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6 Awesome Examples of How To Leverage Corporate History in Brand Storytelling

MaccaPR

Your brand can share storytelling moments from its company history with your key stakeholders, too. Corporate histories are important to customers, employees, business partners, and community members. Legos' Corporate History Video. But, it takes strategic insight and smart planning to communicate a brand’s history well.

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What Public Relations Can Learn From The Golden Globes

ImPRessions - Crenshaw Communications

His point – I think – was that volunteers told him that watching the international arms dealer crime thriller had helped them relax from the stresses of their daily activities. We acknowledge that celebrities have a lot on their plates at industry events, but knowing the names of top films is relevant to their business.

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PR Rock Stars: Minnesota Timberwolves’ and Lynx’s Kirsten Wenker

Communications Conversations

I am the Senior Corporate Communications Manager for both teams, which means I handle all “off court” communications. I went to school wanting to be a sports reporter and interned at NFL Network, FOX Sports North and KABC-TV in LA in their sports department primarily covering the Lakers. It feels great.

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Hyundai “Message To Space” TV Spot – Marketing Masterpiece or Brilliant Illusion?

MaccaPR

“Message To Space,” created by agency Innocean Worldwide, depicts how Hyundai worked with a 13-year-old girl who appears to be Stephanie Virts of Houston, daughter of NASA astronaut Terry Virts, to send a message to her father as he circles the Earth in the International Space Station. Why is this Hyundai spot so successful?”

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22 PR Rock Stars of the Future

Communications Conversations

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. For all of these reasons, she is among our top graduating PR students this year. Kathryn Duke, @dukekathryn.

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Constructing the Organizational Narrative: PR definition in the making

PR Conversations

Same with documentary film makers. Internal communications often say they are corporate storytellers. And, in assuming the role of internal chronicler, the organizational narrative can then be framed and shaped accordingly. (p. PR-perspective mashup : internal experts. Do you see the problem?

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Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

As noted in our post on long-form content , a CEO can help influence a corporate image as well as build a personal brand through regular video communications. Video also works well as an internal tool for company announcements or simply to show accessibility, as Intuit CEO Brad Smith does in his “ new employee welcome message.”

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