Cision

JUNE 18, 2015

Perfect your pitch. You can and should pitch your created, or “owned,” content to the media. Write concise, clear pitches to key media contacts. Include links to your content assets – many times your pitches aren’t viewed because they hit the firewall and were either sent to spam or returned to you. Put out the signs!

Content Marketing 120

Content Marketing Marketing Pitching Pinterest 120

Buzzstream

DECEMBER 5, 2023

BuzzStream Discovery gives you access to BuzzStream’s database of influencers to easily find bloggers who write about topics that are relevant to your pitch. How would they pitch their blog to someone else in their niche?” Finding new opportunities with BuzzStream Discovery Why use Discovery? No knowledge of query-writing needed.

Resources 103

Resources Analysis Infographics Examples 103

PRSay

APRIL 19, 2016

To translate this for communications purposes, if the brand is using billboards or other outdoor signage, try finding local bloggers in that neighborhood and pitch them a story or some custom content. B2B Content Marketing + Pinterest – Surprisingly, Pinterest is a huge traffic builder for my B2B client sites.

Communications 79

Communications Pinterest Reddit Radio 79

The Proactive Report

DECEMBER 24, 2015

There are influencers on Twitter, Vine, YouTube, Pinterest and Instagram. Infographics. Pitch bloggers. Pitch reporters. In Traditional PR we’re conditioned to view the media and academics and authors as thought-leaders. Digital PR opens up a much broader pool of influencers to work with. Write web content.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There are influencers on Twitter, Vine, YouTube, Pinterest and Instagram. Infographics. Pitch bloggers. Pitch reporters. In Traditional PR we’re conditioned to view the media and academics and authors as thought-leaders. Digital PR opens up a much broader pool of influencers to work with. Write web content.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There are influencers on Twitter, Vine, YouTube, Pinterest and Instagram. Infographics. Pitch bloggers. Pitch reporters. In Traditional PR we’re conditioned to view the media and academics and authors as thought-leaders. Digital PR opens up a much broader pool of influencers to work with. Write web content.

Digital PR 100

Digital PR Analytics SEO Measurement 100

Buzzstream

DECEMBER 5, 2023

BuzzStream Discovery gives you access to BuzzStream’s database of influencers to easily find bloggers who write about topics that are relevant to your pitch. How would they pitch their blog to someone else in their niche?” Finding new opportunities with BuzzStream Discovery Why use Discovery? No knowledge of query-writing needed.

Resources 62

Resources Analysis Infographics Examples 62

Buzzstream

DECEMBER 5, 2023

BuzzStream Discovery gives you access to BuzzStream’s database of influencers to easily find bloggers who write about topics that are relevant to your pitch. How would they pitch their blog to someone else in their niche?” Finding new opportunities with BuzzStream Discovery Why use Discovery? No knowledge of query-writing needed.

Resources 62

Resources Analysis Infographics Examples 62

Communications Conversations

OCTOBER 16, 2017

When I was young and ruthless, I asked Dave if I could help his agency – then called Mona Meyer McGrath & Gavin – pitch the Bachman’s garden center chain as a retail client. crew, hits Instagram, Facebook, Pinterest, Snapchat, SlideShare and other channels.

Agency 113

Agency SEO Social Media Pinterest 113

Beyond PR

JUNE 2, 2017

If you want to go a bit deeper and have the time, ask similar questions to those above about other social media properties such as Pinterest, SlideShare and even Periscope. Hustle and pitch. At Movoto, each team member pitched the target audience using email. Cool infographics. What type of content are they creating?

Real Estate 57

Real Estate How To Web Case Study 57

PR 20/20

JANUARY 3, 2019

We used Buzzsumo’s Content Analyzer to curate the top posts across Facebook, Twitter, Pinterest, Reddit, as well as links from other websites. A few ideas include pitching target influencers, mapping out related blog content and utilizing gated content in the sales cycle. How will you make your marketing program even savvier in 2019?

Blogging 54

Blogging Marketing Content Marketing B2B 54

Communications Conversations

APRIL 4, 2016

They include infographics. Actually, it looks a lot like a Pinterest or Instagram page. This way, BBY gets best of both worlds–a story they can share across different channels, and a story they can pitch to media (and a story media can FIND on their site). Blog posts, on the other hand, tend to be more visual. Take a peek.

Corporate 60

Corporate Strategy Pinterest Web 60

PR 20/20

JULY 11, 2017

Consider a checklist, infographic or shorter form of the ebook to give away key highlights, but still encourage the reader to download the full content. Consider the platform your audience is most active on (ex: Facebook, LinkedIn, Instagram, Twitter, Pinterest, etc.), Creating repurposed content from the larger asset. Paid Audiences.

eBook 43

eBook How To Pinterest Examples 43

Journalistics

MARCH 2, 2013

You should be able to show examples of stories you pitched and placed, or campaigns you worked on and generated results for. Bonus points if you’re using emerging channels like Vine, Pinterest, Tumblr, or Snapchat – just a couple that is of particular importance at the moment. Ideally, with agencies or larger organizations.

Pinterest 52

Pinterest Writing Interviews Social Media 52

PR Conversations

JULY 5, 2017

He or she chooses the most appropriate channels (for instance, LinkedIn is ideal for B2B, while Pinterest or Instagram are best for B2C segment), sets up corporate accounts, proposes content directions (quotes? Communicators pitch journalists story ideas, offer expert knowledge on a range of industry-specific questions.

Infographics 63

Infographics Corporate Policies Reputation 63

Journalistics

APRIL 5, 2016

Do you have attractive, generic infographics to accompany your story that would work for the publishing environments the journalist is producing content for? These are now factors you should consider before pitching a journalist. pitch preferences and pet peeves). Tip #2: Make Your Story Mobile-Friendly.

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

Do you have attractive, generic infographics to accompany your story that would work for the publishing environments the journalist is producing content for? These are now factors you should consider before pitching a journalist. pitch preferences and pet peeves). Tip #2: Make Your Story Mobile-Friendly.

Media Relations 40

Media Relations Media Mobile Pitching 40

Shift Communications

FEBRUARY 23, 2015

Far too many PR professionals blindly mass email their pitches without making any attempt at the “Relations” part of Public Relations. This is a pitch almost entirely devoid of value for my audience. Here’s a second bad pitch: Hi, I recently saw your site and thought I would show you an infographic about social media advertising.

Data-Driven PR 60

Data-Driven PR Infographics Pitching Data 60

MaccaPR

APRIL 14, 2015

The media expects one thing from your PR pitch of a story, but the client wants you to deliver something not even remotely addressing the media’s needs. Think: A simple infographic about you). You need to mediate. What do you do? And, if you can’t let go of design elements, use them minimally.

Agency 48

Agency Real Estate Social Media Writing 48