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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

Mika Stambaugh is an Emmy award winning journalist and dynamic entrepreneur known for her creative strategies in executing media and communication campaigns. AirPR: You started your career in journalism. AirPR: With PR as a focus, you have included marketing and advertising into your agency. How did that translate to PR?

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This Week in PR Ethics (5/18/23): Taking on Climate Lies

Ethical Voices

The studies showed how social media and news media are spreading climate misinformation. The most popular media outlets for this type of native advertising were Forbes, BBC, and CNN. The study found this native advertising has an impact on editorial coverage in those prominent outlets.

Ethics 81
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What Are the New Rules of Marketing and PR?

wiredPRworks

Each edition covers the modern approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising. In 2022, David is back with the eighth edition, which extends the new rules to reach the top trends in marketing and PR including AI, podcasting, and social audio.

Marketing 118
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Behind the Headlines With Ted Meyer

Cision

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

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Who Can Be a Solo PR Pro Now?

Solo PR Pro

In 2008, we shared that Solo PR Pros can be involved in: Business consulting. Direct advertising. Journalism. Media buying. Media relations. Social media consulting. Tell us about it in the comments or on social media using #solopr. Community relations. Corporate communications.

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Study: Marketing Budgets Take Aim at Digital, Social and Mobile

Sword and the Script

Marketers are more optimistic about the economy, expect marketing budgets to increase and will spend more on digital, social media and marketing analytics. The survey was conducted in conjunction with the American Marketing Association and McKinsey & Co; Duke has run this survey twice a year since 2008. a year ago to 13.4%

Mobile 60
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The State of the News Media 2015

Journalistics

Now in its 14th year, the report is one of the best indicators of the health of the news media industry. The major theme from this year’s report is the rising challenge news organizations face managing mobile and social media audiences. Why are mobile visitors less valuable? How big is “significant”?