Media Relations Print Television Video 
ImPRessions - Crenshaw Communications
JULY 10, 2023
Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio. However, with the rise of the internet and social media, PR professionals can now reach a global audience with their messages. in the business world, and particularly in Silicon Valley.”
ImPRessions - Crenshaw Communications
DECEMBER 15, 2017
Video is never, ever going away. The research continues to reinforce that video is king and smart marketers will continue to find innovative ways to incorporate it into their programming. 45% of people watch more than an hour of Facebook or YouTube videos a week. More video content is uploaded in 30 days than the major U.S.
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Cision
JUNE 29, 2015
As a result, the smartphone is becoming an increasingly more important platform for the distribution of news and media. Articles and paragraphs are becoming smaller and photos and videos are increasingly being utilized to tell stories. Moreover, articles are being formatted to better accommodate the small screen size of phones.
Stephen Waddington
MAY 19, 2020
Media relations has been impacted by a decline in advertising and the reduced distribution of newsprint. Digital media is booming. That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders.
5W PR
AUGUST 27, 2020
Delivering stores to radio, television, and online audiences through live coverage, SMT has become an important public relations strategy that helps an audience to have a behind-the-scenes understanding of a brand. At the same time, quality videos help tell a story. Understand Decision-Making in Newsrooms.
5W PR
JANUARY 17, 2020
A media impression is a comprehensive calculation of the number of people who have heard about your company within a given time period. For instance, if your company or product was mentioned on a television show that had 1 million viewers, that would count as 1 million media impressions.
Cision
SEPTEMBER 10, 2015
In PR and media relations, it’s easy to become entirely focused on the day-to-day issues at the expense of the longer event horizon. For media relations and PR professionals, this means even more attention to not just the text and images but the coding and metadata of online content. Click to enlarge.
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