Bianchi Biz Blog

FEBRUARY 1, 2024

In essence, Tokyo and Japan provide a unique blend of financial strength, technological leadership, cultural richness, consumer appeal, efficient infrastructure, and government support—making both Tokyo and Japan premier destinations for businesses navigating the dynamic landscape of the Asia-Pacific region.

Marketing 107

Marketing Newspapers Print Local 107

PRSay

JULY 1, 2022

About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020. When we published the first “Public Relations Handbook” in 1967, the notion of social media, influencers, YouTube, Instagram, Snapchat, podcasts and search-engine marketing did not exist.

Handbook 191

Handbook Publicity Newspapers Television 191

Landis PR

MAY 28, 2024

In Denmark, your strategy should be quality vs. quantity, while establishing thought leadership that works in both traditional and social media is key to create awareness. While the circulation of newspapers has declined in recent years, print media still plays an important role in the Danish media landscape.

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

Stephen Waddington

MAY 9, 2020

Most outdoor, experiential, events, meetings and print simply don’t work. It’s sharing a series of train driver cab rides on YouTube and its social media managers are reading for kids from books including Thomas the Tank Engine. Joe Wickes, The Body Coach , runs exercise sessions on YouTube each morning for his two million subscribers.

Brand 157

Brand Branding Travel Crisis 157

NewsWhip

OCTOBER 24, 2022

Condé Nast is a global media company that produces some of the world’s leading print, digital, video and social brands. Overall, each month the company’s video content generates more than 1 billion views, and globally reaches 83 million consumers in print, 402 million in digital and 474 million across social platforms. and the U.S.,

Data 68

Data Trends Journalism Print 68

PRSay

NOVEMBER 5, 2021

There are thousands upon thousands of web, print, audio and video outlets, and as we’ve all become acutely aware, many of these publishers spread misinformation and extremely polarizing political content. This story circulated within similar outlets (and on YouTube) but wasn’t covered in any reputable outlets.

Communications 189

Communications Journalism Advertising Advertising 189

Communications Conversations

AUGUST 11, 2017

daily newspapers (print and digital) fell 8% in 2016–the 28th consecutive year of declines. FACT: Local media continues to struggle as well. SUPPORT: According to a study by the American Press Institute , 88% of millennials get news from Facebook each day, but 83% get news from YouTube and 50% get it from Instagram as well.

Media Relations 87

Media Relations Media Local Leadership 87