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Increasing Your Media Coverage Through Storytelling

PRSay

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Having worked in communications for a top-tier university, a regional nonprofit foundation and as a consultant, I’ve heard this question myself.

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Top 10 Influential PR Businesses to Follow in 2020

Critical Mention

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO.

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Meet the Media – Dan Rosenheim

Landis PR

Spoken words and video must match, so reporters either have to write/talk to the video or find a video that matches what they’re saying. SF Mayor Frank Jordan inviting two radio reporters on his doorstep in to interview him while he took a shower. Along with my duties for BCN, I do a little freelance writing.

Meeting 98
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What is PR? 141 PR and Comms Pros Explain What They Do for a Living

Sword and the Script

10) “Write and create content for internal and external audiences about my company.”. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 12) “Write for businesses.”. 18) “I write and distribute press releases and get executives in front of the media.”.

Employee 148
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Curiosity: One of the Three Cs of Public Relations

Waxing UnLyrical

As a toddler (4-ish), I wondered what was inside that thing on the wall where, if you plugged in a lamp, there was light, or if you plugged in a radio, there was sound… music… people talking. Then, in my early teens, I constructed a battery-powered transistor radio. So I did the logical (in my mind) thing. Very basic, but it worked!

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3 Reasons Earned Media Still Rules

Beyond PR

Strip away labels like business-to-consumer, business-to-business, government, nonprofit, etc., This makes earned media especially effective in increasing prequalification of prospects and increasing engagement with the right prospects,” writes Outsell Affiliate Analyst Chuck Richard.

Media 75
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On becoming a PRIA Fellow

Prakkypedia

I normally write about and promote clients. Working in Parliament House in Canberra during sitting weeks – long hours, researching and writing speeches, attending dinners including one with the US Ambassador and a staff Christmas party where John Howard sung an impromptu song while someone played the piano. It’s time to talk about me!

Radio 24