Onclusive

JUNE 8, 2022

This week, we’re wrapping up our How Earned Media Drives Consumer behavior blog series with a review of the relationship between brand sentiment and website traffic and actions. Onclusive’s brand sentiment accounts for positive, negative, or neutral tone based on our advanced artificial intelligence (AI) and semantic analysis.

Consumer 195

Consumer Brand Branding Media 195

Onclusive

JUNE 8, 2022

This week, we’re wrapping up our How Earned Media Drives Consumer behavior blog series with a review of the relationship between brand sentiment and website traffic and actions. Onclusive’s brand sentiment accounts for positive, negative, or neutral tone based on our advanced artificial intelligence (AI) and semantic analysis.

Consumer 195

Consumer Brand Branding Media 195

ImPRessions - Crenshaw Communications

AUGUST 19, 2020

For example, when we saw reports that President Trump would sign an executive order to boost research and development for artificial intelligence (AI) in the U.S., the Crenshaw team offered select journalists expert commentary from executive leadership at Fractal , the world’s leading AI-provider for Fortune 500 companies.

How To 334

How To Media Healthcare Survey 334

Onclusive

NOVEMBER 10, 2021

In this blog article as part of our managing corporate reputation with PESTLE analysis series, we are diving deeper into the “how to” of the PESTLE process and best practices for communications pros to keep in mind. Some factors may be critical to your business while others could be deemed secondary.

Analysis 195

Analysis Corporate Reputation How To 195

Bianchi Biz Blog

APRIL 11, 2024

Much of that growth in attendees, exhibitors and exhibitor space came from the advanced vehicle technology and mobility space, as the number of exhibitors in this category more than doubled to over 700.

Automotive 99

Automotive Mobile Government Technology 99

Shift Communications

AUGUST 29, 2023

Now, in an emerging market, is the time for AI startups to kickstart a strategic AI-PR program, and mind the gap between industry and consumer awareness From mainstream media to trade press and corporate blogs, artificial intelligence (AI) and generative AI (genAI), in particular, seems to be everywhere.

Survey 60

Survey How To Storytelling Corporate 60

Sword and the Script

JANUARY 17, 2023

2) If I’ve published a briefing , product review or substantive blog posts on any company mentioned here in the past, I list those as well. Each category breaks out vendors alphabetically. The all-in-one category are those vendors that offer a contact database, email distribution and media monitoring, analytics and reporting.

Technology 92

Technology Software Resources Pitching 92

Cision

OCTOBER 19, 2017

Using keywords that will help the right people find your website is essential for every facet of your marketing strategy from search engine optimization to social media to blogging to PR. With it, you can search for keywords using a phrase, website or category; get search volume data and trends; and expand your keyword list.

Brand 208

Brand Branding How To SEO 208

Shift Communications

MARCH 22, 2023

More recently, Micha Kaufman, founder and CEO of the freelance platform Fiverr , published an “Open Letter to AI ” in The New York Times. ” The letter preceded the launch a series of new AI categories that Fiverr now offers.

Leadership 88

Leadership Community Corporate Consumer 88

Landis PR

MAY 1, 2023

Photo courtesy of Pixabay Are you feeling excited and terrified by the impact of AI? With AI rapidly changing the world and the way we work, it’s essential to understand how we can use it to enhance our lives and careers. ChatGPT In November of 2022, OpenAI released ChatGPT , now the most well-known generative AI tool.

Tools 52

Tools Marketing Writing Resources 52

ImPRessions - Crenshaw Communications

AUGUST 26, 2019

Some clients require category or competitive monitoring reports as early as 8:00 a.m. AI-generated content is picking up steam. A post about automation wouldn’t be complete without mentioning AI. Mail-merge for journalist emails is a great example (and one that’s unfortunately misused in PR), but there’s more.

Pitching 136

Pitching Tools Agency Resources 136

5W PR

NOVEMBER 23, 2020

While the study excluded innovation and features like AI (artificial intelligence) and AR (augmented reality), it looked at, and assessed factors that it believed should be standard for well-run omnichannel and digital programs. As such, it viewed and ranked companies across three categories – web, mobile, and cross-channel.

Retail 88

Retail Mobile Study Web 88

Sword and the Script

OCTOBER 5, 2021

Onclusive adds features, becomes all-in-one PR software tool; Agility PR Solutions adds AI; Q4 releases IR event hosting tool; an odd rebrand by SocialChorus and Dynamic Signal; Intrado rebrands as Notified; Meltwater Q2 earnings. These two new features put Onclusive into the all-in-one category, which is beginning to get a little crowded.

Software 152

Software Tools Print Technology 152

ImPRessions - Crenshaw Communications

MARCH 29, 2018

Most have blogs for further exposure. Episodes include How Tech is Changing Investing , Creating a Category: from Pricing to Positioning ; and How to Live Longer and Better. O’Reilly Data Show Podcast , with host data scientist Ben Lorica, explores the opportunities and techniques driving big data, data science, and AI.

Enterprise 160

Enterprise B2B Interviews Engineering 160

Burrelles Fresh Ideas

MARCH 19, 2024

Personalization through AI and data analytics: In the digital age, personalization reigns supreme. NerdWallet’s Travel Price Index combines data from different travel categories, including airfares, lodging, meals, and rental cars, as tracked by the Bureau of Labor Statistics’ Consumer Price Index.

Travel 90

Travel Trends Tourism Transportation 90

NewsWhip

DECEMBER 21, 2023

Artificial Intelligence usage will mature 2023 was the year of AI, and we entered the year following an explosion of hype on Twitter after ChatGPT’s launch. Either way, AI is here to stay, and you can expect to see it integrated in a lot more places in 2024. Attention rose, and then slightly fell away again after July.

Trends 78

Trends Social Media Community Viral 78

Sword and the Script

APRIL 7, 2020

In pursuing the vendor news and blogs, I noted a lot of them have made Coronavirus or COVID-19 related announcements (the keyword choice is interesting since the virus causes the illness ). PRgloo is offering to build a free microsite for members of the National Health Service (in the UK) or emergency series, the company said a blog post.

Technology 117

Technology System Tools Government 117

Contently - Strategy

FEBRUARY 16, 2023

Google continuously updates its algorithms to rank blog posts and web pages. Using NLP, Google categorizes search queries into four categories —navigational, transactional, promotional, and commercial. Don’t rely on AI alone. ” Use AI as a tool to supplement your efforts.

SEO 93

SEO Strategy Google Engineering 93

Sword and the Script

AUGUST 30, 2022

CommsTech does seem like the broader category. Signal AI Acquires Kelp . The corporate reputation sector saw some consolidation this week, as Signal AI, which bills itself as a global external intelligence company, acquired KELP Inc., Signal AI currently bills itself as a “ global external intelligence company.”

Publicity 85

Publicity Survey Enterprise Pitching 85

Barokas

JULY 6, 2020

Our guidance comes from more than 20 years working across the tech landscape, including the aerospace, AI, fintech, health tech, and sports and entertainment categories. We wanted to share some of these insights with you, our blog followers, so I asked our consumer tech guru, Jason Michael, to participate in a Q&A.

Consumer 131

Consumer Product Launch Agency Sports 131

Onclusive

MARCH 21, 2019

Power of Voice reimagined this process using AI and big data to provide a more consistent, more accurate, and more scalable metric than can ever be expected from human readers alone. Many PR agencies and traditional media monitoring companies attempt to deliver this type of information for their clients, using people.

Big Data 225

Big Data Data Meeting Measurement 225

Newsfile

FEBRUARY 27, 2024

Navigating AI-Driven Press Release Distribution on Apple News, Google News and Yahoo These AI-driven platforms are reshaping how news is consumed online. Moreover, AI-driven platforms like Apple News are changing the game. Preview the upcoming discussion on the challenges and benefits of AI-driven press release distribution.

Financial 52

Financial Media Analytics Data 52

Sword and the Script

JULY 7, 2020

Summary of monthly PR tech news: Muck Rack focuses on public relations management; Prowly enhances media database; new execs at Meltwater and Signal AI The term “public relations management” sounds like an advanced college class but shaping up for something else. Welcome to the second half of 2020!

Technology 122

Technology Publicity Software Print 122

PR 20/20

SEPTEMBER 5, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. Gartner forecasts global business value derived from AI is projected to reach $1.9 Gartner forecasts global business value derived from AI is projected to reach $1.9

Conference 59

Conference Marketing Analytics Case Study 59

ImPRessions - Crenshaw Communications

OCTOBER 2, 2018

It can be particularly challenging for B2B startups offering SaaS or other tech services to generate visibility when the category isn’t new. An entire media sector may lack an incentive to cover a smaller company’s product under embargo unless the launch is massively interesting or the category is new.

Technology 157

Technology Product Launch B2B Software 157

Mindful Marketing

AUGUST 10, 2020

Nguyen alludes to that something, which several others identify directly: artificial intelligence (AI). ​ Palmer, mentioned near the onset of this piece, is one person who claims AI is at the root of TikTok addiction. ” Others have further unpacked how AI might accomplish that objective. .”

Video 106

Video Social Media Creativity Mobile 106

PR 20/20

DECEMBER 13, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. We know that most marketers are just at the beginning stages of understanding AI and the impact it will have on their brands and careers. This group is just the start!

Conference 56

Conference Marketing Groups SEO 56

PR in High Definition

FEBRUARY 28, 2019

An AI system integrated in Showpad captures usage data from content in accordance with GDPR, identifies successful sales techniques and in turn automates provision of content for shareable sales documents. Sales Enablement is virtually unknown as a category in Germany.

Communications 74

Communications System Training Data 74

PR 20/20

MAY 8, 2019

Today, we’re introducing three new services— Automated Press Releases , Automated Performance Reports and Piloting AI ™ Workshops —but, first, the backstory. AI should make us better people, professionals and brands. You can sit back and wait for the world to change around you, or you can embrace AI to create a competitive advantage.

Agency 84

Agency Enterprise Technology Analytics 84

Onclusive

MARCH 21, 2019

Power of Voice reimagined this process using AI and big data to provide a more consistent, more accurate, and more scalable metric than can ever be expected from human readers alone. Many PR agencies and traditional media monitoring companies attempt to deliver this type of information for their clients, using people.

Big Data 150

Big Data Data Meeting Measurement 150

PR 20/20

APRIL 1, 2021

Editors Note: This article was originally published on Marketing AI Institute's blog. Marketing AI Institute helps marketers build a competitive advantage with AI by providing expert content, online education, interactive tools, strategic consulting and live events. That’s the challenge AI presents. social media).

Education 52

Education Marketing Conference Agriculture 52

Solo PR Pro

MARCH 29, 2022

From webinars to conferences, blogs to heading back to the classroom, there are many ways for us to invest in ourselves and our work with ongoing professional development. Blogs, Books, and Podcasts. Take advantage of self-directed learning with blogs, books and podcasts in your areas of interest. Coursera , and LinkedIn.

Conference 80

Conference Reddit Local Course 80

PR 20/20

SEPTEMBER 5, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. Gartner forecasts global business value derived from AI is projected to reach $1.9 Gartner forecasts global business value derived from AI is projected to reach $1.9

Conference 40

Conference Marketing Analytics Case Study 40

PR 20/20

JUNE 27, 2023

For example, if you created an active list of members who have filled out a form for a whitepaper covering the benefits of utilizing AI (artificial intelligence) for member engagement, you could then send them marketing emails related to that specific subject. These lists can then be used in targeted emails and workflows.

Tools 71

Tools Analytics Report Google 71

Mindful Marketing

JUNE 19, 2022

Now we need to be careful not to offend a brand-new category of ‘beings’—machines. The human making the news was Blake Lemoine, part of Google’s Responsible AI division , who in April shared a document with his higher-ups titled, “ Is LaMDA Sentient? .”

Comparison 65

Comparison Technology Google Engineering 65

PR 20/20

JANUARY 29, 2019

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. Turns out, artificial intelligence (AI) can be a major help on the science side of the content strategy equation. A lot of people suck at content strategy. BrightEdge.

Tools 51

Tools Strategy SEO Enterprise 51

Stephen Waddington

MAY 23, 2018

It examines the impact of technology and specifically AI on public relations practice. Regardless of the tasks and skills that can be automated or benefit from AI, human intervention, editing, sensitivity, emotional intelligence, applying good judgement and ethics will always be needed. AI tools in PR?

Analysis 60

Analysis Technology Tools Exercises 60