Ronn Torossian
DECEMBER 9, 2020
When only 17% of CMOs say they can prove the ROI of their customer engagement on social media, it brings to mind the well-worn phrase from 19th-Century poet Robert Burns, “The best-laid schemes of mice and men” that go on to address how things can go awry. That statistic comes from recent research by Khoros […]. The post Proving Return on Investment appeared first on.
Prowly
DECEMBER 9, 2020
Having a plan for following up on your first email is a key part of any overall strategy and keeping those dialogues headed in the right direction. The post Following up on Your Media Pitch – How to Do It Right appeared first on Prowly Magazine.
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ImPRessions - Crenshaw Communications
DECEMBER 9, 2020
2020 has been a long year, but we love sharing good news to put a smile on everyone’s face. Our Crenshaw family has gained a new member! On December 1, 2020, our partner Chris Harihar and his wife Lisa welcomed a beautiful and healthy baby girl, Lila Max. Mom and Dad are settling in with Lila as she will quickly learn how to draft a press release and pitch media.
Agility PR Solutions
DECEMBER 9, 2020
Vye President Dan Soldner shares insights on how to effectively rebrand your company Branding is strategic. A rebrand should be no different. There’s much more to rebranding than simply changing a logo or the font of your company’s name. Branding plays a significant role in helping companies position themselves more strategically and allowing consumers to […].
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Prowly
DECEMBER 9, 2020
The line between the common understanding of a press release and a media pitch has become rather blurred. Here are the key differences. The post Media Pitch Vs Press Release—what’s the Difference? appeared first on Prowly Magazine.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
5W PR
DECEMBER 9, 2020
There has never been a more popular time for remote communications, especially for businesses. Throughout the worldwide pandemic, plenty of employees around the world have had to work from their homes to make sure they’re staying safe, and with all that work comes a lot of remote communications solutions. There has been a skyrocket in popularity with different remote communications solutions, and one of them became particularly popular, to the point where Zoom’s daily meeting participants in Apr
Cision
DECEMBER 9, 2020
Kadia Goba joins Axios, Neil Bedi heads to ProPublica in D.C., and more.
Agility PR Solutions
DECEMBER 9, 2020
Public relations, while not the first career path that’s advertised in a job fair, is an exciting and lucrative field to enter. As can be deduced, it involves handling the public image of an organization or individual. Therefore, as long as you’re comfortable with communications, you may be able to make a living in it. […]. The post 5 tips for beginning a career in public relations appeared first on Agility PR Solutions.
Presspage
DECEMBER 9, 2020
With everything happening there, universities and colleges have a well of information available to them at all times. Their day-to-day activities also play a crucial role in the shaping of our communities and shouldn’t go unnoticed. However, they also tend to have lots of stakeholders to report to, rules to abide by, and somewhat fixed calendars to stick to.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Agility PR Solutions
DECEMBER 9, 2020
By bringing in-person client interactions to a virtual halt, the COVID-19 pandemic has triggered a digital content explosion as law firms compete for the attention of clients and prospects. A new study from B2B PR firm Greentarget of in-house counsel shows that providing substantive, actionable guidance remains the best way to rise above the noise, […].
Presspage
DECEMBER 9, 2020
With everything happening there, universities and colleges have a well of information available to them at all times. Their day-to-day activities also play a crucial role in the shaping of our communities and shouldn’t go unnoticed. However, they also tend to have lots of stakeholders to report to, rules to abide by, and somewhat fixed calendars to stick to.
Reputation Us
DECEMBER 9, 2020
In 2020, organizations like credit unions, which are rooted in their communities, have had to confront issues that may not have been part of their 2019 strategic plans, from the pandemic to natural disaster and civil unrest. As Winston Churchill once famously advised, “Never let a good crisis go to waste.” For credit unions, crises can offer opportunities to revisit strategy, refocus vision, and reinforce reputation.
Inbound PR
DECEMBER 9, 2020
This is a guest post by Eric Weisbrot from JW Surety Bonds. Scope creep is a silent killer for projects. Even the most seasoned professionals can easily miss rising costs and scope since they tend to slowly grow over the life of the project. Luckily, there are many simple ways to manage scope creep before it gets out of control. An effective project kick-off meeting is a major way you can tackle sources of scope creep.
5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.
Practical Law Construction
DECEMBER 9, 2020
Christmas is on the horizon. It’s necessary, therefore, to ask who’s been naughty and who’s been nice – and how better to do that than by reflecting on the courts’ approach to fraud in adjudications? In March of this year, the Court of Appeal was faced with a relatively rare type of case: one involving allegations of fraud in the context of adjudication proceedings.
Axia PR
DECEMBER 9, 2020
Know the best way to connect with reporters. Pitching to the media can be difficult, especially if your PR and marketing departments aren’t used to reaching out and connecting with the media on you and your company’s behalf. It can be intimidating, but it doesn’t have to be. That’s why we created the 21 mistakes you’re making when you pitch the news media – to help your team feel more comfortable and confident as they reach out to journalists.
Maxim Behar
DECEMBER 9, 2020
10.12.2020. The globally renowned PR expert Maxim Behar organized the first global virtual birthday party ever held in human history. He celebrated his 65th birthday on the online video platform Zoom with dozens of his friends, colleagues and partners from around the world. Behar received the most heartfelt wishes by his guests, who joined the party live streaming from Austria, England, Bangladesh, Belgium, Brazil, Bulgaria, Germany, Greece, Israel, Iran, Nigeria, New Zealand, the Republic of Se
NewsWhip
DECEMBER 9, 2020
With the election dragging on through the first week of November, the month was a political one in terms of the top content that went viral on Facebook. We looked back at the month to see who the top publishers were, and what content was most successful. . As usual, we used our API to gather these rankings, which you can read about on our developer hub.
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Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission
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