PRSay

MARCH 7, 2024

The film’s implications for communicators Few movie campaigns have left as powerful a mark as the strategic collaboration between Warner Bros. Highlights for future campaign ideation include: Tech publications covered strategic partnerships with Roku and Google and the brand’s data strategies. No category was left untouched.

Film 129

Film Marketing Sports Hotels 129

Sword and the Script

MAY 10, 2022

Every week it’s filled with job opportunities in PR, public affairs and media – it’s a great place to find a PR job. The survey results would provide industry benchmarks and ignite a constructive professional conversation. Every year we notify a winner who invariably writes back to say, “I never win anything!”.

Survey 86

Survey Public Affairs Construction Writing 86

ImPRessions - Crenshaw Communications

MARCH 17, 2017

Public relations is a $13 billion industry employing 100,000 people in the US. But a career in public relations isn’t for the faint of heart. ” Master all types of writing. In my first PR job, I was told that if I didn’t love to write, I was in the wrong business. And this is still true today.

Training 159

Training Pitching Writing Video 159

Landis PR

AUGUST 28, 2023

Yet, it is equally essential to understand the limitations of AI in a heavily online-based sector, like communications. When we interact with others, we utilize empathy, such as warmly greeting a client, giving our full attention in meetings or being curious about colleagues’ interests and lives and offering constructive feedback.

Construction 52

Construction Technology Meeting Social Media 52

ImPRessions - Crenshaw Communications

MAY 4, 2017

Timely, authoritative and well-written bylined articles – contributed pieces for business and trade publications – can elevate a B2B public relations effort exponentially, if executed correctly. How hard is it to write some short articles on a subject you know well? Most online publications have editorial guidelines.

B2B 136

B2B Guidelines Writing Pitching 136

Business Wire

MARCH 20, 2018

Today’s communicators hav e the difficult task of reaching millennial audiences. Earlier this month Business Wire hosted 5 reporters from leading digital publications for a discussion about millennial media myths, trends, audiences and their top engagement platforms. What is real and what is a myth? What is Millennial Media anyway?

Reddit 158

Reddit Media Analytics Trends 158

The Hoffman Agency

MARCH 20, 2017

Public relations (PR) is very much about reputation management. Typically, PR agencies construct their business around writing strategies, positioning their bread and butter as the pen and paper, drafting and scripting content that includes advertorials, media releases and statements. Not really. Know what the end goal is (i.e.,

Publicity 63

Publicity Construction Agency Advertising 63

Solo PR Pro

APRIL 23, 2019

Whether you represent a non-profit or corporate client, there is an excellent opportunity for positive public relations in strategic sponsorships. The Philadelphia Public Relations Association (PPRA) recently gathered a panel of corporate decisionmakers to share what works, what doesn’t, and why they value this kind of partnership.

Community 45

Community Publicity Construction Television 45

ImPRessions - Crenshaw Communications

MAY 15, 2017

Millions of college students graduate this year, and if my inbox is any indication, many would like to work in public relations. Most new hires will get broad exposure to the range of essential PR skills, from writing to research, to media outreach, and their work may touch several different PR sectors, from financial to fashion.

Skype 147

Skype Agency Meeting Software 147

Cision

OCTOBER 13, 2016

In this interview, Travis shares the essential elements of a successful communication strategy, the biggest mistakes communicators make and why understanding your target audience is so important for creating effective communication. How did you get your start in corporate communications? How did you handle it?

Crisis 120

Crisis Corporate Construction Communications 120

ImPRessions - Crenshaw Communications

MAY 13, 2016

Whether you’re in B2B tech or B2C public relations , the work you do is often described in military terms: we have a mission or we go into attack mode; some teams are positioned as “boots on the ground.” Don’t be afraid to get some constructive criticism from a PR partner, a media contact or a colleague. PR f aux pas.

B2C 120

B2C Case Study Construction B2B 120

Ishmael's Corner

JANUARY 4, 2016

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I wasn’t going to write about the FTC’s latest salvo on native advertising. When the agency announced its “enforcement policy” on Dec. When the agency announced its “enforcement policy” on Dec.

Advertising 60

Advertising Advertising Construction Storytelling 60

Cision

APRIL 26, 2016

Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. What drew you to the field of public relations and communication? The tools and technology will come after.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Wadds Inc.

JANUARY 16, 2023

and a wide ranging conversation about public relations practice. Core Habits of the Masterful Public Relations Professional is a book about the character and reflexivity of public relations practitioners. I focus on eight core habits the masterful public relations professional must embrace and include resiliency.

Meeting 98

Meeting Ethics Storytelling Publicity 98

Cision

AUGUST 4, 2016

Chris Shigas, director of media relations at ABB, says journalists like to receive pitches for stories they want to write about. As public relations professionals, we need to focus on the greater good. For example, your company lands a large sales order and you need to write a press release. Our communication tools have changed.

Pitching 0

Pitching Energy Media Relations Social Media 0

Waxing UnLyrical

SEPTEMBER 12, 2012

Then, in my early teens, I constructed a battery-powered transistor radio. These incidents were probably nascent signs of my yet-unrecognized passion for public relations… a raging curiosity to ask “why?” For public relations professionals, curious wave-making can lead to wonderful benefits for clients or employers.

Publicity 83

Publicity Radio Nonprofit System 83

Critical Mention

JUNE 12, 2018

These epic World Cup fails show us what NOT to do when it comes to best PR practices and how to use crisis communication strategies to quickly recover. We’ve put together some of the most notorious examples of World Cup PR disasters below and takeaways for PR pros on how crisis communications strategies can save the day. Qatar bribes.

Crisis Communications 69

Crisis Communications Crisis Construction Leadership 69

PR Conversations

AUGUST 17, 2016

about public relations and communications. The following post sets out our latest debate – please add your thoughts in the comments below or join us in the Facebook group: Public Relations Community of Practice. I think there are many aspects of psychology that apply to public relations and communication.

Publicity 46

Publicity Storytelling Study Journalism 46

Barokas

SEPTEMBER 5, 2019

For aspiring public relations professionals, starting your career with an internship at an agency is a great way to build valuable skills and learn more about the many areas of PR. Write down the details of each task and any questions you may have. Don’t be afraid to ask for constructive criticism. Ask for feedback.

Agency 79

Agency Construction Internal International 79

Practical Law Construction

MAY 24, 2022

Since the TCC in London started transferring some of its adjudication enforcement cases to the County Court, we haven’t had as much to write about on this blog. Further, in failing to publish his decision as soon as it was reached, the adjudicator was in breach of paragraph 19(3) of the Scheme for Construction Contracts 1998.

Construction 52

Construction Exercises Financial Writing 52

Cision

JULY 26, 2016

David Landis, president and CEO of Landis Communications Inc. LCI), stresses the importance of an integrated campaign where all communication channels support each other. I understand Landis Communications is celebrating its 25th year of business this year. First and foremost, learn how to write. Rapid Fire Round.

Writing 120

Writing Engineering Journalism Analytics 120

ImPRessions - Crenshaw Communications

MARCH 23, 2017

Compared to consumer PR, B2B public relations is more highly targeted, and usually more limited when it comes to the range of tactics that are truly effective. While everyone involved is still pumped from the successful event, send thank yous and elicit constructive feedback from panelists, moderator and attendees.

B2B 136

B2B Leadership Trade Shows Insurance 136

Critical Mention

OCTOBER 2, 2019

If there’s one skill that is critical for almost all public relations pros, it’s mastering the art of dodging PR disasters. If you’re a hotel and are about to renovate rooms, consider the ramifications of construction noise or paint odors. Encountering them is inevitable for those within the industry at some point in their careers.

Sports 80

Sports Hotels Reputation Construction 80

PR Conversations

AUGUST 17, 2016

about public relations and communications. The following post sets out our latest debate – please add your thoughts in the comments below or join us in the Facebook group: Public Relations Community of Practice. I think there are many aspects of psychology that apply to public relations and communication.

Publicity 41

Publicity Storytelling Study Journalism 41

Newsfile

APRIL 13, 2023

By Melissa Strle Do you ever wonder how top-traded and top branded companies write an effective earnings press release? write effective investor relations press releases. You may be new to writing earnings press releases or a seasoned professional. Afterwards, you can use social media techniques to share your earnings message.

Examples 52

Examples Company Financial Brand 52

PR Conversations

AUGUST 17, 2016

about public relations and communications. The following post sets out our latest debate – please add your thoughts in the comments below or join us in the Facebook group: Public Relations Community of Practice. I think there are many aspects of psychology that apply to public relations and communication.

Publicity 40

Publicity Storytelling Study Journalism 40

Prakkypedia

MARCH 31, 2019

Community newspapers and websites often seek profiles of people that live in the area. Think of all the construction, fashion, health, education, non-profit media – they’re on the lookout for interesting people to write about. There’s also a huge appetite for personal profiles across industry media.

Newspapers 122

Newspapers Radio Construction Fashion 122

PRSay

MARCH 23, 2021

As part of the PRSA Storytellers series , Tony Sclafani, the Javits Center’s senior vice president and chief communications officer, spoke to PRSA Publications Director John Elsasser. The Javits Center has 4,000-5,000 construction workers. I’ve been writing it every workday, and I’m still doing it a year later.

Crisis 87

Crisis Employee Trade Shows Local 87

Waxing UnLyrical

DECEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Become A Public Relations Star December 14th, 2010 Tweet Guest post by Mike Doman I recently had the pleasure of sitting on the admissions panel for a PR course. An ability to listen.

Publicity 90

Publicity How To Course Facebook 90

PR Conversations

NOVEMBER 12, 2015

Research and evaluation are considered by many to be relatively recent concerns of public relations practitioners. My view is that monitoring and evaluation need to be connected to research and objectives to have relevance as measures of public relations performance. Robinson moves onto pre-testing of public relations materials.

Survey 40

Survey Publicity How To Measurement 40

ImPRessions - Crenshaw Communications

MARCH 7, 2017

Contemporary public relations has appropriated the classic cultural art form of rich storytelling, because no one can resist a good story. But there are plenty of people writing, blogging and podcasting about how to learn. A good place to start is American Public Media’s “The Moth” – true stories told live.

Storytelling 149

Storytelling Data Insurance Insurance 149

Cision

MAY 4, 2016

Rich Oppel, senior advisor for media strategy and management at Crosswind Media & Public Relations, says brands will successfully land media coverage when they can combine their needs with the needs of journalists and their readers. Both journalists and communication professionals tell stories. What will this role entail?

Newspapers 120

Newspapers Journalism Pitching Report 120

Prohibition

JANUARY 30, 2019

Of course, writing press releases and pitching stories to media outlets is an important part of any PR role. After all, as Michael Rosen, PR and communications director for FTI Consulting, puts it, PR is all about “telling stories” – telling your client’s story and managing their reputation with the public through media outlets.

Pitching 54

Pitching Media Film Enterprise 54

Polaris

FEBRUARY 11, 2015

On Martin Luther King Day, a racist Twitter troll harassed Seattle-based Ijeoma Oluo who writes about race, feminism and the arts. So where do these situations leave us as online communicators? Debate and disagreement are constructive—personal attacks are not. Public Relations' Should we engage or ignore?

Policies 100

Policies Construction Twitter Writing 100

Deirdre Breakenridge

NOVEMBER 23, 2016

If you’re in PR and communications, here are five quick and easy ways to show your colleagues, peers and industry professionals that you’re thankful. She was asking me about different careers in PR … what type of PR would suit her best and whether she should pursue agency or in-house communications work.

Skype 150

Skype Industry Storytelling Interviews 150

Prohibition

JANUARY 30, 2019

Of course, writing press releases and pitching stories to media outlets is an important part of any PR role. After all, as Michael Rosen, PR and communications director for FTI Consulting, puts it, PR is all about “telling stories” – telling your client’s story and managing their reputation with the public through media outlets.

Pitching 48

Pitching Media Film Enterprise 48

Prakkypedia

MARCH 28, 2015

Why then, this strange trend for new hospitality businesses to erect signs on their construction sites which don’t tell us anything at all? How about you write in BIG LETTERS what your business is going to offer. Social media is nice to have as part of your communications mix, but there’s nothing unique about a social presence anymore.

Social Media 60

Social Media Construction Instagram Corporate 60