Sun.Nov 03, 2019

Writing pests

Prakkypedia

One of my favourite stories of last week was the story of disability advocate Sam Connor’s revamp of a website that was sorely in need of help.

Every Crisis PR response demands a custom response

The Stalwart Blog

The Fast Food industry gave us a couple of crisis PR examples this past week! I think the lesson learned for companies is not every type of crisis PR is going to deserve the same response. The first one was Chick-fil-A.

Surprising new findings about sales and marketing alignment

Agility PR Solutions

Are sales and marketing teams showing signs of better alignment?

Study 78

Brand Reinvention: How You Know It’s Time to Rebrand

Meltwater - PR

Whether your company is a long-standing consumer business, B2B enterprise, or nonprofit, there may come a time to reinvent its public image. Knowing when and how to rebrand, however, is… Read More >>>. Enterprise Executives Marketing PR & Comms Planning & Strategy Social Listening

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

PR pulse: Do Americans support breaking up Big Tech?

Agility PR Solutions

Americans are concerned about how supersized tech companies handle personal information, and how their size and influence limits competition and innovation. For example, 71 percent are concerned about how Facebook handles personal data.

Data 78

More Trending

Media relations mentoring—it’s all on the record, all the time

Agility PR Solutions

Garry South, a hard-hitting political consigliere to then-California Governor Gray Davis, was decades ahead of his time: he never went off the record.

5 ways social media has reshaped the PR industry

PR Daily

If you are a PR pro, you spend a lot of time on social media. Here are some ways the PR industry has changed to reflect the new normal—and ideas for how you can best reallocate your resources. Its influence is simply too large to ignore.

The Chief Reputation Officer (CRO): A New Seat At The C-Suite Table

Reputation Us

Having a favorable reputation has been proven financially valuable and overall critical to an organization. Statistics from our 2019 survey on the Importance of Corporate Reputation quantify this. 93 percent of participants of the survey indicated reputation is important when choosing among products or services of similar quality and price. But who oversees a company’s reputation? Enter the Chief Reputation Officer or CRO.

Job Training Never Ends: Why Continuing Education Matters

5W PR

Most of us are constantly in search of that proverbial feeling of “I made it”. Whether it’s reaching a new level of positioning at one’s job or working up to owning a business as an entrepreneur, we all have our own definitions of what it means to “make it”.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Promotion in Disguise?

Mindful Marketing

by David Hagenbuch , founder of Mindful Marketing & author of Honorable Influence Halloween was here and gone, but its effects live on. For kids, that may mean ongoing sugar rushes from a huge candy haul. For adults, it could be as serious as a DUI arrest after too much partying.