Deirdre Breakenridge

APRIL 9, 2018

ET, the #PRStudChat community will gather for an in-depth Twitter discussion on digital marketing analytics from importance and priorities to impactful experiences. Chuck literally wrote the book on Digital Marketing Analytics , along with his co-author, Ken Burbary back in April of 2013. On Thursday, April 26th at 12:00 p.m.

Analytics 231

Analytics Marketing How To Community 231

Deirdre Breakenridge

DECEMBER 5, 2014

From the popular community tweet chats to the breaking news and trending hashtag topics, these aggregated conversations certainly have captured our attention. So, I started thinking about it in September 2013 and the more I thought about the idea the more I liked it. New hashtags are surfacing every day. I am also a huge fan of MMA.

Engineering 413

Engineering Pinterest Social Media Radio 413

Wadds Inc.

OCTOBER 4, 2023

It’s the tenth anniversary of Brand Vandals written by Steve Earl and I in 2013. It tells the story of how organisations can build a reputational defence through their actions and by communicating with publics or audiences using paid, earned, shared, and owned media. Communities can have both good and bad intent.

Brand 122

Brand Branding Reputation Financial 122

Journalistics

FEBRUARY 25, 2013

In this post, I’ll share what I believe to be the two most effective media relations tactics for 2013 (hint: it’s all about inbound and real-time). Before I get to the two most effective media relations tactics for 2013, let’s agree that the smile and dial approach doesn’t work anymore. What do you think?

Media Relations 52

Media Relations Media Pitching Writing 52

Sword and the Script

FEBRUARY 20, 2024

The vendor community that serves PR has published a handful of reports over the last few months. ” I first heard the term in 2013, but it’s grown increasingly popular, because marketing people like to give new names to traditional concepts. What exactly is that?

Report 105

Report Publicity Marketing Pitching 105

Waxing UnLyrical

FEBRUARY 4, 2013

While it’s technically not my first speaking engagement for 2013 (though it is the first public one), I am anticipating xPotomac (Feb. If you’ve created neat Listly lists the WUL community and I should know about, please leave the URL(s) in your comment below! Adding context and community. 25 in DC) rather eagerly.

Community 79

Community Nonprofit Twitter Measurement 79

PRSay

MARCH 8, 2021

In a 2013 survey conducted by Weber Shandwick, Powell Tate and KRC Research, 70 percent of Americans said that they believe incivility has reached crisis proportion and 81 percent think that incivility is leading to violence. Families, communities, our conversations and our institutions break apart when basic civility is absent.”.

Ethics 157

Ethics Policies Groups Survey 157

Stephen Waddington

FEBRUARY 4, 2019

Almost six million people listen to a podcast each week in the UK according to Ofcom’s Communications Market Report 2018. million in 2013 to 5.9 Chat rooms, Facebook communities, Twitter hashtags, audio comments, and surveys are all common means of engaging and quantifying listeners. million in 2018.

Measurement 90

Measurement Analytics Comparison Data 90

Stephen Waddington

SEPTEMBER 29, 2021

It’s an overview of industry issues as discussed by my community of practice. I started an online community of practice at the outset of the pandemic. There are some topics that come up time and time again in the community. The print edition went monthly in 2013, and bi-monthly in 2016. This is my CommsHero presentation.

Industry 153

Industry Publicity Agency Community 153

PRSay

OCTOBER 17, 2022

in the southwest part of the state that includes the Gulf Coast city of Naples, Trish Robertson, APR, is using every communications tool at her disposal to help restore voters’ trust. A self-proclaimed “elections geek,” she was hired by Collier County in 2013 and now serves as PR officer for Jennifer J. In Collier County, Fla.,

Communications 172

Communications Video Social Media Facebook 172

Sword and the Script

FEBRUARY 2, 2022

Here’s another one: In 2013, the trade publication Bulldog Reporter was about to shutter after 30 years of covering PR news. Second, these weren’t just emails lists from downloaded content – but communities of engaged readers. That was the second coolest project I’ve ever worked on in my career.

SEO 130

SEO Content Marketing Marketing Software 130

Cision

AUGUST 23, 2016

That’s an increase from 2013 when 41 percent of respondents felt this way. . While social networks and microblogs still rank highest for the types of social platforms being used, your approach to interacting with journalists must now encompass audio-visual publishing platforms, content communities, professional networks and much more.

Journalism 120

Journalism Social Media Study Media 120

ImPRessions - Crenshaw Communications

DECEMBER 29, 2019

The brand stepped in the sauce in 2013 when company chairman Guido Barilla made anti-gay comments on Italy’s best known radio talk show, publicly praising “traditional families” and criticizing gay adoption. Since her release she has been involved in court-mandated community service and has wisely given no media interviews.

Crisis Management 218

Crisis Management Insurance Insurance Crisis 218

Waxing UnLyrical

JUNE 28, 2013

John Friedman (@JohnFriedman) May 28, 2013. measurePR — John Friedman (@JohnFriedman) May 28, 2013. gain in each #measurePR — John Friedman (@JohnFriedman) May 28, 2013. John Friedman (@JohnFriedman) May 28, 2013. We’ll have a community chat, and get back to some fabulous guests from August.

Measurement 103

Measurement Corporate Survey Viral 103

Doctor Spin

DECEMBER 4, 2023

link] Additionally, social media platforms facilitate real-time communication and networking, making them powerful tools for social mobilisation and community building. The International Encyclopedia of Political Communication, 1–6. Source: Writing Technologies eJournal 2 Dijck, J., & Poell, T. Writing Technologies eJournal.

Social Media 52

Social Media Media eBook Technology 52

Mark My Words

JUNE 27, 2022

There is no suggestion of illegality involving the donations, first reported in The Sunday Times , from Sheikh Hamad bin Jassim, the former prime minister of Qatar between 2007 and 2013. Another donation of the same amount was allegedly handed over in carrier bags from the luxury department story Fortnum & Mason.

Government 60

Government Newspapers Report Meeting 60

PRSay

OCTOBER 5, 2020

But by prioritizing communication, connection and community-building, leaders and employees can overcome those challenges to create a thriving remote-workplace culture. Kate Finley is founder and CEO of Belle Communication , an award-winning PR, influencer, social media and creative strategy firm based in Columbus, Ohio.

How To 180

How To Employee Survey Exercises 180

Cision

APRIL 2, 2015

This post is based on information in our “ Build & Evangelize Your Community With Word-Of-Mouth Marketing.”. One thing all grassroots marketing campaigns have, though, is an extremely engaged and hyperlocal community. Lots of organizations from political campaigns to indie musicians to big brands use grassroots communication.

Airlines 120

Airlines Storytelling Local Travel 120

Rock the Status Quo

APRIL 23, 2015

What is the difference between a brand ambassadors, brand advocates and just an online community? Communities are a collection of people passionate about something, who are gathered into a social media community around that passion. Money to promote the new community. A full-time community manager to keep it humming.

Brand 100

Brand Branding Community Wikipedia 100

Sword and the Script

JULY 28, 2020

click image for higher resolution) An Illustration: Bulldog Reporter The Bulldog Reporter was a long time trade publication for the public relations (PR) community. In 2013 it shuttered after 30 years. Salesforce did a study in 2014 that found the average B2B marketing organization spends $150 to acquire a single email address ( PDF ).

Content Marketing 108

Content Marketing Marketing B2B Advertising 108

Waxing UnLyrical

JANUARY 22, 2013

A couple of weeks ago, we kicked off the first #measurePR chat of 2013. So it was only fitting that as we started the 2013 chat series, she was the first guest of the year. So it was only fitting that as we started the 2013 chat series, she was the first guest of the year. Katie Delahaye Paine (@kdpaine) January 8, 2013.

Nonprofit 77

Nonprofit Measurement Social Media LinkedIn 77

Marketwired

MARCH 31, 2016

In the process of preparing for the event we discovered a few ways that the IR community is using digital technology to more effectively reach and engage investors, shareholders, analysts and target media. Playing to a visual world.

Technology 100

Technology Infographics Financial YouTube 100

Polaris

NOVEMBER 17, 2014

According to a 2013 Technorati study , blogs are one of the most important online sources of purchase influence. While independent bloggers often have lower audience reach than legacy media, their communities are typically more involved. In fact, they ranked third after retail and brand sites—well above online magazines and news sites.

Media Relations 232

Media Relations Marketing Media Fashion 232

Waxing UnLyrical

MARCH 11, 2013

Richard Bagnall (@richardbagnall) March 5, 2013. A3 But with #PR it still needs to take into account quality of coverage, messaging & target audiences etc #measurepr — Richard Bagnall (@richardbagnall) March 5, 2013. measurepr — Richard Bagnall (@richardbagnall) March 5, 2013. Shonali Burke (@shonali) March 5, 2013.

Handbook 81

Handbook Comparison Advertising Advertising 81

Waxing UnLyrical

APRIL 8, 2013

Sandra Fathi (@sandrafathi) April 2, 2013. John Trader (@John_Trader1) April 2, 2013. Eric Wittlake (@wittlake) April 2, 2013. Usually this approach leads to … #measurepr — Sandra Fathi (@sandrafathi) April 2, 2013. Rob Clark (@theelusivefish) April 2, 2013. Rob Clark (@theelusivefish) April 2, 2013.

B2C 83

B2C B2B Measurement Twitter 83

Waxing UnLyrical

MARCH 21, 2014

Over and above that, crowdfunding is integral to the #HopeProject campaign SBC is working on for Milaap (disclosure: client), not to mention building and motivating communities to do good is a particular passion of ours, so I figured I’d share it with you. More than $19M online donations were processed on #GivingTuesday in 2013.

Nonprofit 98

Nonprofit Infographics Community Content Marketing 98

Waxing UnLyrical

APRIL 2, 2013

Also, organizational infrastructure #measurepr … — Sandra Fathi (@sandrafathi) March 19, 2013. Sandra Fathi (@sandrafathi) March 19, 2013. Sandra Fathi (@sandrafathi) March 19, 2013. Sandra Fathi (@sandrafathi) March 19, 2013. standingdog A1: not just budget – sometimes time is the more expensive resource.

Measurement 86

Measurement Airlines Banking Twitter 86

Waxing UnLyrical

MARCH 8, 2013

Photo © European Union 2013 – European Parliament, via Flickr (CC ). Last month, Web.com and NAWBO released the findings of an interesting survey that looked at what matters to women business owners in 2013. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Internal 96

Internal International Case Study Insurance 96

wiredPRworks

APRIL 27, 2021

“Podfest Master Class is an extension of Podfest Multimedia Expo, a global community of people who are interested in and passionate about sharing their voice and message with the world through the powerful mediums of audio and video. 2021 Podfest Master Class Tracks.

Strategy 52

Strategy Case Study Marketing Energy 52

ImPRessions - Crenshaw Communications

DECEMBER 31, 2019

The brand stepped in the sauce in 2013 when company chairman Guido Barilla made anti-gay comments on Italy’s best known radio talk show, publicly praising “traditional families” and criticizing gay adoption. Since her release she has been involved in court-mandated community service and has wisely given no media interviews.

Crisis Management 156

Crisis Management Insurance Insurance Crisis 156

Solo PR Pro

JULY 26, 2022

After school, Jennifer made her home in San Francisco and cultivated a successful 25-year career in PR and communications. In 2013, she opened her solo firm Nova Communications, where she consults with companies of all sizes — from startup consumer apps to billion-dollar global tech giants — on their social media and communications programs.

How To 52

How To Travel Insurance Insurance 52

PR 20/20

SEPTEMBER 8, 2021

Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community.

Financial 98

Financial Conference Agency Resources 98

Waxing UnLyrical

FEBRUARY 13, 2013

Geoff Livingston (@geoffliving) February 5, 2013. Geoff Livingston (@geoffliving) February 5, 2013. Geoff Livingston (@geoffliving) February 5, 2013. Geoff Livingston (@geoffliving) February 5, 2013. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Strategy 75

Strategy Measurement Twitter LinkedIn 75

Waxing UnLyrical

JANUARY 29, 2013

” “How can we help our communities do better?” Beth Kanter (@kanter) January 22, 2013. on what it is about measurement that appeals: A1: I found it fascinating to actually show that your efforts are in fact producing results #measurepr — Rachael Seda (@rachaelseda) January 22, 2013. one may be a spreadsheet!!

Nonprofit 70

Nonprofit Measurement Case Study Social Media 70

Beyond PR

FEBRUARY 13, 2018

Communications professionals are aware of the importance of targeting, for example, the considerable number of Hispanics who prefer to consume media in Spanish. Is there a reason to specifically target this community? percent in 2013 and exceeding the numbers for both whites and Hispanics. A Connected And Engaged Community.

Television 72

Television Education Groups Community 72

Mindful Marketing

JUNE 5, 2021

It reminded me of a very different campaign from 2013 that featured actor Bradley Cooper seductively spooning vanilla indulgence from the same premium ice cream company’s pints. Unfortunately Häagen-Dazs’ recent move from ‘entice and excite’ to ‘racially right’ is unlikely to sweeten its bottom-line.

Consumer 65

Consumer Retail Community Company 65

MaccaPR

NOVEMBER 24, 2014

The Dove “Real Beauty” Sketches film, which became the #1 most viewed online ad of all time in 2013, had 65 million views and tens of millions of shares, likes and comments. Listen folks: It''s not all about the community size and fan counts! But what do these numbers mean for your organization? Source: Rebecca Zenefski ).

Social Media 82

Social Media Media YouTube Film 82