Document Infographics Internal Writing 
Stephen Waddington
MARCH 24, 2019
Marketing in markets without media, tool databases, Google graveyard, reframing Brexit, internal meets external comms, #CommsSchool makes blogging a habit, and the March #FuturePRoof podcast. Jessica Pardoe has written about her blogging habits and India Minton-Barker has turned her writing schedule into an infographic.
ISEBOX
APRIL 27, 2016
When you need coverage for your product launches, service offerings and news for your company, it’s pretty important to make the journalist’s job as easy as possible to write your news story. No one wants to scour the internet for usable images for a company they’re trying to write about. And, the findings aren’t good.
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Sword and the Script
JUNE 4, 2019
A PDF copy of the report runs nearly $5k, so I have not read the report, however, veteran reporter Richard Carufel did an informative piece for the Bulldog Reporter : Citing the study, he writes the industry grew to more than $4.1 At the time of this writing, the stock was trading at the low end of its 52-week range of $10.46 – $18.28
Buzzstream
FEBRUARY 9, 2024
Before writing a press release, whether it’s your first or 100th time, it is essential to set clear expectations on what you want to achieve to understand better what you are writing. We recommend using someone on the PR team, whether internal or with an external agency. Press releases are announcements.
Stephen Waddington
DECEMBER 5, 2018
Indeed, many of the hottest public relations agencies such as Manifest and the Romans, and large international networks such as Golin, Ketchum, and Weber Shandwick, proudly lead with earned media. Journalists want to write stories that will engage their readers. Not much has changed. Press release! Press releases are nearly useless.
Buzzstream
MAY 19, 2022
I set out trying to write a post about creating a successful survey campaign from start to finish. Or it can come from internal data. Sometimes your industry might be such a niche that it doesn’t have links even though others are writing about the topic. You’re looking for keywords with five qualities: Relevancy.
PR 20/20
MAY 26, 2016
A blog showcases your brand’s personality, connecting internal subject matter experts to external readers. For added inspiration, create a list of your personal favorite blogs—regardless of industry or topic—and document what they all have in common (that might be colorful visuals, clickable headlines … you get the gist).
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