Employee, Product Launch and Twitter - Public Relations Today

How to Know Your Product Launch Is ‘Trade Show Ready’

Beyond PR

SEPTEMBER 21, 2016

At Macworld in 2007, Apple unveiled the first generation of a revolutionary product: the iPhone. But did you know that while Steve Jobs was conducting the demonstration, Apple employees behind the scenes weren’t sure it was going to work?

Trade Shows

Trade Shows Product Launch How To Transportation

Want To Work In Tech PR? Here Are 5 Questions

ImPRessions - Crenshaw Communications

DECEMBER 4, 2018

How would you support a product launch for [insert client]? I like to ask candidates how they would support specific product launches from a media relations point of view for our B2B tech clients. Are you on Twitter? This seems like a dumb question. But that’s the point. The post Want To Work In Tech PR?

B2B

B2B Apparel Product Launch Agency

Improved Social PR via the Employee Advocacy Route

Waxing UnLyrical

DECEMBER 14, 2016

Employee advocacy can help you make that possible. All that’s necessary to run an effective PR campaign via employee advocacy is strategic PR content, a comprehensive employee advocacy guide , and a reliable employee advocacy platform. What does “employee advocacy” mean anyway?

Employee

Employee Measurement Social Media Product Launch

What Does PR Stand For?

PR Fuel

SEPTEMBER 16, 2020

You write and publish whatever content you want on Facebook, Instagram, and Twitter. You earn it with your company’s activities, product launches, events, and updates. You can share relevant company information with them like product launches, events in their communities, and important updates. Earned Media.

Crisis Communications

Crisis Communications Product Launch Crisis Reputation

How PR Can Elevate Your Video Marketing Campaigns

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

These people range from customers, investors, journalists, and employees to business partners. Create buzz on multiple platforms The proper PR strategies can generate excitement and buzz around a brand’s initiatives, products, or events across various media platforms. You can connect with him on Twitter , LinkedIn , or elsewhere.

Video

Video Marketing SEO Social Media

PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

FEBRUARY 28, 2024

A press release (also known as a news release) is an official statement issued by an organization to announce news, events, product launches, or other relevant information. Social media monitoring involves tracking brand mentions, conversations, and sentiment across social platforms (Twitter, Facebook, LinkedIn etc.).

Viral

Viral Crisis Communications SEO Reputation

State of Social Q4 2014: LinkedIn is the real MVP

Shift Communications

FEBRUARY 9, 2015

First, user growth has been stable: LinkedIn now has 347 million monthly active users, surpassing Twitter and Instagram. Employer growth is good news for marketers and communicators because corporate employees are very often the people we’re trying to reach. Let’s jump into the details. Christopher S.

LinkedIn B2B Advertising Advertising

10 Do’s And Don’ts For Better PR Ideas

ImPRessions - Crenshaw Communications

MARCH 31, 2017

It also helps to track important industry verticals and follow the most relevant journalists on Twitter. Just this week, United Airlines removed two young female passengers traveling on employee passes. Leggings, which were deemed inappropriate for employee relatives to wear while traveling on the airline. The reason?

Airlines

Airlines Exercises Fashion Print

How to Prepare a PR Crisis Plan

Prohibition

JANUARY 14, 2022

Your employees and stakeholders could be made to look incompetent or immoral. Your customers could make their displeasure known on your Facebook page and Twitter feed. For example, a customer gets angry about an error in billing or service and posts a complaint on Facebook or Twitter. ? An intermediate crisis.

Crisis

Crisis How To Crisis Management Crisis Communications

Social Media Rock Stars: Toro’s Christian Plewacki

Communications Conversations

JULY 19, 2018

That is, I’ve followed him on a combination of Twitter and LinkedIn. I was the lowest-ranking employee in Toro’s history to stand before the Board and make strategic recommendations, and this had less to do with how awesome I am – it was mostly attributed to being in the right place at the right time. Until today. Seems informed.

Social Media

Social Media Media B2B Content Marketing

An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Event planning: PR practitioners may plan events such as product launches, conferences, or charity events to get media attention and generate positive publicity. What is public relations? How is technology being used in public relations?

Interviews

Interviews Publicity Technology Social Media

5 Lessons Marketers Can Learn from the Popeyes/Chick-fil-A Chicken Sandwich Twitter Wars

MaccaPR

SEPTEMBER 9, 2019

Fried Chicken Sandwich battle went viral on Twitter — and led to a complete sell-out of the sandwich in all 2,400 Popeyes stores across the U.S. The Popeyes Twitter channel (with only 182,000 followers compared to Chick-fil-A’s 1 million) used a David vs. Goliath strategy to crush its rival thanks to a far more engaged social following.

Twitter

Twitter Marketing Social Media Viral

Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

DECEMBER 20, 2022

Communication channels and actions must be increasingly fluid, agile, and complete, with interesting and objective narratives that engage and awaken the interaction and commitment of employees with the company, and between different areas. Employee communication will continue to be a major focus for many CCOs.

Marketing

Marketing Content Marketing Data Social Media

Social Media and Tech Startup PR Strategies

Burrelles Fresh Ideas

MARCH 12, 2024

Download our free Product Launch tip sheet. To connect with Katie, you can follow her on Twitter. The copy and opinions expressed here belong solely to the author and do not necessarily reflect those of Burrelles, our employees, partners, or affiliates.

Social Media

Social Media Strategy Media Reputation

How to Find Your Brand Voice for Better Customer Experiences

Beyond PR

JULY 21, 2016

Marketing can’t function without IT, customer service issues are broadcast in social media and internal memos about product launches or recalls are shared within nanoseconds to media outlets,” reads our latest white paper How Buyer 2.0 However, every employee is also a representative of your brand. Competition? Creativity?

Brand

Brand Branding How To Employee

7 Things You Need to Do After Publishing New Content

Contently - Strategy

DECEMBER 29, 2022

Keep in mind that larger organizations may have many more employees involved in the post-publication process compared with a startup or small business. And this process might look very different for multiple pieces of content surrounding a significant product launch versus a one-off blog post.

eBook

eBook Product Launch Software Internal