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Denmark – A Business-Friendly Frontrunner In Technology, Green Energy And Life Sciences

Landis PR

Today Photo courtesy of Pixabay Denmark is particularly strong in information technology, renewable energy, sustainability, and life sciences – and also has a vibrant creative industry, encompassing design, fashion, architecture and media. Find the Danish angle Write a story with a local angle for the Danish market.

Energy 59
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How to Spy on Your Competition & Steal Their Secrets

Cision

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. What must also be kept in mind is that creativity and innovation don’t come in a vacuum. Your aim in all of this activity is to spark your imagination, build a list of creative ideas and then innovate.

How To 198
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8 Great Linked Tactics for Communicators

PRSay

To translate this for communications purposes, if the brand is using billboards or other outdoor signage, try finding local bloggers in that neighborhood and pitch them a story or some custom content. The combination of outdoor and a local online presence is quite powerful. It’s easy and it works to build reach fast.

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10 Habits Of Highly Successful PR People

ImPRessions - Crenshaw Communications

Consider panels, webinars, guest-teaching at local schools and more. Embrace technology and look for new tools. To be creative and strategic in PR, it’s almost equally as important to know about the latest industry merger and what Rihanna wore to the Met Ball. Next, where do you get pop culture news?

Writing 149
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Your audience with the public

Stephen Waddington

Pinterest has posted strong growth in visual imaging. Automation Technology is useful to make sense of data and create content for the internet, but you can’t and shouldn’t ever automate a conversation. These include shareholders, media, staff, suppliers, customers, and the local community. Content must be authentic.

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Our Most-Shared Marketing Blog Posts from 2018

PR 20/20

We used Buzzsumo’s Content Analyzer to curate the top posts across Facebook, Twitter, Pinterest, Reddit, as well as links from other websites. 4 Tips to Unleash Your Inner Content Creative Genius. In this post, we featured four tips to get your creativity flowing. How will you make your marketing program even savvier in 2019?

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Public relations in 2018

Stephen Waddington

Pinterest has posted sustained growth in visual imaging. In the shift to data driven programmes there’s a danger that we lose sight of creativity. Creative and content, the keys to good storytelling, are frequently overlooked elements of public relations. Unfortunately the same isn’t true for local media.

Publicity 164