PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. The more contemporary the case study, the more applicable it can be to situations in the workplace.

Communications 120

Communications Case Study Training Reputation 120

PR for Anyone

APRIL 26, 2022

Watch the video and/or read the transcript and you’ll see a bunch including things related to: Social Media. Financial Stories. Read all about it and see how you can insert yourself into the story. Since they need to get Board approval of the sale, you’ll still have time to pitch around this topic.

Twitter 130

Twitter Pitching Financial Video 130

wiredPRworks

SEPTEMBER 21, 2017

According to an AMA study, marketers’ top three least confident areas include: 33% Senior management sufficiently understands social and digital marketing. 25% Receives sufficient training on marketing in a digital age. at Social Media Week Berlin. Thanks to InsuranceWebx I’ll be presenting a program on September 27.

Insurance 40

Insurance Insurance Marketing Conference 40

Prohibition

JANUARY 24, 2022

With our wealth of media contacts and track record of good work, we’ll craft the perfect strategy to repair your reputation. According to a study on crisis communication, 47% of employers believe they have the expertise or processes necessary to deal with a crisis. We offer communication spokesperson training support.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Solo PR Pro

NOVEMBER 17, 2015

And one of the main roots of business development is relationship building, which is formed through familiarity, reputation, credibility and thought leadership. Using a Survey for New Business – A Case Study. The full results of Kevin’s study can be found in more detail here. media training and communications strategy).

Creativity 40

Creativity Public Affairs Policies Survey 40

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Every two years, the New York-based Corporate Communication International ( CCI ), conducts an in-depth survey of senior PR and communications officers at Fortune 500 companies about the latest global PR trends. Communications professionals must act decisively to safeguard corporate reputation, and many worry that they may miss something.

Trends 199

Trends Corporate Employee Analysis 199

5W PR

JANUARY 31, 2024

Corporate PR: Manages the overall image of a tech company, including its values, culture, and achievements, to build a positive brand perception with stakeholders. Media Relations: Establishes and maintains relationships with journalists and influencers to secure media coverage and positive exposure for the tech brand.

Technology 78

Technology Product Launch Crisis Management Case Study 78

PRSay

FEBRUARY 28, 2023

In addition to citing other research studies, I’ve talked to three active journalists who gave their input on various topics. According to Cision’s “ 2022 State of the Media Report ,” which surveyed more than 3,800 journalists at about 2,160 media outlets, 76% of respondents said news releases are the content they want most from brands. “Can

Report 170

Report Local Media Pitching 170

Sword and the Script

DECEMBER 15, 2020

Getting unbiased, raw opinions from product users before buying is as important in the buying decision as website content, logos, case studies and demos. Are you active on social media (at least the top one or two platforms where your audience spends time)? Every employee needs media training. Marketing be nimble.

Marketing 168

Marketing Employee Content Marketing Training 168

ImPRessions - Crenshaw Communications

MAY 31, 2017

While there’s no way to truly “crisis-proof” a corporation or brand, there are steps that make it less likely to happen and its impact less severe. A single decision-maker, usually the CEO or a chief communications officer, should take a leadership role in these cases. It can take down CEOs, celebrities, and regular citizens.

Crisis 180

Crisis Airlines Brand Branding 180