Bianchi Biz Blog

APRIL 11, 2024

Photo: Consumer Technology Association (CTA)® CES continues to be an important venue for many automotive and vehicle technology suppliers and decision makers, according to data recently released by the Consumer Technology Association (CTA), which produces CES.

Automotive 99

Automotive Mobile Government Technology 99

Bianchi Biz Blog

JUNE 16, 2022

Automotive and vehicle technology suppliers: The Detroit auto show is back. The reconfigured and revitalized show will feature a blend of hands-on automotive activations, traditional vehicle exhibits and its expanded showcase of automotive innovation and technology, AutoMobili-D. Supplier Opportunities.

Technology 86

Technology Automotive Mobile Conference 86

Bianchi Biz Blog

MAY 16, 2024

Grace Haekyung Son, Managing Director of PR House We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. The information in this post originally appeared on Public Relations Global Network’s blog.

YouTube 79

YouTube Marketing Local Chemicals 79

Bianchi Biz Blog

OCTOBER 19, 2023

And that includes the vehicle technology and advanced mobility segment of the annual show. While many of the typical auto shows around the globe have lost some of their luster, CES continues to grow in importance for automakers and automotive and mobility suppliers. And the 2024 version of the event, scheduled for Jan.

Automotive 87

Automotive Mobile Software Technology 87

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2021

Our goal is to work with companies as an extension of their internal marketing team, and hitting those milestones together makes all the difference. . For example, we worked with a smart home device company and the goal was consumer media placements on the day of launch. A strong news cycle. Tech tools for staying connected .

Agency 310

Agency B2B B2C Pitching 310

Cision

MAY 16, 2017

Businesses already recognize how mobile technologies and the Internet of Things are transforming the concept of brand value. In fact, more than 70 percent of respondents to the SoDA Report believe that being perceived as an early adopter of technology is “key” or “important” to their brand positioning. The Device Mesh.

Hotels 198

Hotels Mobile Travel Automotive 198

Bianchi Biz Blog

JULY 20, 2023

While January seems a long way off, it’s not if you’re an automotive or mobility communicator participating in CES 2024. Data from the CES 2023 show is one source of information that can provide some useful insight to the automotive and mobility technology companies looking to maximize their ROI with PR at CES 2024.

Automotive 57

Automotive Mobile Transportation Internal 57

Bianchi Biz Blog

MARCH 11, 2024

As an anchor I anchor two shows daily, covering national and international headlines, breaking news, business and health. As an automotive reporter I cover anything from mobility and electrification, to artificial intelligence and product pieces. I am currently a news anchor and automotive reporter for NEWSnet.

Automotive 92

Automotive Meeting Report Journalism 92

Contently - Strategy

JANUARY 25, 2023

When voice recognition technology first became popular, consumers used it to have funny conversations with AI or ask their Bluetooth speakers to play their favorite songs. People still do that, even as they increasingly turn to voice search technology for answers to their questions. Create mobile-friendly content.

SEO 128

SEO How To Mobile Engineering 128

Burrelles Fresh Ideas

SEPTEMBER 5, 2023

Prioritize mobile responsiveness and quick loading times to improve user experience. According to a study by Accenture , 91% of consumers are more likely to shop with brands that provide relevant offers and recommendations. Mobile-friendly content improves user experience and plays a vital role in search engine rankings.

Engineering 100

Engineering Writing Mobile SEO 100

PRSay

OCTOBER 17, 2019

Born between 2010 and 2025 to millennial and Gen Z parents, the Alpha Generation’s first members are beginning to emerge as consumers as they enter middle school. As technology advances and “smart” devices become commonplace in our homes and offices, Alphas will also leave the longest trail of data ever collected about a generation.

Groups 138

Groups Mobile Real Estate Skype 138

ImPRessions - Crenshaw Communications

NOVEMBER 27, 2018

To help it be seen as an expert on location marketing, one of our first initiatives was to develop branded research on “near me” mobile searches. But, more often than not, internal data doesn’t work for B2B PR. It’s a rare example of a client’s internal data analysis being more compelling than an outside survey or study.

B2B 147

B2B Data Retail Survey 147

Wadds Inc.

APRIL 26, 2023

The consumer slowdown started early in 2022, impacted by the cost of living crisis, energy costs and Brexit. Technology and media layoffs and a slowdown in private equity funding are also having an impact. This is inevitably impacting business and consumer confidence. We knew it was coming, but the whiplash is no less acute.

Agency 98

Agency Publicity Marketing Banking 98

Bianchi Biz Blog

OCTOBER 28, 2021

But early indication looks to be positive, especially for automotive and mobility companies. The audited data from the virtual CES2021 show offered a number of data points that may be helpful to the automotive and mobility technology companies who plan to leverage PR at CES2022. opens up as COVID19 vaccinations continue.

Data 75

Data Automotive Transportation Mobile 75

Business Wire

AUGUST 9, 2017

Always at the technological forefront, and keeping a strong connection with the audience that helped transform what the conference/festival is today, SXSW continues to place the keys to the kingdom in the public’s hands. We’ll also tackle how both sides, are harnessing this technology to feed seemingly insatiable news appetites.

Conference 164

Conference Technology Mobile Analytics 164

Cision

JULY 8, 2015

In an effort to curb large-scale data breaches and incidences of credit card fraud, card issuers in the United States continue to roll out new EMV (Europay, MasterCard and Visa) chip-card technology. In particular, skepticism about chip-and-PIN technology and continued security risks created heavy consumer conversation.

Retail 120

Retail Travel Mobile Technology 120

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

Today, every company is a technology company. Financial services companies are getting into cryptocurrencies and have invested heavily in mobile experiences. However, as IoT capabilities and connectivity have evolved, so have the vulnerabilities that put consumers at risk. Major retailers’ e-commerce platforms are booming.

Trends 156

Trends Healthcare Government Leadership 156

Bianchi Biz Blog

NOVEMBER 2, 2020

Valuable and free content for the industry and consumer paid for by low-cost sponsoring, advertising, and partnering—all beautifully designed. It focuses on new technologies and concepts aimed at making mobility more sustainable. Why the story matters to the company and should matter to the customer or consumer.

Meeting 57

Meeting Automotive Mobile Transportation 57

Bianchi Biz Blog

AUGUST 19, 2021

It’s important for exhibitors – especially the automotive suppliers and vehicle technology providers we serve – to fully understand the media landscape of this massive event to ensure success, and to set realistic targets and appropriately manage executive level expectations about media attention. It’s logistically impossible.

Automotive 91

Automotive Interviews Technology Mobile 91

Shift Communications

APRIL 27, 2015

For marketers with a strong international presence, this is good news. Facebook’s a mobile giant. 86% of Facebook users access the service on a monthly basis at least part of the time on mobile devices. If you’ve got Facebook traffic coming to your digital properties, you’ve got mobile users.

Mobile 60

Mobile Facebook YouTube Video 60

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

Today, every company is a technology company. Financial services companies are getting into cryptocurrencies and have invested heavily in mobile experiences. However, as IoT capabilities and connectivity have evolved, so have the vulnerabilities that put consumers at risk. Major retailers’ e-commerce platforms are booming.

Trends 156

Trends Healthcare Government Leadership 156

Cision

OCTOBER 2, 2017

While many people who identify as Hispanic in the United States receive their news in English, that trend may be due to a lack of Spanish translations rather than a desire to consume news in English. Use Mobile Destinations. With a population of around 57 million within the U.S., About Priyanka Ninan.

Community 225

Community Pinterest Mobile Television 225

Sword and the Script

NOVEMBER 5, 2019

Every month when I go to write this PR technology summary, I’m surprised at just how many new tools and features are being brought to market. This month was no exception, and perhaps because many of the launches were timed with annual PRSA International Conference which wrapped up recently. What sort of data?

Internal 64

Internal International Data Media 64

Deirdre Breakenridge

AUGUST 26, 2014

Throughout my 25 year career I’ve worked with clients from an array of industries – aviation, healthcare, government, museums, education, technology, and more. Techies, for example, might enjoy working with a mobile start-up, while fashion gurus would rather work at a boutique PR firm. I define myself as a PR generalist.

Industry 316

Industry Fashion Travel Tourism 316

The Hoffman Agency

DECEMBER 22, 2023

As Asian tech companies rise in global stature, Western MNCs cannot afford to fall behind in APAC (image source: CES) Sustained investment in technology across select Asian markets has made the region an innovation force to be reckoned with: it now accounts for more than half the world’s patents , according to the International Monetary Fund (IMF).

Government 36

Government Local Technology Transportation 36

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. Mobile, data and wearable technology. Most social networks are now mobile first. Almost 70% of Facebook time is spent on mobile. From day zero you can pursue a mobile first strategy.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

NewsWhip

MAY 25, 2021

M Live combines the worlds of data and creative, and their efforts have enabled Marriott to attract and engage consumers around the globe. . Aynat: In 2017, M Live was still a fairly new addition to Marriott International. How do you balance the use of all these insights and technology throughout this process?

Travel 109

Travel Data Industry Hotels 109

5W PR

MAY 27, 2022

The goal of every business in the industry should be to tell their stories to the target audience to attract more consumers. The first thing that companies and their robotics solutions need to take into consideration is the growth of their industry which, according to the International Federation of Robots, in 2020 a record of 2.7

Company 88

Company Strategy Publicity Real Estate 88

Deirdre Breakenridge

SEPTEMBER 3, 2014

You can select research on a variety of topics, from understanding consumer behavior and mobile search to research on the new multi-screen world and YouTube insights. Yellowdig is an internal collaboration tool. Technology Public Relations Social media Communications PR PR Tech Tester PR tools public relations Toolkit'

Communications 383

Communications Tools Google Resources 383

Critical Mention

APRIL 17, 2019

Social media monitoring tools can assist with these issues by detecting a crisis with up-to-the-minute alerts to help companies find solutions to communicate with their internal and external stakeholders at a moment’s notice. This new technology enables 24/7 availability. Brand humanization. Stories are omnipresent. Vertical videos.

Social Media 156

Social Media Trends Media Instagram 156

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Internal comms takes center comms stage in hybrid work. There is no order of merit, these predictions are listed by the order in which they were received.

Marketing 190

Marketing Content Marketing Data Social Media 190

Burrelles Fresh Ideas

APRIL 16, 2024

The term “influencer” has become synonymous with consumer brands, lifestyle trends, and social media aesthetics. When most people think about influencer marketing, they usually picture interactions between businesses and consumers. Authenticity is the currency that builds and sustains trust.

B2B 94

B2B Marketing Measurement Social Media 94

Cision

FEBRUARY 3, 2017

Insights provided by the agency practitioner client-side include the importance of mobile, from both a creative and business standpoint. With increased competition arrives extra scrutiny as to those companies practicing internally what they promote and sell externally as a service or product. Search dominates.

SEO 120

SEO Creativity Mobile Journalism 120

PR 20/20

NOVEMBER 29, 2022

The proliferation of marketing channels, apps, mobile devices, social networks, and content has given consumers more choices and greater control while increasing complexity for marketers. Every marketing plan should start with an honest internal marketing assessment. Internal brand surveys. Evaluate (Steps 1 – 2).

Marketing 52

Marketing Analytics eBook System 52

Landis PR

NOVEMBER 21, 2022

CES (Consumer Electronics Show), the world’s biggest trade show, is making a heady comeback, complete with giant exhibit floors and all the glitz and glamour that Las Vegas can muster. Fewer international attendees. Bianchi PR – CES 2023: The top 5 mistakes mobility tech & automotive suppliers need to avoid. I’ll be there!

Trade Shows 52

Trade Shows Automotive Travel Mobile 52

Reputation Us

JANUARY 11, 2016

As health care consumers feel empowered and encouraged to share their feedback and voice their opinions, they build a personal connection with health care brands. Recognize that communicating to your health care consumers is not “one-size-fits-all.” Foster engagement by going mobile. With mobile technology comes engagement.

Communications 60

Communications Insurance Insurance Privacy 60

Business Wire

JANUARY 19, 2017

Trends and technical advancements have influenced how news is both distributed and consumed. TRUSTED SOURCE The credibility and tradition of trust earned from journalists and other downstream consumers of Business Wire content enables companies of all sizes to confidently submit press releases for distribution across the wire.

Financial 164

Financial Video Consumer Data 164