Mon.Oct 12, 2020

7 ‘old-school’ workplace strengths that are now weaknesses

PR Daily

In the modern workplace, flexibility and a willingness to learn are the keys to the corner office. Would-be leaders and executives, take note. As our familiar world crumbles around us (thanks, COVID-19!)—and

B2B Content Marketing: 5 Trends That You Need to Watch in 2020

B2B PR Sense

How has B2B content marketing changed since the start of the pandemic? What challenges do content marketers face? What do successful content marketers do that set them apart from others? Answers to these questions and more can be gleaned from a new report on content marketing trends.

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Should media relations wait during election season?

PR Daily

Media relations is always challenging—but the 2020 fourth-quarter cycle may doom your client’s coverage.

Reinventing Your Media Strategy for the Virtual World

Cision

How Satellite Media Tours from MultiVu are helping businesses pivot in 2020— and so much more. Best Practices

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

How employee communications technologies are enabling ‘continuous listening’

PR Daily

Dramatically increased interaction on real-time connectivity platforms lets communicators collect vital data on the workforce’s state of mind.

More Trending

Exploring consumer sentiment around Hispanic representation in media

Agility PR Solutions

In recognition of National Hispanic Heritage Month in the U.S. September 15th-October 15th), ENGINE Insights conducted a survey to discover Americans’ views on how well they think advertising, media, and brands are doing in its representation of the Hispanic culture and response to the community.

6 ways communicators can prevent burnout while working in a crisis environment

Muck Rack

6 ways communicators can prevent burnout while working in a crisis environment

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7 tips for building an engaging personal social media brand

Agility PR Solutions

Creating a personal social media brand allows you to establish an online identity that moves you towards achieving a number of personal, professional, or business goals. Personal branding allows you to manage and optimize how you come across to others.

How to Maximize PR Outreach (with Expert Tips, Tools & Examples)

Prowly

Effective PR is all about relationships. Apart from maintaining the existing connections, however, sometimes you have to reach out and make new ones to grow your network. Here’s when PR outreach (also referred to as media outreach) comes in.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Online retail challenges threaten post-COVID sales recovery—here’s what brands must do

Agility PR Solutions

With the 2020 holiday shopping season expected to largely happen online, it’s never been more critical for brands and retailers to make sure their websites are in tip-top shape to handle the amount of traffic they expect (and hope) to attract, and to make the customer journey as seamless as possible.

Media Moves at Adweek & Business Insider, Bloomberg TV Adds a Reporter in San Francisco

Cision

David Kaplan rejoins Adweek, Matt Turner promoted at Business Insider, and more. Media Blog

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How often should we meet with our PR agency?

Axia PR

A step-by-step guide to creating effective recurring meetings. Working with a PR agency requires regular communication and feedback. A good PR agency should strive to be an extension of your marketing team.

Disruptions in leadership amp up calls for transformation

Agility PR Solutions

COVID-19 caused just about everything to go topsy-turvy for everyone. Industry leaders—including in public relations—were certainly not exempt. As 19th century British philosopher Bertrand Russel once said, “The issues we deal with are complex and require nuance, nothing is simple and clear-cut.”

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

5 powerful PR trends for 2021

Doctor Spin

Which are the five main PR trends for 2021? As tradition dictates, any self-respecting PR blogger better publish a post on most interesting trends for the upcoming year.

Reinventing Your Media Strategy for the Virtual World

TrendKite

How Satellite Media Tours from MultiVu are helping businesses pivot in 2020— and so much more

5 powerful PR trends for 2021

Doctor Spin

Which are the five main PR trends for 2021? Tradition dictates that any self-respecting PR blogger better publish a post on the most interesting trends for the upcoming year.

Media Moves at Adweek & Business Insider, Bloomberg TV Adds a Reporter in San Francisco

TrendKite

David Kaplan rejoins Adweek, Matt Turner promoted at Business Insider, and more

The Baader-Meinhof phenomenon

Doctor Spin

Ever heard of the Baader-Meinhof phenomenon? Well, chances are that you’ll hear about it again soon.

Radio 52

Microsoft announces permanent hybrid workforce, British Airways’ chief steps down, and how far in to the future PR pros are planning

PR Daily

Also: NFL Network suspends sportswriter for social media ad, crucial SEO tips for success, Oreo shows off LGBTQ+ flag colors with its iconic cookies, and more. Hello, communicators: .

The Baader-Meinhof phenomenon

Doctor Spin

Ever heard of the Baader-Meinhof phenomenon? Well, chances are that you’ll hear about it again soon.

Radio 52

Europe: How to get multi-country PR and comms right

PR in High Definition

On Wednesday 21 st October at 4pm BST, Firefly’s Europe experts are hosting a free webinar that will cover everything you need to know about how to ensure success in multi-country PR and comms campaigns.

The Baader-Meinhof phenomenon

Doctor Spin

Ever heard of the Baader-Meinhof phenomenon? Well, chances are that you’ll hear about it again soon.

Radio 52

ICON 2020 Preview: Pulitzer Prize-Winning Science Writer Laurie Garrett on COVID-19’s Future

PRSay

It’s an unexpectedly busy morning for Laurie Garrett , a Pulitzer Prize-winning science writer and author. At the time of this scheduled interview with PRsay on Oct. 2, news was breaking that President Donald Trump and First Lady Melania Trump had tested positive for COVID-19. “I

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Trump’s Job Description for Press Secretary: “Make Communications Great Again”

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. While Trump has mastered the use of Twitter, he continues to struggle with fundamental communications. He managed to coax Hope Hicks back to the White House. Of course.