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6 Trends That Will Affect PR In 2022

ImPRessions - Crenshaw Communications

This bodes well for PR professionals who focus in employee and community relations. The voracious appetite for viral stories on social platforms will assure plenty of exaggerated, distorted, and downright fake stories that seek to stoke tribal divisions. But in 2022, employee engagement will be the new recruitment.

Trends 385
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How to Grow Your B2B Facebook Community

Waxing UnLyrical

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation. Offer something of real value instead. Provide Value.

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Casting the future: Our predictions and trends for 2024

NewsWhip

We love to see how viral trends and news erupt on the internet, but at NewsWhip, we’re also working to understand what it all means, especially as our media ecosystem becomes more fragmented. Where it does appear is in the groups and communities that people cultivate on the platform, the places where people choose to spend their time.

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Get Inspired by These 3 Content Marketing Innovators

Cision

What helps BuzzFeed’s content go viral — whether it’s a listicle, news story or quiz — is the way it writes in different forms depending on which social media platform will share the story. Mashable also realized that its community was looking for stories on subjects its reporters weren’t always covering.

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Super Original Thinking is Required to Topple Facebook

Sword and the Script

It became a formula that underscores how much closer the entertainment community is to social science than it is to art. What is certain is that whatever remaining sentiment of organic appeal is left – the ability for content to move around the web on the merit of its very idea – is eroding in favor of the highest bidder.

Facebook 120
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Monday Roundup: Making Your Business a Valentine

Waxing UnLyrical

“Go steady” with your audiences via these creative ideas that illustrate how you can show some love to your community. What You Can Learn from the Star Wars Community. How to Build a Social Community: 4 Tips. 5 Steps to Building an Engaged Brand Community (AKA Super Loyal Customers). ” 2.

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30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

16) Social media fragments into niche communities. It will continue to split and fragment and silo itself into like-minded communities with incrementally less access for marketers.”. The high touch of creativity, big ideas and market smarts will reign over tech and hacks; we’ll all look to see what comes next after content.”.

Marketing 105