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5 Surefire Ways To Generate Quality Content For PR

ImPRessions - Crenshaw Communications

They’re an impressive document for anyone wanting to take a deep dive into a specific business or technical topic. However, to make a lengthy document more digestible for journalists, boiling the findings and content down into a short release may be the way to go. Customer case studies sell benefits.

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How To Write Press Releases That Attracts Media Attention: A Guide

PR Fuel

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Before you learn how to write press releases, it’s important to consider what you want to write about. Your contact information.

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Pitching the Local Media – Tips from the Pros

PR for Anyone

I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive. They found all these newspapers, cards, and historic documents in the wall of the home. Email is best to get it in writing.

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Simplify Your Life

PR for Anyone

Free PR Interview Transcript. It’s really a workbook for how to manage important documents and accounts and so much more. Why did you write this book? And so really these are documents and accounts that need to be organized and we talked about how to do this. So having those documents are very important.

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The main challenges for communications teams

Presspage

Something as simple as using an outdated messaging document could impact the consistency of your campaigns and have unintended consequences. Organize your contacts and media lists in a contact management system, and log media requests centrally to be able to assign follow-ups. Metrics: New contacts added (measured monthly).

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Meltwater Quietly Goes IPO [PR Tech Sum]

Sword and the Script

As I write this piece, it’s currently trading at about $6.50 It’s “algorithms analyze 500 million documents” and “12 trillion searches every day.”. It works something like a blend of HARO or ProNet, but it doesn’t “allow pitching and never share[s] journalist or expert contact info” he said in an email.

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What is a Press Release and Why is It Important?

5W PR

If you do this, you just might get a phone call that requests an interview. Before Writing a Press Release. Once you know your purpose and the 5 W’s, you are ready to write. How to Write the Best Press Release? Don’t bother to write a press release that is not about something very interesting, new, or exciting.