NewsWhip

FEBRUARY 1, 2023

Other than Today , The New York Post , and Variety , we saw smaller, more local blogs and websites get a good deal of traction. If you’re interested in monitoring article performance yourself, request a demo of our product suite here. Typical top publishers took a backseat when it came to reporting on the 2022 spots.

Television 147

Television Advertising Advertising Journalism 147

Presspage

NOVEMBER 29, 2023

We wanted to tackle the issue of having to do double work in different local teams. If you’re curious what Presspage’s CRM and Media Relations involve, read about it here or reach out to us for a demo. However, to achieve our mission, we wanted to be able to do more than that. Do easier mass contact management.

System 78

System Software Technology Privacy 78

ImPRessions - Crenshaw Communications

NOVEMBER 14, 2017

Special and mid-term elections at the local level, like last week’s contests in Virginia and New Jersey offer more relevant lessons for PRs. PR lessons from local and regional elections. So, just like the candidate running for a local district office, a team has to garner local support before going after bigger fish.

Local 159

Local Pitching Interviews B2B 159

Critical Mention

JUNE 26, 2020

In some instances, big companies receive backlash from media organizations on TV news stations and smaller companies receive complaints from local customers on social media platforms and review. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo.

Publicity 105

Publicity Radio Sports Small Business 105

NewsWhip

SEPTEMBER 14, 2023

This was the biggest brand story to emerge that month, and more than a year later it was back once again thanks to NPR’s reporting, which has earned nearly 30k engagements in the last day, and has since been picked up by several local news outlets across the country. The story originally totaled over 1.4

Brand 78

Brand Branding Viral Apparel 78

Critical Mention

NOVEMBER 22, 2019

A local reporter mentions your brand on live news. . Take control of your organization by tracking and editing your TV earned media. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

Radio 104

Radio Media Newspapers Sports 104

Critical Mention

OCTOBER 27, 2018

In 2013, to promote “Carrie,” a remake of the original 1976 version, its distribution company MGM Films created a Halloween surprise for customers who were taking a coffee break at a local coffee shop in New York. SCHEDULE A DEMO. The video has almost 100 million views.

Film 131

Film Viral YouTube eBook 131

Critical Mention

DECEMBER 10, 2018

Team up with local organizations. Teaming up with locally-owned businesses is a great way to cross-promote. For example, if you are a PR firm that focuses on real estate, you can team up with a local interior design company and endorse each other or even throw a joint holiday party to benefit a charity. SCHEDULE A DEMO.

Real Estate 62

Real Estate Local Nonprofit Banking 62

Flack's Revenge

MAY 4, 2016

My local tech networking and meetup wanderings took me to a cool destination last night – the opening party of Creative Tech Week , at the Clemente Center on the Lower East Side. CTW It is an extremely ambitious undertaking, spanning ten days, two boroughs, and hundreds of lectures, satellite events, demos and art installations.

Creativity 120

Creativity Print Big Data Fashion 120

Critical Mention

JUNE 29, 2018

We’re basically capturing local news that’s not available outside of the local area. SCHEDULE A DEMO. Our capture network is spread across a good portion of the globe. We’re capturing a lot of signals that can’t be captured without having a data center physically there. You can’t just rebuild that with AWS.

Engineering 97

Engineering Interviews Media Software 97

Cision

JULY 28, 2015

When our local newspaper did a story on the Chattanooga Airport’s funding, we wanted to see, if besides that article, people cared. Click here to take a demo! . Monitoring news stories to see if they get a lot of traction also aids in informing PR strategies. It definitely gives us an edge.”.

Media 120

Media Viral Newspapers Digital PR 120

Communications Conversations

JUNE 15, 2020

” Target donated “$10 million commitment and ongoing resources to advance social justice and support rebuilding and recovery efforts in local communities.” Again, our age demo is a part of the problem. ” We saw more CEOs come forward with messages of support for Black Lives Matter.

Company 88

Company Insurance Insurance Local 88

Critical Mention

MAY 10, 2019

Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. SCHEDULE A DEMO. Speak to, not at your audience. Try not to blatantly sell them your product or service, as that approach can turn potential customers off, especially early in the buyer’s journey.

Marketing 75

Marketing eBook Case Study Measurement 75

Critical Mention

OCTOBER 21, 2018

Local optimization and drive positive reviews. Hyper-local targeting has become the key to increase revenue and impact. SCHEDULE A DEMO. Posting content on social media sites and including links to your website is a great way to drive traffic and improve your SEO.

SEO 74

SEO Strategy Engineering Local 74

Critical Mention

MAY 10, 2019

Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. SCHEDULE A DEMO. Speak to, not at your audience. Try not to blatantly sell them your product or service, as that approach can turn potential customers off, especially early in the buyer’s journey.

Marketing 68

Marketing eBook Case Study Measurement 68

Presspage

OCTOBER 6, 2017

Along with their local office, Curacao Tourist Board also has overseas offices in The Netherlands, Germany, Brazil, Australia, United States, and Canada. After the demo, I was convinced. ” In his role, he is responsible for the overall awareness of the location online, inbound traffic, social media, SEO, and content marketing.

Tourism 122

Tourism SEO Storytelling Social Media 122

PR 20/20

JUNE 26, 2018

Do a product demo. While our goal in this case is product knowledge, we’ll often also use this session as follow-up to a marketing-sales alignment session where we ask about the demo process from sales and customer perspectives. What are the most common questions asked when demoing for prospects? And share your notes!

Industry 58

Industry Insurance Insurance Resources 58

Communications Conversations

OCTOBER 24, 2014

Moms are a key demo for Target (alert the media, I know). There’s a lot to like about this execution, like I said up top. Here’s what I found interesting: There goes Target again pushing the digital marketing envelope. And, according to this AdAge article , DIY is a theme Target sees throughout Oct. And Moms are a crafty bunch.

Instagram 146

Instagram Case Study Brand Branding 146

Critical Mention

MAY 10, 2019

Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. SCHEDULE A DEMO. Speak to, not at your audience. Try not to blatantly sell them your product or service, as that approach can turn potential customers off, especially early in the buyer’s journey.

Marketing 60

Marketing eBook Case Study Measurement 60

The Hoffman Agency

JULY 18, 2023

Remember that you’re there to network (you’re there to talk, you can’t just walk around and be shy), and you’re there to learn, so listen to the panel sessions and ask for demos on-stand. The Metaverse & Beyond panel discussion at London Tech Week 2023 Any tips for how to make the most out of time spent there?

Trade Shows 36

Trade Shows Meeting LinkedIn Big Data 36

Cision

JULY 11, 2017

Maybe you work closely with a local TV station and need to consider broadcast monitoring. Learn how the Cision Communications Cloud can take your media monitoring to the next level by requesting a demo here. Account for these dual instances in your planning (discussed further under Step 2 below). Present: Where is your brand now ?

How To 265

How To Media Software Agriculture 265

Cision

OCTOBER 10, 2016

TrendsMap – uses local data to create a US map with top trends superimposed with an accessible hourly archive of trending data from the past week. ttHistory – provides archived daily views of Twitter trends (worldwide and Turkey-specific only).

Trends 120

Trends How To Google Software 120

Cision

OCTOBER 20, 2016

Along the way, I met some tremendous people – folks I worked alongside in local TV who are now well-known nationally. Request a demo now to see how Cision can help. And I worked with some incredible folks who were nationally “famous,” but who are the most down-to-earth, good-hearted people you’ll ever meet. I laugh most at…my kids.

Television 120

Television Public Affairs Pitching Healthcare 120

Critical Mention

AUGUST 19, 2018

Young digs into studies such as Walmart’s increased market share over Macy’s, how former president Barack Obama’s campaign strategies assisted in his winning the election and how McDonald’s use of local media strategies behind its McCafe’s launch was so effective. SCHEDULE A DEMO.

Pinterest 71

Pinterest Viral YouTube Mobile 71

Critical Mention

AUGUST 21, 2018

According to a 2017 local customer review survey, 85% of customers trust online reviews as much as their friends’ recommendations. SCHEDULE A DEMO. From Google to Facebook to Yelp, what people say about your company matters. Whether it’s a good or bad review, often times it’s about what you do with it that counts.

Customer Service 61

Customer Service Writing Financial Local 61

Waxing UnLyrical

FEBRUARY 5, 2014

Their placement on this outlet is in keeping with WUL’s tradition of sharing causes for good and businesses doing good through community engagement, locally and around the world. Pete: RedShift Writers, a local business messaging firm, led the charge. Disclaimer: Fresh and Fluffy is a client of RedShift Writers.

Local 95

Local Retail Writing Meeting 95

Beyond PR

APRIL 26, 2016

Although you may not have a dedicated PR department, one of the easiest ways to spread the word about your company is by establishing relationships with the local media in your area. Then, follow and monitor via social media to familiarize yourself with their work or attend local events that you know they will cover.

Small Business 40

Small Business Nonprofit Local Community 40

Critical Mention

JUNE 29, 2018

Takeaway: Tide did a great job combatting the crisis by using Twitter to reply to people having “trouble” with its products, telling them to contact their doctor or local poison center and also providing the company’s customer service number. SCHEDULE A DEMO.

Crisis 68

Crisis Customer Service Financial Video 68

Cision

FEBRUARY 5, 2016

I’ve had tons of local outreach through Twitter lately too. To experience the Cision Media Database first hand, request a demo here. . I love Instagram and Facebook! Facebook is great for reader engagement and click-through, while Instagram allows me to be my brand and also be myself.

Pitching 120

Pitching Instagram Viral YouTube 120

Beyond PR

OCTOBER 4, 2016

Does your content appeal to a national, state or local audience? Find how to improve your media monitoring with Cision’s best-in-class solution by reading the release and requesting a demo now. Identify geographic and niche targeting. Which industries or niches would also be interested in your news?

Strategy 96

Strategy How To Software Media 96

Critical Mention

AUGUST 5, 2018

Annie Jennings is the founder and CEO of ANNIEJENNINGSPR , a national publicity firm that created the #1 Radio Talk Show Campaign and access to national media, including local, regional and national TV, online media and print. SCHEDULE A DEMO. @anniejenningspr.

Twitter 77

Twitter Radio Social Media Print 77

Presspage

OCTOBER 3, 2017

Unfortunately apps still require to be installed and updated locally, and that uses up storage on your device. Providing a free trial, investing in proper demo meetings and brainstorming with a prospect to find a solution that suits them is the way to go. When apps were introduced, this changed a bit.

Software 94

Software System Company Web 94

Communications Conversations

FEBRUARY 18, 2015

But, for most media outlets, that has meant to things: * Merely sharing stories on those two networks–sometimes with paid advertising to support the stories (see: Any of your local media). Just one way Now This News is reaching that younger demo (see Snapchat and Vine for other examples). 136,000 fans on Instagram.

Social Media 60

Social Media Instagram Media Sports 60

Beyond PR

APRIL 27, 2016

Targeted email invites for demos or interviews are another place to promote your press kit link. Take the time to then research your local client base through social media monitoring and industry circles to uncover if any of them will be attending the show. Be creative when live-tweeting from the event.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

Sword and the Script

APRIL 30, 2019

The merged entity will be called “Kinetiq” and a press release says it will be the “world’s largest unified TV intelligence network, offering paid and earned media measurement, monitoring and signaling across local, national and global markets.”. all 210 U.S. DMAs – in real-time and from historical broadcast TV and media content.

Industry 85

Industry Media Technology Employee 85

PR in High Definition

AUGUST 30, 2016

Brands will be able to simulate the experience of a live demo for a new product or offer ‘real-life’ experience of attending a concert. Brands will offer hyper-local advertising and offers based on where and what users are snapping, as well as what searches within the app users are making. What might this look like for marketers?

Video 54

Video Mobile Pinterest Advertising 54

Burrelles Fresh Ideas

APRIL 2, 2024

Americans continue to hold local news in higher regard than national news across a variety of metrics regardless of political party affiliations, a 2022 poll from Gallup and the Knight Foundation shows. (And keeping in mind that a lot of news on social media originated with a reporter or media outlet.)

Media 102

Media Radio Print Newspapers 102