists from downloaded content – but communities of engaged readers. According to the announcement, Mr. Dean “and his colleagues will continue to grow the Semrush community by creating and curating original content for the Semrush Academy.”.
PRSay
NOVEMBER 2, 2017
Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. Oppe begins with branding and helps students craft their personal narrative.
Sword and the Script
JANUARY 31, 2023
Here’s this month’s summary of the news from the vendor community this month. The publication cites Cision Chief Product & Technology Officer Jay Webster as saying: “Factmata’s unique expertise is helping brands and organizations identify risky narratives earlier and more reliably than a human can. What’s different about that?
Sword and the Script
NOVEMBER 8, 2022
Two different PR tech vendors have launched Corporate PR indices; one tracks corporate reputations and the other tracks risk exposure to misinformation . One aims to track corporate reputations and the other to track the risk exposure corporations face from misinformation. Signal AI launches a corporate reputation index.
Doctor Spin
APRIL 17, 2023
This policy encourages customers to try products without fear of commitment and builds trust with the brand. To create these “zombie loyalists,” Shankman recommends focusing on exceptional customer service, going above and beyond to ensure every customer has a positive experience with your brand.
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