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Are Trade Shows still a Good Place for PR Launches?

Sword and the Script

That’s the number of pre-trade show pitches one blogger told me he had received in a side bar conversation last week. The blog is an industry staple, he’s plugged into the community and his name always winds up on industry conference media lists. A Traditional Case for Trade Show Launches.

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Popcorn and a Movie: A Creative and Integrated B2B Marketing Campaign that Could Work in Any Vertical

Sword and the Script

Creativity and risky marketing efforts don’t always find receptive purse strings in B2B, but it could well be the only thing left in “a sea of sameness.”. From white papers to the trade press, the entire community is fixated on the next exploit, hack or breach. How to Generate Media Referenceable B2B Customers with a Blog.

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PR Guide to Executive Speaking Gigs

ImPRessions - Crenshaw Communications

attend conventions, conferences, and trade shows each year. Look into colleges, not-for-profits and community organizations to start. Conferences and trade shows offer all kinds of other opportunities for qualified and interesting speakers. By all means, if a CEO is a big deal in the space, go for it.

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#PRStudChat 11/15 Discussion: From Student to PR Pro & Transitioning Into the Workplace

Deirdre Breakenridge

Are you a professional who is willing to give back to the academic community? ET , the monthly #PRStudChat Twitter Chat Community will gather to discuss how students can prepare themselves to enter the workplace — not as fresh graduates, but as emerging professionals. On Tuesday, November 15, 2016, at 8:30 p.m.

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How the Women of Game of Thrones Can Inspire Your Content Strategy

Cision

As the women of Game of Thrones continue to inspire us week after week, they can also give us guidance on everything from career moves to that creative spark we didn’t know our marketing campaign was missing. However, you will naturally rise in the ranks if you authentically engage with your community and consistently deliver value.

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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

Then, Sarah moved into a new role last year working in a media relations and influencer capacity, and we had the chance to work even more (we worked a trade show in Orlando together in the fall). On that trip, Sarah showed initiative, yet remained calm under pressure.

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HIMSS15: How-to Position your Organization as a ‘Snowflake’

Shift Communications

Instead, look for ways to amplify your news by tying it to a broader industry issue in a more creative fashion. Typically, this type of visual content is more broadly shared within social communities – a win-win all around. Typically, this type of visual content is more broadly shared within social communities – a win-win all around.