Cision

NOVEMBER 10, 2015

Want more insights on how your brand can combat a crisis? Read the crisis communications white paper! Crisis preparation starts long before an incident. in crisis communications: Research, Action, Communication and Evaluation. The takeaways? Be prepared. Implement R.A.C.E. Recognize defining moments.

Crisis 120

Crisis Brand Branding Crisis Communications 120

PR Matters

APRIL 21, 2016

The purpose of PR is genuinely unique , because it’s the only profession solely concerned with the protection and growth of an organization’s and/or individual’s reputation through credible communication [ Tweet Quote ]. The practice of PR is reputation management [ Tweet Quote ]. A crisis is, by default, a reputation issue.

Reputation 100

Reputation Public Affairs Social Media Advertising 100

The Hoffman Agency

AUGUST 18, 2020

We like to think that all PR professionals self-identify with one of the following four superhero personas: Media Relations Maven, Social Media Savior, Captain Content Development or the Crisis Communications Crusader. While each superhero exhibits distinctive strengths, they all have one thing in common: their storytelling ability.

Crisis Communications 36

Crisis Communications Social Media Media Relations Crisis 36

Ishmael's Corner

AUGUST 15, 2016

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. The post Brookings, Not Using Traditional PR, Punches Back at The New York Times appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Storytelling 60

Storytelling Corporate Communications Report 60

Critical Mention

FEBRUARY 10, 2018

With all it encompasses – media relations, reputation management, crisis communications, content development, social media management, influencer marketing – and the list goes on – it’s endlessly fascinating. Storytelling is our game . Today, storytelling is a buzzword. There’s never a dull moment . via GIPHY.

Publicity 125

Publicity Storytelling Social Media Crisis Communications 125

Cision

APRIL 5, 2017

Brian Braiker: People seeing a bump in subscriptions speaks to the power of a differentiated brand, a strong journalist reputation with integrity and history. Storytelling vs. Brand Newsrooms. John Avlon: Brand newsrooms should be about storytelling. It’s our responsibility to do this judiciously. Say yes and show more.

Media 225

Media Report Advertising Advertising 225

Sword and the Script

AUGUST 2, 2016

During the work week, he’s an account manager with LTPR , a public relations firm based in Portland, Oregon specializing in the financial, healthcare and professional services industries, including crisis communications and litigation support. In PR, I focus on brand reputation and relationships with target audiences.

Public Affairs 60

Public Affairs Content Marketing Advertising Advertising 60