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PR Pros’ Holiday Toolkit: 5 Press Release Examples from Amazon to Starbucks (+ more)

Newsfile

Product Launches or Special Editions Holiday Sales or Promotions Corporate Social Responsibility Initiatives (eg. Harvard Business Review says that your customers are making purchases based on corporate purpose commitments and actions in 2023. For CSR themes, like Duke Energy, emphasize your community contributions and positive impact.

Examples 116
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Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

As noted in our post on long-form content , a CEO can help influence a corporate image as well as build a personal brand through regular video communications. Video can be very revealing, and small things like darting eyes, a robotic tone, or nervous energy can be magnified on-camera. An expression of corporate values.

Video 149
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Effective Lead Generation Strategies

5W PR

This gives companies an opportunity to create more attention-grabbing content by pairing the PR and content marketing efforts and creating infographics or presentations. This puts the streaming platform quite ahead of most other brands and corporations in terms of paid leave options.

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The main mistakes of brand newsrooms and how to avoid them

Presspage

Basic SEO knowledge can get you a long way in the optimization of content and design elements of your newsroom or corporate blog, helping secure earned media. Blockquotes, good quality photos, videos, and infographics will be essential to get a higher search ranking. Get comfortable with rich content.

Brand 88
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How to Ace a Last-Minute Media Interview

Cision

Instead, use any nervous energy as fuel to create a lightening-round version of your normal preparation protocol. Check out this infographic for a helpful checklist! Jennifer Lawhead is the Corporate Communication Manager at TTI Success Insights. Stop fretting. Want more great tips to become a star interviewer?

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Marketing After Facebook for Brands [VIDEO]

Shift Communications

And of course, that includes news organizations, corporate Facebook pages, pre-recorded videos, things like that. [00:01:02] Do you have — when was the last time you updated your corporate website in a meaningful way other than little tweaks here and there? When was the last time that you created an infographic?

Facebook 116
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Data: More Than a Four Letter Word

5W PR

Industrial Manufacturing & Services and Corporate Services tied for third at 3.4. On important click through rates, Automotive ranked first at 10%, followed by Computer Hardware & Telecommunications, Energy & Environmental, and Consumer Products & Services. So, too will its message.

Data 68