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#14: What happens when influence outshines advertising?

NewsWhip

Watch webinar. As the CIO Bryan Pedersen leads MSL’s digital and innovation center of excellence that includes developing new offerings and tools, as well bolstering core capabilities like storytelling and influencer marketing. When a negative story breaks, is this something that’s really going viral? MARCH 26, 2021.

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As Salaries Rise, PR Firm Fees Per Billable Hour Fall

Sword and the Script

She” was the featured speaker on a PR industry vendor webinar for small businesses – PR on shoestring. Our “thought leader” had made it to the end of the webinar with a couple thousand customers and prospects logged on, only to tactlessly pitch her services in response to a routine question. by Frank Strong. “I

Survey 60
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Navigating the Evolving Landscape of PR in the Digital Age

5W PR

This content can take the form of articles, videos, infographics, webinars, and more. Seamless storytelling across channels In the digital age, storytelling remains at the core of effective PR. Viral content In the digital age, content can become viral overnight.

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#17: How PepsiCo’s Creators League transforms trends into brand activations

NewsWhip

Watch webinar. In this webinar: Learning about PepsiCo’s Creators League Studio | 1:28-2:39. Like the Bernie Sanders mittens, then you’re in position to respond, you can see that going viral, see how big it’s going to become, and respond quickly. MAY 7, 2021 | 11:30am EST / 4:30pm GMT. Read transcript. Lauren: Yeah.

Trends 78
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#20: Building the bridge between infrastructure and data-driven media intelligence

NewsWhip

Watch webinar. And I would say you get on the other end of our Kivvit partnership and me being on this webinar, it’s pretty indicative of what we look for when we bring on a new tool or technology. Zach, I love having you on these webinars. Please do join us on our next webinar. View our on-demand webinars. #20:

Data 78
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30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

“Content marketing will revolve more around individuals and storytelling components. But I am curious if consumer trust has reached a point where more and more brands will look to intentionally create content that ‘goes viral’ due to its divisive or outrageous nature. You can find all posts that reference Muck Rack here.

Marketing 101
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Is Your Brand Ready for the Raw Silliness of TikTok?

PRSay

The clip went viral and Ocean Spray responded by giving the man a new pickup truck. 28 webinar hosted by PRSA’s Dallas Chapter. “We We embrace storytelling and silliness.”. This is a platform of the people,” Soam Lall, TikTok’s West Coast lead for global business solutions, said during a Jan. We embrace creativity.

Brand 178