Insurance Media Social Media Viral 
Prohibition
SEPTEMBER 2, 2022
From fighting ageism in the media to educating the public about UV rays, here’s a look at the August campaigns that caught our attention. Dove have reacted to the recent controversial firing of Canadian news anchor Lisa LaFlamme with their #KeepTheGrey social media campaign. Getting Rick-rolled by CSAA Insurance.
PRSay
AUGUST 30, 2023
Then, user-generated “Barbenheimer” memes , which combined images from both films, went viral on social media, sparking the idea that people could see the movies back-to-back on the same day. From there, the cultural moment of “Barbenheimer” was born. No one saw this opportunity for cross-promotion coming.
Buzzstream
MAY 2, 2024
I knew of Nate Matherson’s previous work with LendEDU because I used to do a lot of work in the personal finance industry when I was with Siege Media. We’ve got a couple of different tools for social media. And so we would start with like the broad topic of homeowners insurance.
ImPRessions - Crenshaw Communications
JUNE 28, 2017
In fact, happy news is a main driver for social media sharing. Emotions layered with happiness make up the majority of top drivers of viral content. Today, the San Francisco-based firm employs 115 full-time staff, all of whom receive benefits like health insurance and free pizza.
Scott Public Relations
AUGUST 27, 2019
This means that someone is less likely to share truthful information, even if they know it is the truth, if many people in their social network are saying something different—even if it is incorrect. This willingness to follow the crowd is amplified in the modern era of shares and viral content on social media platforms.
ImPRessions - Crenshaw Communications
JANUARY 19, 2017
In the age of social media, an unhappy customer has access to a digital megaphone to share their anger, and most are only too happy to use it. After a video of a Comcast service rep falling asleep on a customer’s sofa while on hold with the home office went viral, It had nowhere to go but up. You get what you incentivize.
Melissa Agnes
JANUARY 11, 2015
Their collaborative and explorative mindset, their use of social media and mobile technology – they’re an interesting case study and a great example for others to be inspired by and learn from. The NWS’s strategy for dealing with doomsday photos that tend to go viral in natural disasters and put people in panic mode.
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