Mon.Feb 27, 2023

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Crenshaw Communications Adds Experienced B2B Tech PR Leadership

ImPRessions - Crenshaw Communications

Crenshaw Communications, an award-winning B2B PR firm representing leading ad tech brands, recently welcomed Patrice Gamble as PR account director and Anna Julow Roolf as chief of staff. Known as a supportive and results-driven PR leader, Patrice brings experience in consumer and B2B technology, including work with brands in the advertising, media, and marketing industries.

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PR Episodes: Prowly’s Must-See Event

Prowly

PR episodes are an online, must-see event featuring PR discussions with top industry experts. The best part is you can catch it all absolutely free from the comfort of your own home! Prowly starts the show on the 13th of March and runs one 30-minute episode each and every day until Friday the 17th. You […] The post PR Episodes: Prowly’s Must-See Event appeared first on Prowly Magazine.

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Employee brand advocacy: Why your brand needs it—and 3 steps to get started

Agility PR Solutions

Brand advocacy is not a new idea, but many brands are still lacking the momentum behind it. As we move into 2023, brand advocacy should be a vital part of your marketing strategy. In fact, according to the Edelman Trust Barometer, employee advocacy-related leads converted seven times more often than other types of leads. At Amendola, […] The post Employee brand advocacy: Why your brand needs it—and 3 steps to get started appeared first on Agility PR Solutions.

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2023 Brand Campaigns – The Best So Far!

Prohibition

We’re back with another campaign round up. This time we’re looking at the best so far for 2023, the ones that have caught our and the UK media’s attention for all the right reasons! Bert’s Books’ viral display of the Prince Harry autobiography It felt like Prince Harry’s autobiography was everywhere at the beginning of the year – and one independent bookstore in Swindon capitalised on its success in a very clever way.

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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

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Should ‘share of admiration’ be a new reputation metric?

PR in High Definition

It’s the month of love, so what better time to take a good look at your PR crush and why you admire them so. I’m talking about organisations, not necessarily PR professionals, but actually there’s always an incredible team behind great PR so it’s good to look at the drivers of the comms engine too. When speaking to organisations, I often ask the question, ‘who do you admire?

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How will ChatGPT impact the communications industry?

PR in High Definition

Since its big reveal in November 2022, OpenAI’s ChatGPT has dominated headlines all across the world. It is being touted as a technology with the potential to change our lives – for better, or worse. Across the internet, we’ve seen examples of how the AI-powered language model can complete tasks faster, and in some cases better, than humans. Tasks ranged from writing emails , to composing song lyrics , drafting academic essays and everything in between.

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Mark’s words on LinkedIn – Police handling of Nicola Bulley case

Mark My Words

Nicola Bulley’s family are enduring an unimaginable tragedy and deserve better than the treatment they have endured at the hands of the police and the media. Those responsible for the police’s communications must take their share of responsibility. Even considering limitations on what they can share with the public, the police seem to break another cardinal rule of communications every day since her disappearance.

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Is the de-influencer movement another reputational hazard?

PR in High Definition

Most of us who frequent social media platforms will have probably given in to the recommendations of an influencer in one way or another. Whether it be an Amazon gadget or a new trending celeb recipe, influencers have the power to impact decisions of consumers across all age groups. Over the years, influencer marketing has been on the rise. In 2021, 44% of B2C brands in Europe said they planned to increase their influencer marketing budget.

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#MediaMonday – Darren Tackett   

HMA Public Relations

It's time for another #MediaMonday! This feature comes to us from Darren Tackett, the co-owner of the newly launched Scottsdale.com. Meet Darren in this post!

Meeting 67
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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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The Art of Communication in Challenging Times

Landis PR

Photo courtesy of Pixabay. Note: This is a reposted blog by our Public Relations Global Network Partner, Ieva Naujalyte – Adverum. For the original blog, please visit here. Inflation is skyrocketing. Economies around the world are stalling. And on top of all this – we have a war in Europe. However you look at it, these are challenging times.

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Tommy Fury’s £10million knock-out blow

Mark My Words

Daily Mail Tommy Fury has made at least £3.7million from his win over Jake Paul in Riyadh – and could bring home at least £10million more by the end of the 2025, experts told MailOnline today. The Love Island star and boxer, 23, may even eclipse his influencer partner Molly-Mae Hague , 23, who is said to earn £2million-a-year and can secure a £20,000 fee for a single Instagram post.

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