Ishmael's Corner

SEPTEMBER 15, 2020

The Art Of Storytelling In Business Communications And Public Relations. The PR Council recently conducted a webinar with Thom Roose, a 20-year procurement veteran who has worked for some of the biggest names – and buyers – in business, IBM, Accenture and Proctor & Gamble. Techniques For Effective Business Communications.

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Storytelling Communications Publicity Industry 185

Onclusive

JULY 13, 2021

Products: Track soundbites for a specific product to identify if you’re over indexing on specific product mentions or one product benefit over another inform earned, owned and paid campaign strategies for improved performance and product storytelling optimization. A list of articles that include your messaging doesn’t tell the whole story.

How To 370

How To Biotechnology Case Study Leadership 370

Presspage

MAY 31, 2023

Today's landscape In today's fast-paced digital world, effective brand storytelling holds immense importance. The Essence of Brand Narrative Control Brand narrative control is the art of shaping and maintaining a cohesive and captivating storytelling strategy across various channels.

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Brand Branding Storytelling Software 78

Stephen Waddington

JANUARY 9, 2022

Over six sessions from February to July we want to explore pitching, newsjacking, data storytelling, the relationship between owned and earned media, promoting coverage, integrated marketing, and reporting and measurement. COVID-19 has impacted how public relations practitioners work with journalists.

Media Relations 132

Media Relations Media Case Study Storytelling 132

The Proactive Report

APRIL 27, 2015

Here’s a sneak peek – I’ll be asking him questions about storytelling and why brands should rather be doing what he calls story making with customers. Don’t miss tomorrow’s Proactive Report interview with David Berkowitz, AdAge columnist and CMO of MRY. Follow me on Twitter.

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Storytelling Interviews Report Twitter 100

PRSay

JANUARY 29, 2024

In an era that values authenticity, John Elsasser, editor-in-chief of Strategies & Tactics and host of the webinar series, asked: Should aspiring leaders embrace their real strengths, rather than try to embody every type of leadership quality? In his January column , Biesenbach proposed some New Year’s resolutions for budding leaders.

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Energy Leadership Meeting LinkedIn 109

Onclusive

FEBRUARY 9, 2021

Leading up to the webinar, we’d like to share an overview of the reasons to work with a PR agency, how an agency can contribute to your communications strategy, tips for selecting the right agency for your business, and how to set expectations for a productive relationship.

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Onclusive

JANUARY 26, 2022

Join us for Building The Perfect Pitch and Nurturing Your Media Relationships webinar on February 17th.

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Onclusive

MARCH 8, 2018

Last week, AirPR hosted the webinar “How AI Will Be a PR Pro’s Dream Come True” with industry leaders Wendy Marx, President of Marx Communications, Sharam Fouladgar-Mercer, CEO of AirPR Software, and Heidi Sullivan, President of HKSully Consulting. Click here to listen to the full webinar on demand.

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Case Study Engineering Measurement Big Data 170

Contently - Strategy

MAY 13, 2020

For almost a decade, webinars have been the go-to choice for digital events. Webinars are still a marketing staple , but we’ve also seen some incredibly creative storytelling in the virtual space. Storytelling that stands out. However, the storytelling is so compelling that you can’t look away.

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Storytelling Video Groups Conference 136

PRSay

JULY 9, 2020

On May 19, PRSA hosted the first webinar in its Diverse Dialogues series to celebrate Asian American & Pacific Islander Heritage Month. The webinar featured some of the country’s leading Asian American communications professionals and how they are navigating the effects of COVID-19 within the AAPI community.

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Onclusive

FEBRUARY 14, 2023

Be detailed   Unsubstantiated storytelling leads to greenwashing accusations. Join us for our next webinar on 15th March 2023 where we’ll be discussing how to effectively communicate your ESG strategy with our guests from Aviva. You can register here. In collaboration with Digimind.

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Onclusive

MARCH 4, 2021

As communications professionals, we’re natural storytellers. To hear more insights around data-driven communications, please join us for “The Growth PR Playbook” webinar on Thursday, March 25th! On a daily basis, we tell our brand’s narratives and successes, but sometimes, we can struggle to tell our own.

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Measurement Data Reputation Storytelling 195

5W PR

FEBRUARY 19, 2024

Companies can create informative content in the form of blog posts, webinars, and social media discussions in an effort to share valuable knowledge from credible experts. Sometimes it’s best to let the customers be the storytellers. Don’t just sell features, sell the impact.

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Consumer Industry Brand Branding 78

Ishmael's Corner

JULY 19, 2020

The Art Of Storytelling In Business Communications And Public Relations. The post Journalist Compares a Bad Media Pitch with One That Has a Fighting Chance appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications.

Pitching 187

Pitching Storytelling Media Writing 187

Onclusive

JUNE 15, 2022

Using PR in your marketing mix helps manage your overall brand sentiment with continuous storytelling, which has an added bonus of improving your search rankings. Join Onclusive for the Measuring Up To Marketing: How PR Fits Into The Mix webinar on June 29th.

Marketing 195

Marketing Measurement Advertising Advertising 195

Onclusive

JUNE 15, 2022

Using PR in your marketing mix helps manage your overall brand sentiment with continuous storytelling, which has an added bonus of improving your search rankings. Join Onclusive for the Measuring Up To Marketing: How PR Fits Into The Mix webinar on June 29th. Developing stakeholder trust.

Marketing 195

Marketing Measurement Advertising Advertising 195

Presspage

JULY 11, 2023

To address these challenges, MEPRA Academy organized a webinar titled 'Navigating Global Communications Challenges: Beyond Translation for Successful Storytelling.' Their challenges reach way beyond the mere act of translating content into different languages.

Strategy 60

Strategy Communications Local Technology 60

PRSay

MAY 4, 2022

The movie “raises awareness that a deaf person can do whatever they want to do,” “CODA” co-star Daniel Durant , who is deaf, said in sign language, which was then spoken aloud by an interpreter, during PRSA’s April 27 webinar, “ Supporting Deaf Representation in Media.”. The phrase “hearing impaired” is now considered offensive.

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Film Communications Media Interviews 133

PRSay

SEPTEMBER 11, 2023

ET, Microsoft’s Bonnie McCracken leads a PRSA webinar titled “Storytelling in the World of AI.” 21 at 1 p.m. ” Sign up for this free PRSA member resource here.

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Enterprise Tools Technology Privacy 170

Solo PR Pro

AUGUST 29, 2023

As a PR and communications professional, your expertise lies in storytelling. Research and Identify Prospects Listen Actively: Attend webinars, workshops, and networking events. Translate this into your pitch. The story isn’t about you or your company, but about how you can solve a specific problem for the client.

Communications 78

Communications Pitching Storytelling LinkedIn 78

Ishmael's Corner

MAY 19, 2015

The reason PR fails at storytelling often has nothing to do with understanding the makings of a good story or writing expertise. I say “undervalued” because PR trainings abound on topics like pitching journalists or how to use social media for brand storytelling.

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Storytelling Interviews Software Industry 60

PRSay

FEBRUARY 25, 2022

Companies are looking for authentic storytellers and authentic representation.”. 22 webinar, “Building a Better Workplace for Black Employees.” “I have lost business because I was a Black woman, but I’ve also gained business because I was a Black woman,” said LaTricia Woods, APR, owner of Mahogany Xan Communications in Chandler, Ariz.

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Pharmaceuticals Groups Storytelling Education 130

Ishmael's Corner

APRIL 15, 2020

The Art Of Storytelling In Business Communications And Public Relations. The post A Human Touch in PR appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. By Matthew Medlin, Account Coordinator Science and art. But glances can be deceptive.

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Storytelling Communications Publicity Survey 147

Cision

DECEMBER 14, 2015

At her recent Cision webinar, “ From A to Z: Blogging and Content for PR ,” Gini discussed how to create a content strategy that will provide you brand with tangible results. Watch Gini Dietrich’s free on-demand webinar today! Gini says that storytelling is more important than ever for your brand.

Strategy 120

Strategy Content Marketing Analytics Creativity 120

Contently - Strategy

NOVEMBER 19, 2020

They hosted the event through BigMarker , a new entry into the webinar world, which is easily the smoothest tool I’ve used. The presentation-creation technology wave has just begun, and I’m optimistic it’ll help up our storytelling game in virtual events next year.

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Trends LinkedIn Video B2B 130

Onclusive

FEBRUARY 2, 2022

Join us for Building The Perfect Pitch and Nurturing Your Media Relationships webinar on February 17th.

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Pitching Data Technology Storytelling 195

5W PR

JUNE 7, 2021

Multimedia features and storytelling techniques can be used to create striking content. If there is a webinar or a product release, customers can be sent reminders leading up to the event. Relevant content. The texts can have specific information for one customer or wider messages for more than one customer. Alerts and reminders.

Marketing 107

Marketing Real Estate Customer Service Mobile 107

PRSay

JANUARY 2, 2020

I like using creativity and storytelling. 9 for a webinar titled “ Work Smarter, Not Harder in 2020 ” that’s free for PRSA members. And I’m here to help with those who would like to join this PR movement. In the past, when I’d ask communicators about their jobs, they’d often begin by discussing what appeals to them.

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How To Training Creativity Storytelling 140

Ishmael's Corner

OCTOBER 11, 2015

The Art Of Storytelling In Business Communications And Public Relations. I came across Gavin McMahon last year, listening to his webinar on presentations. The post “Dirty Rhetoric” Delivers Clean Path to Better Communication appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Communications 60

Communications Storytelling Publicity Writing 60

Ishmael's Corner

FEBRUARY 27, 2018

The Art Of Storytelling In Business Communications And Public Relations. The post Journalist Compares a Bad Media Pitch with One That Has a Fighting Chance appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications.

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Pitching Storytelling Media Writing 166

Cision

APRIL 21, 2015

On April 29, PR News’ Matthew Schwartz will join Cision’s Heidi Sullivan on “ Film School: How to Use Video for PR ,” a free webinar that will provide the latest video best practices for communicators. Register for our free webinar now! At the risk of hyperbole, we’re on the cusp of a golden age of visual storytelling.

Video 120

Video Brand Branding Trends 120

Onclusive

NOVEMBER 8, 2023

Webinars, podcasts, online conferences and other digital format events have a tremendous reach and we expect them to continue to be important well beyond 2021. Multimedia Development & Visual Storytelling Today, PR teams need to possess a strong understanding of how to inject corporate messaging into multimedia.

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Training Media Training Reputation Crisis Communications 195

Cision

JUNE 22, 2015

Peter LaMotte discussed at his recent webinar, showing the keys to crisis management , how you can reduce brand vulnerability by preparing for crises in peacetime and more. The webinar generated a lot of discussion, and Peter didn’t have time to answer all of the questions. Want to see Peter’s whole webinar?

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Crisis Crisis Communications Local Social Media 120

PRSay

MAY 15, 2020

In a topical and wide-ranging discussion among PR executives, PRSA’s new Storytellers series debuted on May 12 with a webinar titled “ Trusted Advisers: PR Agencies in a Global Pandemic.”. “As

Agency 84

Agency Crisis Communications Consumer 84

Onclusive

AUGUST 9, 2021

Webinars, podcasts, online conferences and other digital format events have a tremendous reach and we expect them to continue to be important well beyond 2021. Multimedia Development & Visual Storytelling. Niche industry events, role-specific conferences (catered to developers, creatives, etc.),

Training 370

Training Media Training Reputation Crisis Communications 370

Cision

FEBRUARY 18, 2016

24 webinar today! It’s our job to find the Snapchat storyteller as their popularity is skyrocketing. When a brand can’t dictate the message anymore, it has to connect with its consumers. Want to learn the new rules of media pitching? Sign up for Michael Smart’s Feb. Conventional channels are still great for shaping a message.

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Brand Branding Advertising Advertising 120