5W PR

JULY 11, 2024

The media landscape is undergoing a seismic shift, with artificial intelligence (AI) rapidly transforming the creation, distribution, and consumption of information. This means they’re easily able to influence the information people see. However, they also raise ethical questions about data privacy and manipulation.

Media Training 78

Media Training Training Media Privacy 78

Bianchi Biz Blog

AUGUST 3, 2023

While employees may already be utilizing AI tools like ChatGPT informally – or with management approval – for solving problems, summarizing reports and more, a formal policy can address issues, mitigate risks and provide guidelines for responsible usage.

Automotive 77

Automotive Policies Employee Corporate 77

ImPRessions - Crenshaw Communications

APRIL 6, 2018

has radically changed journalism and public relations , two industries that rely on the free exchange of information and ideas. ” It’s a war of information being waged on keyboards and in the cloud and it affects all of us. But one highly undesirable outcome is “fake news.” The tech giants.

Government 149

Government YouTube Wikipedia Google 149

Melissa Agnes

SEPTEMBER 4, 2020

Investing in your professional online reputation is an important Crisis Ready strategy—and ReputationDefender has launched a service to help make this process easy for you. Most online reputation management companies focus solely on helping their clients fix their online reputations.

Branding 234

Branding Brand Reputation Crisis 234

ImPRessions - Crenshaw Communications

MAY 18, 2018

It is well documented that today’s rising generations value a company’s ethical stance and an authentic commitment to social responsibility. The shooter’s phone was ultimately cracked without Apple’s help, but its stand on privacy was consistent with long-held principles and arguably those of its core customers.

Branding 149

Branding Brand Storytelling B2B 149

Waxing UnLyrical

MAY 13, 2011

According to the article, Mark Zuckerberg and his team hired Burson-Marsteller , a well-known public relations firm, to plant negative stories accusing Google of being careless with Gmail users privacy. I’ll wait for you to stop laughing at the obvious irony of Facebook criticizing another company’s user privacy policy.

Privacy 95

Privacy Facebook Google Policies 95

NewsWhip

JUNE 2, 2021

It forms part of a wider trend of predictive analytics informing everything from cybersecurity threat detection to food safety. The media ecosystem seems to have all the predictability of a storm, with reputation threats, crises and major news events exploding on millions of potential vectors. .

Media 88

Media Data Reddit Crisis 88

PR in High Definition

MAY 24, 2023

These are changing the way we work and the way we learn – particularly the way we search for information. There has been a huge reaction from education leaders, worrying about such tools being used to help students cheat their way through their studies, or fearing that they will be fed incorrect information.

Google 62

Google Engineering Tools Privacy 62

Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. When employees are informed, this leads to trust. Guarding their reputation and work also necessitates new patent/ copyright laws in place. This year, we saw in-house teams get downsized and agency budgets get reduced. ” ~ Prof.

Writing 194

Writing Communications Marketing B2B 194

Sword and the Script

DECEMBER 20, 2022

In-house and agency teams will be hard at work supporting Chief Information Security Officers (CISO) with messaging that convinces their leadership colleagues and board of directors that preparing for cyber-attacks is critical. People will turn to the media for solace and key information. PR adopts AI as a research and content tool.

Marketing 192

Marketing Content Marketing Data Social Media 192

Reputation Us

JANUARY 4, 2016

Limiting your hospital’s vulnerability to a loss of security and reputation. ” Remembering Your Reputation. Secure data management must be done in consideration of regulatory codes and pressure to operate with increased efficiency, while in an environment of unprecedented threats to safeguarding protected information.

Strategy 60

Strategy Healthcare Crisis Communications Crisis 60

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. But public relations has always depended on persuasion, information, advocacy, the truth. We’ll look at ethics and governance. But it will also increase the gap between the information haves and have nots.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Sword and the Script

DECEMBER 11, 2018

Calls for GDPR style American laws to codify privacy as a human right will increase, culminating in American laws in 2020. 15) Ethics in PR revisited. While most PR pros ARE ethical, it’s something we should all take into consideration. Facebook will be used more as a mass marketing tool, like a television station.

Social Media 92

Social Media Marketing Media Creativity 92