Media Training, Small Business, Social Media and Tools

How to Build a Brand with Social Media

PR for Anyone

NOVEMBER 18, 2021

There is no easier way to build a brand than with social media. Some people are discouraged or stressed by social media but it is a game-changer in terms of access and what you can do to reach a huge audience, quickly. It’s an amazing tool to use to grow your brand. The number one rule is consistency.

Social Media

Social Media How To Brand Branding

How to Use Public Relations as a Lead Generating Tool

PR for Anyone

OCTOBER 14, 2021

Have you ever considered using public relations as a lead generating tool? This week I want to talk to you about how you use the publicity that you get as a lead generation tool. Now, how do you use media as a lead gen tool? People love working with these experts that have been in the media. People love that.

Tools

Tools How To Publicity Interviews

What Skills Make the Best Public Relations Specialist?

PR for Anyone

OCTOBER 28, 2021

You also need to be able to do a review of your assets (website and social media) and make sure you check out when the media checks you out. Don’t forget to connect with journalists on social media too. You’ll develop a much better relationship with the media. Basically, you need to be observant.

Publicity

Publicity Pitching System Small Business

Pitching the Media – 31 Tips to Start Today

PR for Anyone

FEBRUARY 15, 2023

I’ve put together 31 tips to pitch the media! It’s a month’s worth of tips and tools to make it easy for you to just start implementing. Identify your target media outlets and journalists. You are the go-to expert the media regularly uses related to your industry. Here you go! No more excuses!

Pitching

Pitching Media Interviews Video

New Webinar | 3 Marketing Trends to Track in 2018

wiredPRworks

JANUARY 3, 2018

Whether they’re entrepreneurs, startups, small businesses, associations or corporations, Barbara consults with her clients on ways to quickly achieve their marketing goals to increase visibility, attract leads, grow business, and click with crowds using power full social media, content marketing, and PR strategies.

Trends

Trends Insurance Insurance Marketing

What to do with Media Appearances

PR for Anyone

SEPTEMBER 8, 2022

It’s up to you to be your own megaphone when it comes to your media appearances. YOU need to post it on social media. So here are some ideas of what to do with your most recent media appearance. Obviously, you want to put it on social media. So make sure you take advantage of any media that you get.

Media

Media YouTube Video Interviews

Go from Established to Known

PR for Anyone

OCTOBER 13, 2022

By using media, social media, influencer marketing, and video, you can establish your expertise and go to the next level of being known! Imagine having the media reach out to you because you are seen as THE go-to expert in the industry. They run great businesses.

YouTube

YouTube Video Industry How To

Pitch Around Elon Musk and Twitter

PR for Anyone

APRIL 26, 2022

Watch the video and/or read the transcript and you’ll see a bunch including things related to: Social Media. First and foremost, if you are a marketing or social media person, what does that mean? There are so many story angles around this topic. Financial Stories. Twitter has kind of fizzled a little bit.

Twitter

Twitter Pitching Financial Video

Digital Marketing Transformation Webinar for Insurance Sales Reps Pros

wiredPRworks

SEPTEMBER 21, 2017

Success Tools: Where to go to plug in to stay recharged at 100%. The founder of CoryWest Media and Chicago’s Social Media Club, Barbara is the creator of the 3D Marketing Transformations System. at Social Media Week Berlin. Next Steps: What to do to get started and keep growing.

Insurance

Insurance Insurance Marketing Conference

Nine ways to use public relations to grow your business.

Prohibition

JULY 19, 2018

And, over the past 20 years, with the rise of the digital age , we’ve seen the PR techniques employed by big and small brands alike becoming more abstract and off the cuff in a bid to capture the attention of what is now a hugely saturated market. And this ‘word of mouth’ affect can act as a powerful persuasive tool for a business.

Publicity

Publicity Advertising Advertising Tools

Pitching News Today

PR for Anyone

SEPTEMBER 1, 2022

Check out social media and what people are talking about. Check out this video on letting Tik Tok be your publicist: It’s really about listening and paying attention to what people are talking about and using that to create newsworthy stories the media will care about. See my story in the video about Steve and what he did.

Pitching

Pitching Video YouTube Viral

PR Myth #3 – PR Generates Sales

PR for Anyone

MAY 26, 2022

So this is your opportunity to send it to your existing clients to potential clients, to put it out on your social media, to really blast it out there that you were in the media because then you get to use the authority and the credibility that comes with it. So, just landing in the media will not instantly generate sales.

Television

Television Print Interviews YouTube

PR Myths

PR for Anyone

MAY 18, 2022

You need to check out when the media checks you out so all your assets need to be in place – your website, your LinkedIn profile, your social media, because we don’t know exactly where they’re going to land. PR is one piece of a bigger picture.

YouTube

YouTube Video How To Pitching

Virtual Background

PR for Anyone

DECEMBER 1, 2021

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. In today’s post-Covid world, we are still in a hybrid situation where part of the workday is done online so your virtual background is super important.

Interviews

Interviews Video Film Industry

Public Relations in Marketing

PR for Anyone

NOVEMBER 11, 2021

Public Relations can come in many forms but for this post, let’s focus on media relations, community relations, online and social media. Media Relations. Do your homework on which media outlet is best for your product, service or brand and find the journalist(s) who cover your topic. Online and Social Media.

Publicity

Publicity Marketing YouTube Video

PR Myth #2

PR for Anyone

MAY 24, 2022

They aren’t used just for news anymore but have become a marketing tool. If you like this, if you’d really like to dive in and uplevel your business using media, using this ability, using messaging and social media, reach out to me. So It’s www.ChatwithChristina.com and I’ll see you in the media.

Pitching

Pitching Television Interviews YouTube

7 PR Blogs You Should Be Following

Critical Mention

OCTOBER 24, 2019

PR Daily is a news site that delivers news, advice, and opinions on the public relations, marketing, social media, and media worlds. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips. Share Tweet Share.

Blogging

Blogging Education Resources Creativity

We Asked Today’s PR Influencers: What is #CreativePR?

Marketwired

FEBRUARY 16, 2016

Stay tuned for posts 2 – 5, which will look further into some of the tools, tactics, and strategies that innovative PR professionals are using today. Corina Manea is a PR professional, social media strategist, founder of NutsPR and client service manager for Arment Dietrich and SpinSucks. cookies ‘n cream.

Creativity

Creativity Pitching Writing Conference

Communication in Top Eight Digital Skills Needed

The Proactive Report

OCTOBER 19, 2015

” The lack of digital skills and how it affects productivity in business has been in the news a lot lately. The BBC reports today that more than 12 million people, and one million small businesses, in the UK fall into the digital skills gap. how to use collaborative project management tools – Dropbox, Basecamp etc.

Communications

Communications Training Web Analytics

How to Create Great Content Fast

PR for Anyone

OCTOBER 20, 2021

If you like this and you want to talk about how you can up level your online presence, your social media, your PR, anything to get you more visibility. Make some of them videos, super important, but that’s a really easy way to create great content fast. So that is this week’s PR tip.

How To

How To Video Interviews YouTube

Seeing Around Corners: 30 Marketing and PR Predictions for 2021

Sword and the Script

DECEMBER 15, 2020

Too often marketers become enamored with the latest trends and tools. Are you active on social media (at least the top one or two platforms where your audience spends time)? Yet, according to research conducted in 2019, 40% of small businesses still don’t have a website. Every employee needs media training.

Marketing

Marketing Employee Content Marketing Training

Public Relations Today

How to Build a Brand with Social Media

How to Use Public Relations as a Lead Generating Tool

What Skills Make the Best Public Relations Specialist?

Pitching the Media – 31 Tips to Start Today

New Webinar | 3 Marketing Trends to Track in 2018

What to do with Media Appearances

Go from Established to Known

Pitch Around Elon Musk and Twitter

Digital Marketing Transformation Webinar for Insurance Sales Reps Pros

Nine ways to use public relations to grow your business.

Pitching News Today

PR Myth #3 – PR Generates Sales

PR Myths

Virtual Background

Public Relations in Marketing

PR Myth #2

7 PR Blogs You Should Be Following

We Asked Today’s PR Influencers: What is #CreativePR?

Communication in Top Eight Digital Skills Needed

How to Create Great Content Fast

Seeing Around Corners: 30 Marketing and PR Predictions for 2021

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