August, 2012

How to Achieve Guilt Free Interviewing

PR Job Coach

You have worn a furrow deep into the carpet as a result of pacing back and forth in your office pondering how to prep for the upcoming job interview. You struggle mightily understanding the company’s balance sheet and profit and loss statement.

Public Relations. It’s Still About The People

Waxing UnLyrical

I recently spent the bulk of the day on Facebook / Twitter / Pinterest and the other “usual suspects” marveling at how incredibly much information flows between people around the world by the second.

The Byline Article GOOD Pitch is Fresh Content

Bad Pitch Blog

Byline article pitches usually stink. This is because, even if the pitch is targeted, the article is usually included in the pitch. The recipient assumes the article has been sent to several other blogs or media outlets.

Digg 79

The Strangest Argument I’ve Ever Had On Social Media

Waxing UnLyrical

It all began when Michelle Quillin re-tweeted a recent post of mine. It was about remembering to use the headline and first lines to keep readers compelled to read, old and new. A follower of hers read it, and tweeted in reply, “That made me want to vomit.” ” I was totally at sea.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Could the Survival of Facebook Depend on Its Privacy?

Waxing UnLyrical

Facebook stock is not doing very well. Lots of reasons for that, put forward by people much smarterthan I, which you can easily read about via a Google search.

More Trending

Who Should Care About Public Relations? Everyone

Waxing UnLyrical

Ed: seeing as how it’s “holiday week” here in the U.S., we decided to give the WUL team a bit of a break. So we’re re-running, with relevant updates, some older posts … not necessarily the ones that got huge numbers of comments, but the ones that are personal favorites of the team.

Do You Know the Secret to Smart Networking?

Waxing UnLyrical

Ed: seeing as how it’s “holiday week” here in the U.S., we decided to give the WUL team a bit of a break. So we’re re-running some older posts … not necessarily the ones that got huge numbers of comments, but the ones that are personal favorites of the team.

Mera Bharat Mahaan, or, Thoughts on India’s Independence Day

Waxing UnLyrical

Today is India’s 65th Independence Day. It’s a national holiday in that country (as it should be), and despite the official parades, etc., people have probably been partying like it’s 1985 for a few days, definitely since yesterday.

Film 79

What I Learned from My TestMasters (And TheGreensheet) #SocialMadness Experience

Waxing UnLyrical

Can you have a competition that measures how “good” your social media is? A contest that pits two groups head to head in direct social media feud? The Business Journals (#bizjournals) believe you can.

Local 78

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Pitch Strategy: Identifying Reasons to Believe

Bad Pitch Blog

Your pitch is the stimulus driving an editor to Google the subject of your pitch. What does the editor''s zero moment of truth look like? From supporting creative briefs to fueling message tracks, reasons to believe are a critical part of any campaign or plan, down to an individual pitch.

Toon Time: Nice to Tweet You

Waxing UnLyrical

Ed: seeing as how it’s “holiday week” here in the U.S., we decided to give the WUL team a bit of a break. So we’re re-running some older posts … not necessarily the ones that got huge numbers of comments, but the ones that are personal favorites of the team.

How the Regina Police Service Uses Social Media

Waxing UnLyrical

Just a small reminder that when you are driving and texting (or scratching your nethers) everyone can see you. It’s true. You are surrounded by windows … and people who like to tweet about other drivers doing dangerous things on the road.

How Manwich Could Use Twitter Without Even Being On It

Waxing UnLyrical

Ed: seeing as how it’s “holiday week” here in the U.S., we decided to give the WUL team a bit of a break. So we’re re-running, with relevant updates, some older posts … not necessarily the ones that got huge numbers of comments, but the ones that are personal favorites of the team.

3 Things to Know About the Bad Pitch blog

Bad Pitch Blog

Some housekeeping rules regarding the care and feeding of this blog. In addition to reading the posts, you have other opportunities to interact with Bad Pitch content. 1) We want ALL pitches, good, bad and ugly "Give us your good, your bad. Your unsung pitches yearning to breathe free."