Branding Communications Storytelling Transportation 
ImPRessions - Crenshaw Communications
OCTOBER 4, 2022
In public relations , our job is to spot, shape, and communicate our client’s story. So how should communications professionals work to identify the story we suspect is buried under the day-to-day business processes? It made the brand more interesting, and best of all, media loved it. But, they’re not unique.
Burrelles Fresh Ideas
MARCH 19, 2024
In 2024, conscious consumerism continues to drive demand for eco-friendly accommodations, carbon-neutral transportation, and responsible tourism experiences. In the realm of travel, where experiences reign supreme, compelling narratives have the power to transport audiences to distant locales, evoke curiosity, and ignite a sense of adventure.
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ImPRessions - Crenshaw Communications
JANUARY 26, 2016
With 68 percent of users saying they engage with brands on Instagram, big brands, small businesses, and influencers alike have embraced the social media platform, producing content that professional communicators can learn much from. Be true to your brand. Appeal to the imagination.
The Resolution Blog
OCTOBER 15, 2019
Off the back of this, we’ve put together some of the most inspiring B2B campaigns from the last two years to show you just how diverse PR and communications can be in this sector. Love, Little Rock Location: US The brand: Little Rock Regional Chamber The agency: Stone Ward It all started with an ad. Key Takeaway?—?Think
PRSay
NOVEMBER 20, 2018
In response, Kerlik, a former transportation reporter for the Pittsburgh Tribune Review, and the Pittsburgh International Airport have started Blue Sky — an in-house news service where the Airport can break its own stories and not have to rely on the media reach of other publications. A former resident of Washington, D.C.,
Sword and the Script
JUNE 18, 2019
For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. When communications is too tied to marketing, it is more difficult to keep a pulse on the broader business,” wrote Tammy L. 30) “Marketing and branding strategy.”.
Burrelles Fresh Ideas
MAY 23, 2023
Budget-conscious tourists are stretching dollars and cutting budgets where they can, be it spending less on meals or finding cheaper transportation both to their destination and once they arrive. But other less-traveled-to areas within the industry can still benefit from spending on PR, marketing communications and advertising.
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