article thumbnail

AI and Journalism: What’s Next?

PRSay

The intersection of journalism and AI is the most important media issue of our time. That’s why Bospar sponsored a San Francisco Press Club panel covering the impact of AI in the newsroom, titled “AI + Journalism=?” Each panelist offered perspective on the intersection of AI and journalism. You can stop reading there.

article thumbnail

Painting a Picture of the U.S. Military: Lessons From Public Affairs Officers

PRSay

This blog is based on an original article in the Public Relations Journal , a peer-reviewed academic publication presented by the Institute for Public Relations and PRSA. Do you think public affairs officers provided technical support? Photographs. Kaye Sweetser, Ph.D.,

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Ways to Improve Your Business Expertise and Strengthen Your Ethical Core

PRSay

wrote in the Journal of Public Relations Research in 2012 that to be an “excellent leader in public relations, one must know the organization’s business and its environment, understand the decision makers and decision-making process in the organization, and be proactive in that decision-making process.”. Pursue the APR.

Ethics 144
article thumbnail

Spotlight on a Solo PR Pro: Meet Nicole Castro

Solo PR Pro

But after a couple of years in the pre-med program at City College of New York, she changed directions, declaring majors in anthropology and journalism. She began applying to PR positions, but she found that the folks she interviewed with often had trouble understanding how her educational background translated into public relations.

Meeting 110
article thumbnail

Is there still a place for PR wire services in the 2018 communicator?s toolbox?

Communications Conversations

Relationships still matter, even with the changing face of journalism, and at the same time, companies are their own publishers, providing content directly to the audiences they want to reach. Susan Beatty, vice president-public affairs and communications, U.S.

article thumbnail

3 former PR pros who made mid-career shifts and lived to talk about it

Communications Conversations

Former role: Vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). I resigned my last full-time PR job in December 2014, as vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). What was your last PR job? What do you miss most about working in PR?

Apparel 106
article thumbnail

PR software vendors are starting to talk security in generative AI pitches [PR Tech Sum No. 46]

Sword and the Script

Source: State of PR and Journalism Salaries 2023 by Muck Rack. She is the founder of New Capacity Partners LLC, a leadership strategy and communications firm and previously served as the Chief Communications and Public Affairs Officer for Yum! She’s also held leadership roles at Edelman, Burson-Marsteller and Deloitte.

Software 122