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Why Now Is the Time to Eliminate Jargon and Buzzwords

PRSay

As employees look for answers during the COVID-19 crisis, they need simple, straightforward language. In their 2005 book, “Why Business People Speak Like Idiots,” authors Brian Fugere, Chelsea Hardaway and Jon Warshawsky wrote that employees perceive jargon, hype and buzzwords as packaged and inauthentic. How did we do?

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Using Social Amidst a Crisis: Q&A With Scott Peacock & K.C. Brown

Cision

Social media can quickly turn local events into breaking national news which means every season is crisis season. They turned to their crisis communication plan and Cision Global Insights At the recent “ Prepare for Crises Lurking Beneath Your Brand ,” Scott Peacock and Cision’s K.C. During the webinar, Scott and K.C.

Crisis 120
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The Field of Emergency Management: Why It Is Not A Profession

Melissa Agnes

Editor’s note: This blog post merely touches on an interesting and important discussion I had with Dr. Tom on The Crisis Intelligence Podcast. I am the Planning Section Chief for our agency so I write all the incident action plans for planned and unplanned events which I really enjoy. By Dr. Thomas D.

Education 270
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The Field of Emergency Management: Why It Is Not A Profession

Melissa Agnes

Editor’s note: This blog post merely touches on an interesting and important discussion I had with Dr. Tom on The Crisis Intelligence Podcast. I am the Planning Section Chief for our agency so I write all the incident action plans for planned and unplanned events which I really enjoy. By Dr. Thomas D.

Education 100
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Don’t Hire a PR Firm for its Great Reputation

Shift Communications

They may have even been through an online crisis or two. This is probably a no-brainer for anyone reading this but most firms saw the writing on the wall back in 2005-2006; media relations alone won’t keep the lights on. How do they track for coverage, competitor moves and potential crisis situations?

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The Anatomy of Attention

Doctor Spin

It’s often tested by asking people to perform two tasks simultaneously, like listening to a conversation while writing. Organizational perception management: A framework to overcome crisis events. 2005 Feb 22;272(1561):439–44. Organizational perception management: A framework to overcome crisis events. 1 Schweizer, K.,

eBook 52
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Maxim Behar: Social media has made the world better and more understandable, don't be afraid of it!

Maxim Behar

They think that anything goes, that they can write and say whatever they want, tell bits of stories, even make them up, and in doing so have a frantic fight for more likes and shares. There you can write longer, share, and argue easier, illustrate with photos. We all need to learn how and what we speak, write, look like.