PRSay

FEBRUARY 25, 2022

“I have lost business because I was a Black woman, but I’ve also gained business because I was a Black woman,” said LaTricia Woods, APR, owner of Mahogany Xan Communications in Chandler, Ariz. “Companies are looking for authentic storytellers and authentic representation.”. Woods was one of four panelists during PRSA’s Feb. 22 webinar, “Building a Better Workplace for Black Employees.

Pharmaceuticals 130

Pharmaceuticals Groups Storytelling Education 130

Critical Mention

FEBRUARY 25, 2022

Telling stories that provoke engagement and resonate with desired audiences is a surefire way to create a strong brand. No matter what type of brand you’re representing, it’s important to create compelling messages and content to hold your audience’s interest. Always Have a Backup Plan. “Unprecedented times” has been a looming term that has affected many companies and organizations throughout recent years.

Brand 126

Brand Branding Storytelling Analytics 126

PR Fuel

FEBRUARY 25, 2022

Press releases are published, on average, between 500 and 1,000 times per day on newswire services. Most of the time, local and national outlets will simply ignore most of these releases. So, for yours to gain coverage, it needs to tick all the boxes. Writing a great press release can be complicated though, and most media professionals start out by using press release samples.

Product Launch 103

Product Launch Travel Interviews Writing 103

NewsWhip

FEBRUARY 25, 2022

Welcome to the NewsWhip Daily spotlight round-up. Every weekday morning we send a newsletter to our subscribers that predicts the top stories and social posts of the day. Here’s today’s , as an example. As part of that, we spotlight a specific topic that is gaining media and public interest across the web and discuss its impact. These are ephemeral by design in the newsletter, so every Friday we publish a blog that catalogs each spotlight so that you can have a full view of what stories mattere

Reddit 78

Reddit Airlines Banking Crisis 78

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

HMA Public Relations

FEBRUARY 25, 2022

Consumers have become increasingly interested in the work that your brand or business is doing to make your workplace and the planet a better place. Read more from Justin Liggin on how your company can communicate with purpose.

Consumer 68

Consumer Communications Company Brand 68

PR in High Definition

FEBRUARY 25, 2022

Facebook has had its fair share of crises in its relatively short and troubled tenure – the most recent being revelations from whistleblower, Frances Haugen, about the company’s algorithm increasing divisiveness on the platform, as well as insider knowledge about Instagram being harmful to mental health. And yet, at the start of the year, we heard about the company’s rebrand to Meta with a renewed focus away from social media and toward what is known as the metaverse (check out our previou

Reputation 62

Reputation Exercises Employee Facebook 62

PR in High Definition

FEBRUARY 25, 2022

Some say that January feels like the ‘longest’ month of the year – and while that might not technically be true, it certainly went by in a blur. Now that February is done, we’ve had time to get in the swing of things and plan for the year ahead. People are shifting their focus away from the year that was, and thinking – what comes next??.

Technology 62

Technology YouTube Instagram Report 62