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Barry Moltz on ChangeMasters, Small Business and Social Media

wiredPRworks

Why do so many small business owners pay for expensive advice, agree to take action. ” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing. .” Barry Moltz gets small businesses unstuck.

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7 Signs Your Company Is Ready To Step Up Its PR

ImPRessions - Crenshaw Communications

At a certain point, most small businesses outgrow their first forays into public relations. These early arrangements can include a junior in-house employee or possibly a “shared” situation where the PR function is wedged into marketing or even customer service. These are all questions for a qualified PR firm.

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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

A North Minneapolis native, Tess excelled in her journalism program at Drake University, during which she presided over the Coalition of Black Students and interned in business development with The Integer Group and in marketing/group sales with Iowa Events Center.

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Monday Roundup: Understanding The 7C Social PR Framework™

Waxing UnLyrical

C1 (Corollary) Case Study: AmEx – Small Business Saturday. More importantly, it drove real results for small businesses across the country that day,” says Mark Taylor in this D&AD case study. C4 (Conversation) Case Study: Best Buy Uses Twitter to Enhance Customer Service.

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How to Prepare a PR Crisis Plan

Prohibition

Corporate impropriety, such as fraud, theft, negligence, corruption, deception, poor customer service etc. Regardless of the size of your business, creating a PR crisis plan will help you stay on message and control the response to any situation that puts your business at risk. The PR crisis team should consist of.

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PR Rock Stars: Polaris’ Jamie Kvamme

Communications Conversations

I sat on a team of smart and driven women and got to participate in a handful of internal communication, PR and creative services projects. That, and the amount of autonomy over my work, are things that make academia (or small business) a fun space to work in. I think the customer service piece of digital is my favorite.

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Want to Identify Online Influencers? Try Traackr

Waxing UnLyrical

when PRSA’s 2010 International Conference was held in DC last October. You can change your keywords as you need to , but I would suggest you spend a lot of time in putting together your initial list (their customer service is terrific and will help you review them). I first came across the folks at Traackr.

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