NewsWhip

JUNE 2, 2021

Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . Alert consumer brands to emergent reputation threats .

Media 88

Media Data Reddit Crisis 88

Sword and the Script

JUNE 3, 2020

And it seems brands are rushing to weigh in. Brands are deeply saddened ,” as Edward Nevraumont wrote. “As As much as we personify brands, we need to remember that they cannot feel anything.” The company also says it has doubled “the amount of content from Reddit” for media monitoring. But I did watch, listen and read.

Product Launch 96

Product Launch Survey Banking Pharmaceuticals 96

Sword and the Script

MARCH 15, 2022

Truescope is a new media monitoring technology that’s launching in the U.S. Instead, these are analogous to the way technology vendors brief Gartner or Forrester. In terms of social media monitoring, the company checks off the important boxes: Twitter, Facebook, Instagram, Reddit, TikTok, YouTube and forums.

Tools 160

Tools Media Software Analysis 160

PRSay

APRIL 19, 2016

Talk Radio + Reddit – Reddit is incredibly influential and the perfect hangout for communicators, particularly when you have expert clients with a presence on talk radio. If you can add an Instagram contest or if you’re working with a brand and a spokesperson, have them take over the Instagram account for the day.

Communications 79

Communications Pinterest Reddit Radio 79

Sword and the Script

SEPTEMBER 14, 2019

Earlier this year, Muck Rack , one of the PR technology vendors I’m tracking, published a survey of 700 reporters for a report it calls State of Journalism 2019. An average of only 10% of journalists worldwide cited third-party social media influencers alone as the most impactful contributor to brand reputation.”. 1% said SnapChat.

Survey 77

Survey Media Relations Report Media 77

Sword and the Script

APRIL 3, 2018

I used this field to eliminate job postings associated with a brand name. I haven’t seen a monitoring system that does this well yet and many monitoring systems OEM this technology, so some of these are using the same engine anyway under a white label. Of course, some people might want to see the job listings.

Media 64

Media System Tools Google 64

Sword and the Script

DECEMBER 24, 2019

Here’s how the numbers break down specifically: 83% of reporters said Twitter was most valuable; 40% said Facebook; 26% said LinkedIn; 21% said Instagram; 13% said Reddit; 12% said YouTube; 8% said WhatsApp; 5% said Signal; and 1% said SnapChat. Blogs, including independent and corporate blogs, can be credible.

Marketing 78

Marketing Publicity Survey Study 78

PRSay

APRIL 22, 2021

The bulk of this loss comes from stock market volatility stemming from financial disinformation campaigns, but the widespread proliferation of misinformation has also forced companies and organizations to increase spending on reputation management, brand safety, employee health and wellness, and crisis communication efforts.

Financial 190

Financial Reddit Advertising Advertising 190