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How and Why PR Should Be Involved in Social Media Marketing

Burrelles Fresh Ideas

Partnering with local influencers, they showcased their commitment to sustainability and community, driving both online engagement and foot traffic. Analyzing the impact The analytical side of social media offers a treasure trove of data. He is also the founder of Bosmol.com, a social media news log.

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Spotlight on a Solo PR Pro: Meet Susan Stoga

Solo PR Pro

Upon graduating, Susan decided to leave reporting behind and instead put her skills to work doing media relations for a major retailer back in her hometown. When I first left my corporate job, I could not believe how much business was out there for someone who had strong media relations skills and good crisis experience,” Susan says.

Meeting 91
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Seven ideologies of public relations

Stephen Waddington

Rhetorical devices such as framing, messaging, and storytelling are applied within practice as means of communication and engagement. In a rhetorical context an organisation seeks to build support for its perspective within the value system of the community in which it operates.

Publicity 112
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PR Pro Showcase: Gini Dietrich, Chicago

Rock the Status Quo

She’s simply fantastic – and has an authentic ability to build community that just blows my mind. She is a member of PRSA and served as president of the Chicago chapter in 2007. I mean, seriously, who can resist a mind that comes up with a fire ant funeral? Where does she find time to do it all? Ask Gini Dietrich.

SEO 100
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Startup PR Myths Busted, via NY Tech Meetup

Flack's Revenge

The NY Tech Meetup mail list is a great way to keep up with the local tech community and make connections. The answer could be the subject of another post; but heck, while we’re at it, here are three ( From Madmen to PR’s Holy Grail ; PR 2009 – The Color of Brand ; and Fighting PR’s Public Relations Problem ).

Agency 159
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An Interview with Richard Bistrong, CEO, Front-Line Anti-Bribery LLC

Critical Mention

That honor and experience dramatically increased my exposure to the anti-bribery and compliance community. One of the issues she addresses pertains to being where your community is, and you won’t know that until you try! So, back in 2014, I set up social media channels across the board. I hope your readers will join me!

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Meet the Media: Erica Schueller, Editorial Director, Commercial Vehicle Group at Endeavor Business Media

Bianchi Biz Blog

I started my professional career in 2007 as the assistant editor for a publication serving the recreational vehicle market. Besides a brief stint at a community bank in 2009 (thanks to the recession), I’ve always worked as a business-to-business editor reporting on some aspect of transportation.

Groups 55