Beyond PR
JULY 7, 2016
Thanks to a trifecta of trends, local marketing strategies offer today’s entrepreneur more opportunities than ever. If you are looking to draw in more customers and establish loyalty for generations to come, your local marketing efforts must be prioritized. Optimize your local search listings. Host a contest.
Bianchi Biz Blog
MARCH 7, 2022
Audience relevancy, and the “human element,” and an angle that’s SEO-friendly (a nod to popular keywords and topics that are constantly ranked high on our site). By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. What elements or characteristics do you look for in a story?
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Waxing UnLyrical
OCTOBER 19, 2010
With Google Instant turned off, you come up with results for small local organizations including Washington Adventist Hospital Volunteer Services and Silver Spring Volunteers. While I have great respect for these two organizations, they are not local to my search. Of course, I am making some assumptions here.
Sword and the Script
SEPTEMBER 18, 2018
Not only is it great for SEO, but it helps with potential investors, employees and clients that see we are active in the news ourselves. 7) How has your nonprofit experience helped you professionally? RW: I work with Family & Community Somerset County (FCSSC) and it has opened my eyes to the need for care in our community.
PR Conversations
AUGUST 18, 2011
In my contribution, Internal Journo and SEO Expert; New ‘Trust’ Calisthenics for the PR Pro , it appears twice: By examining subject choices and phraseology, the focus of PR pros can move from a ‘how’ to attract attention, to a ‘why’ (and about ‘what’) search perspective. I used it three times in Public Relations 2011.
Landis PR
SEPTEMBER 27, 2021
Last year, we celebrated our 30th anniversary by giving away 30 (plus one) contributions of $300 each day during our anniversary month (October) to worthy San Francisco Bay Area nonprofits nominated by LCI staffers. SEO remains the single biggest contributor to our prospect pipeline at LCI.
Cision
AUGUST 26, 2015
Digital marketing and fundraising expert for nonprofits. Author of “Beth’s Blog: How Nonprofits Can Use Social Media,” one of the longest-running and most popular blogs for nonprofits. CEO of Likeable Local. . — Ann Handley (@MarketingProfs) August 20, 2015. Want to learn Ann’s writing rules for PR?
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