Critical Mention

NOVEMBER 5, 2019

Social media platforms may have been created for friendly networking, but since then, they’ve evolved into tech hubs where anybody can network with anyone else. So, it’s important for all organizations to acknowledge and react to the impact social media has on consumers. Share Tweet Share. 1. Social Media Improves Customer Service. PR pros and marketers should take advantage of their organization’s social media interactions.

Social Media 105

Social Media Media Customer Service Radio 105

Stephen Waddington

NOVEMBER 5, 2019

The #FuturePRoof influencer project has achieved its goal of starting a conversation among practitioners about governance. It’s been great to listen to the conversations about the tension between paid and earned influencer marketing following the publication of the latest #FuturePRoof project. It’s been viewed by more than 1,000 practitioners. We’re All Influencers Now provides guidance for agencies, brands and influencers on governance.

Insurance 68

Insurance Insurance Government Advertising 68

Cision

NOVEMBER 5, 2019

ProfNet connects journalists and expert sources. A journalist is writing a story and needs an expert to quote. The journalist uses ProfNet to find the expert. To learn more, visit www.profnet.com.

Writing 120

Writing Blogging Media 120

Agility PR Solutions

NOVEMBER 5, 2019

Managing the public relations of a company is always going to require a degree of strategic planning, no matter which industry you’re operating in or how competitive your niche is. Of course, you never want to walk into an endeavour blindly—every good campaign starts with a blueprint that is laid out before the first task […]. The post How to use strategic planning processes within PR campaigns appeared first on Agility PR Solutions.

How To 92

How To Course Industry Company 92

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Cision

NOVEMBER 5, 2019

UK Media Moves including George Chesterton's move to GQ, Anoosh Chakelian changing beats at the New Statesman, a MailOnline promotion and much more.

Media 120

Media Blogging 120

Cision

NOVEMBER 5, 2019

Isabelle Khurshudyan, Samantha Pell have new roles at The Post, Kristy Totten joins the San Diego Union-Tribune, and more.

Media 120

Media Blogging 120

Agility PR Solutions

NOVEMBER 5, 2019

Due to the increasing interconnectedness of the 2 billion people now on social media, influencer marketing has quickly become a non-negotiable marketing tactic for brands. And as the practice grows, so do the options for communicators—according to new research from influencer marketing platform AspireIQ, more than half of marketers are advancing their influencer marketing strategies […].

Strategy 74

Strategy Marketing Social Media Brand 74

Sword and the Script

NOVEMBER 5, 2019

Every month when I go to write this PR technology summary, I’m surprised at just how many new tools and features are being brought to market. This month was no exception, and perhaps because many of the launches were timed with annual PRSA International Conference which wrapped up recently. This PR tech sum loses the jargon and boils these announcements down to the basics – with links to the source documents for those interested in learning more.

Internal 63

Internal International Data Media 63

Agility PR Solutions

NOVEMBER 5, 2019

In spite of having multiple tools deployed for both audience definition and audience management, nearly half (44 percent) of marketers place themselves at just a “basic” level of audience management maturity, reveals new research from performance marketing agency Merkle, in collaboration with MarTech Advisor. The new report, State of Audience Management Maturity Report, also found […].

Marketing 60

Marketing Report Tools Agency 60

Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

Muck Rack

NOVEMBER 5, 2019

China, the NBA and Hong Kong: Principles are not just for times we can afford them

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Inbound PR

NOVEMBER 5, 2019

This is a guest post by my friend Kareem Mostafa from tribetactics and author of Original Series : How to create binge-worthy, B2B content that drives revenue. It's not really rocket science what we content marketers wake up and try to do every day: get attention. We seek to build attention by creating content. Many of us believe that the goal is to create content that is merely better (whatever that means) than others in the same industry in order to stand out - believing that our buyers are pe

Brand 48

Brand Branding Content Marketing YouTube 48

HMA Public Relations

NOVEMBER 5, 2019

A Cleveland Browns player's recent Twitter tirade only reinforces the fact that what you say on social media DOES matter. Read more! The post Social Media Posts Matter appeared first on HMA Public Relations.

Social Media 47

Social Media Media Twitter Publicity 47

Culpwrit

NOVEMBER 5, 2019

Dr. David M. Dozier, professor emeritus at San Diego State University, will receive the “Milestones in Mentoring” Educator Award this week from the Plank Center for Leadership in Public Relations. Dr. Dozier is one of our profession’s highest regarded scholars. He has authored or co-authored more than 100 books, book chapters, articles and academic papers, […].

Ethics 44

Ethics Education Leadership Publicity 44

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

Consumer