Landis PR

MARCH 20, 2023

Conducted with over 2,200 journalists worldwide, the survey results are fascinating. More than 80% of those surveyed report they’re full-time journalists, with the vast majority (71%) earning less than $100K per year. The report found that economic uncertainty has impacted the work of about two-thirds of journalists.

Journalism 52

Journalism Newspapers YouTube LinkedIn 52

The Hoyt Organization

APRIL 23, 2024

You can also conduct market research through surveys or focus groups to gather more specific insights about your audience. Traditional channels, such as newspapers and television, offer broad reach, while digital channels, such as social media and email marketing, provide targeted messaging.

Strategy 102

Strategy Nonprofit Social Media Leadership 102

Stephen Waddington

OCTOBER 10, 2020

Data identifies difficult conversations In the countries surveyed, politics (68%), race (64%), and sexual orientation (64%) are the three hardest subjects to have constructive conversations about with people who hold differing views. The most difficult issues for people to find common ground in the U.S.

Case Study 139

Case Study Airlines Survey Study 139

Maxim Behar

JANUARY 17, 2024

In our effort to improve the communication between employer and candidate, we asked in our latest survey about the challenges in the workplace: At what age did you start your first job? - Mr. Behar, 52% of survey respondents said they started their first job between the ages of 14 and 18. So, I can only talk of the advantages.

Survey 64

Survey Study Course Financial 64

Bianchi Biz Blog

NOVEMBER 9, 2020

the number of media outlets has dropped by almost 60 percent since 2015, with the lion’s share of the decline coming from the daily newspaper ranks; The number of reporters has dropped significantly as well, with U.S. Consider that: The number of bona fide independent media outlets is declining – in the U.S.

Media Relations 101

Media Relations Automotive Media Newspapers 101

PR Insiders

AUGUST 26, 2021

1 to March 1 of this year, Cision surveyed 2,700 journalists from 15 countries to gauge how their jobs have been changing and what folks on the PR side might do to improve our relationships with them. Cision’s survey found that many journalists want at least two to three days to look over a pitch before you follow up with them.

Survey 78

Survey Pitching Newspapers Software 78

Sword and the Script

JUNE 9, 2020

Three-quarters (75%) of PR said so this year, according to the 2020 JOTW Communications Survey. Polarized audiences, ‘fake news’, decline of great newspapers and skilled reporting.” Next year, when we conduct that same survey, I bet the results will look similar. That’s an increase from 68% in 2019 and 51% in 2018.

Media Relations 111

Media Relations Media Survey Pitching 111

PRSay

SEPTEMBER 6, 2022

Surveys have shown that young adults turn to social media such as TikTok and Instagram as their primary news sources rather than newspapers and TV. Women, and moms in particular, tell pollsters that work flexibility is an important criterion when choosing an employer. We all need to do a better job at reaching young news audiences.

Journalism 148

Journalism Newspapers Policies Writing 148

Ishmael's Corner

SEPTEMBER 28, 2014

That’s why I was intrigued when I heard that Muck Rack (in cooperation MDC Partners) surveyed a cross section of journalists — newspapers, magazines, trade publications, etc. — Uncategorized business storytelling how to pitch journalists Muck Rack survey on journalists' to learn how they like to be pitched.

Pitching 146

Pitching Survey Storytelling Newspapers 146

PRSay

AUGUST 6, 2019

They do not read newspapers and magazines or watch traditional television. Move over newspapers, magazines and television. It is also critical to understand that Gen Z’s preferred media consumption channels are unlike any previous consumer segment. They don’t tune-in to “Good Morning America” or the 6 p.m.

Television 158

Television Instagram Consumer Newspapers 158

Landis PR

OCTOBER 11, 2021

You may have noticed that the “calendar” section in your neighborhood newspaper, online newsletter or event site is starting to populate with things to do. A survey summary concluding that research is critical and that driver assistance programs can save lives. Photo courtesy of Pixabay. By Robin Carr, LCI. Video promotion.

Local 98

Local Newspapers Sports Video 98

Presspage

SEPTEMBER 10, 2020

At a time when organizations are becoming content publishers in their own right, find out why you can secure more coverage on TV and in newspapers by providing photos and video of your own that they will steal and use.

How To 78

How To Product Launch Conference Newspapers 78

Presspage

SEPTEMBER 10, 2020

At a time when organizations are becoming content publishers in their own right, find out why you can secure more coverage on TV and in newspapers by providing photos and video of your own that they will steal and use.

How To 78

How To Product Launch Conference Newspapers 78

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. The survey received 177 answers in total to this question. I talk with reporters at newspapers and other news outlets to convince them to write a story about my company.”.

Employee 148

Employee Print Writing Survey 148

Sword and the Script

AUGUST 24, 2021

One former employer bought a full-page ad in a major local newspaper, and after that, every pitch I sent in seemed to merit an interview and an article. On the 2021 JOTW Strategic Communications Survey , my colleague Ned Lundquist and I asked 300 communicators about their views of sponsored content. click image for higher resolution).

Pitching 112

Pitching Media Relations Survey Advertising 112

Melissa Agnes

AUGUST 28, 2014

During their study, Orla and Julie determined three very important facts: 30% of participants surveyed had witnessed a person in Cardiac arrest, which is quite a high statistic internationally, and this may be reflective of the rapid increase of Chronic diseases (Cardiovascular disease, Diabetes, Obesity) in the Gulf region.

Healthcare 238

Healthcare Social Media Media Case Study 238

Axia PR

OCTOBER 10, 2018

In a recent survey conducted with Gallup, the group dedicated to supporting quality journalism and engaging communities found some shocking facts. One surprising finding was that participants ranked newspaper and television news lowest, next to Congress, among major institutions they trust.

Company 48

Company Television Newspapers Media 48

Sword and the Script

OCTOBER 22, 2019

To that end, I’ve poured over two surveys and re-visited a third to see what the wisdom the marketing crowds had to say about 2020 marketing budgets. The CMO Spend Survey by Gartner. but most CMOs (61%) expect “their budgets to rebound in 2020” according to The CMO Spend Survey by Gartner. The CMO Survey.

Marketing 65

Marketing Survey Study B2B 65

ImPRessions - Crenshaw Communications

JUNE 12, 2018

Bernays surveyed thousands of doctors (the original third-party influencers), and most said that a large breakfast was conducive to good health. Today, statistically valid surveys like his are still used to create news and build credibility. Some things never change. Edelman elevates marketing PR.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Bianchi Biz Blog

MARCH 7, 2022

When I covered the rail industry for Progressive Railroading , I wrote a few stories on how freight railroads use drones to survey tracks and bridges. By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. Once I graduated, I had to make the choice: newspapers or trade pubs.

Meeting 81

Meeting Automotive Media Transportation 81

Shift Communications

NOVEMBER 5, 2014

For example, if I get a small mention in the local newspaper about SHIFT Communications that doesn’t have attribution, a clickstream, or a call to action, it would take an extensive research project to find out the true impact of that article.

Measurement 159

Measurement Insurance Insurance Newspapers 159

PR Insiders

MAY 5, 2021

1 to March 1 of this year, the company surveyed 2,700 journalists from 15 countries to gauge how their jobs have been changing and what folks on the PR side might do to improve our relationships with them. You, on the other hand, may just be trying to get into your local newspaper or a trade publication. The majority (60.4

Pitching 78

Pitching Government Financial Survey 78

5W PR

DECEMBER 19, 2018

It was multi-faceted and included an experiential, national survey, and celeb component which resulted in a variety of impressive placements. Scanning newspapers, magazines and online publications is still a thing! It also opened the door to several other new business opportunities of the same caliber!

Newspapers 68

Newspapers Survey Interviews Agency 68

Sword and the Script

DECEMBER 29, 2020

The first two places journalists go to find news is online newspapers and magazines (60%) and Twitter (22%); 85% of journalists say Twitter is the most valuable social network. 2020 Public Relations Salary Survey: How Much Money do PRs Pros Make? Journalists Love Twitter, and if Your Job is Media Relations, You Should too.

SEO 101

SEO Software Resources Newspapers 101

The Proactive Report

APRIL 5, 2015

The report surveyed 300 journalists and asked about their use of digital video content. 76% of producers and journalists affiliated with digital outlets of television and radio stations, newspapers, magazines, media sites reported using outside produced video. 74% said they would post or link to the full video.

Media 100

Media Video Television Radio 100

Cision

SEPTEMBER 22, 2015

More than half of journalists surveyed in Cision’s recent Social Journalism Study believe that they would not be able to carry out their work without turning to their social media accounts for help. Cision’s study shows, depending on the country, 30 percent or less of the journalists surveyed are using the app.

Journalism 120

Journalism Social Media Media Study 120

Cision

APRIL 7, 2016

percent of journalists surveyed view Facebook as the social platform most likely to continue adding value to their workload needs. . For example, the major French political newspaper, Libération , recently noticed a 30 percent increase in time spent over a two-month span, publishing 150 articles each day. Over half (51.8

Facebook 120

Facebook Media Trends Mobile 120

Public Relations Sydney

AUGUST 18, 2014

Brainstorm using the newspaper or trade journal. Use surveys to craft solid story ideas. Launch a survey, or piggyback on survey results that relate to your industry to create a strong story. Here are our five top tips for finding great PR story angles you can use to pitch to journalists.

Survey 82

Survey Newspapers Course Journalism 82

Mora Communications

OCTOBER 19, 2017

A recent survey shows that more than half–54% of Millennials look online before choosing a new physician. What they find online are often links to traditional media stories, i.e. features or interviews on TV, magazines, newspapers and radio. Prospective patients also look to popular health programs (such as Dr.

Healthcare 64

Healthcare Radio Newspapers Web 64

ImPRessions - Crenshaw Communications

MARCH 9, 2016

That’s right, kids, there were actual newspaper or magazine cuttings, each bearing a white tag that listed where and when the item appeared. In cases like these, tracking web searches, coupled with awareness surveys, are more effective than site analytics. My fingers would be newsprint-grimy within an hour.

Measurement 189

Measurement How To Guidelines Web 189

Sword and the Script

JANUARY 3, 2023

This is largely a reflection of what PR professionals say they measure, according to The JOTW Strategic Communications Survey for 2022. You can find the survey answers from 483 communicators here: PR measurement. I’ve done two surveys of my own on this question of the general public and of professional communicators.

Interviews 99

Interviews Publicity Technology Social Media 99

PR Fuel

DECEMBER 10, 2020

Did you know most newspapers publish upwards of 200 articles a day ? A national newspaper editor may not be interested in your local business success story, but your hometown business editor might eat it up. If you have statistics you collected from a survey, make a graph or a pie chart. Add Some Visuals.

Media 52

Media Local Newspapers Pitching 52

Sword and the Script

APRIL 2, 2019

Nearly half of respondents (47%) in a recent survey of public relations pros found many are observing more PR work being taken in-house. For example, there have been numerous surveys and a pile of anecdotal evidence that CMOs are bringing more marketing work in-house. The in-housing trend in PR isn’t entirely surprising.

Agency 93

Agency Trends Marketing Survey 93

Polaris

NOVEMBER 17, 2015

Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2 While mom and grandma are likely to peruse these guides in the newspaper or a favourite magazine, men are not. • Sensory traits: Give ‘em what they want: Filling the grocery shelves and garden centers of tomorrow.

Agency 100

Agency Newspapers Radio Interviews 100

Shift Communications

AUGUST 9, 2017

When I first started in PR, the desire was an article in a major national newspaper, above the fold and on the right side. Data – this doesn’t just mean survey data (yes that’s helpful too) but overall data on the market, trend or consumer issue you’re talking about (that isn’t created by your client).

Media 100

Media Data B2B Pitching 100

Cision

JULY 17, 2015

By the end of the conversation, he seemed to think that I was a secretary who sold newspapers and fixed photocopiers for clients who were, for whatever reason, always setting things on fire. My exchange with the Serbian doctor was no exception. There was a language barrier, to be sure, but that was hardly the problem.

Groups 120

Groups Newspapers Instagram Survey 120

Prohibition

FEBRUARY 25, 2020

The number of marketers now utilising influencer marketing has grown significantly with a 2019 survey finding 93% are using influencer marketing to some degree. With newspapers and magazines now mostly available online, print media has slowly declined, leading marketers to internet-based advertising.

Marketing 62

Marketing Advertising Advertising B2C 62