Cision

JANUARY 22, 2016

There is no other newspaper like The New York Times. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. Become familiar with the myriad sections, supplement magazines, and the beats of editors and reporters. How can this story be original, relevant, impactful and indicative of a national (or local) trend?

Pitching 120

Pitching Newspapers How To Knowledge Base 120

Cision

FEBRUARY 25, 2016

I had a few stories published in high school journals, and starting around junior high I used to write letters to the editor of the local paper. Read the newspaper – the whole newspaper. The thing that gets me up in the morning is…coffee and the newspaper. It’s the bedrock of what we do, and few do it well. Karma is real.

Newspapers 120

Newspapers Financial Crisis System 120

Maxim Behar

OCTOBER 15, 2023

Host: You wrote the book "The World PR Revolution" and it became an absolute bestseller. It was also ranked at the top of the charts by an independent organization that evaluates the popularity of these types of books. And that's why I decided to write this book because I saw these huge changes happening in our business.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Stuart Bruce

MARCH 16, 2015

It also offers a wealth of resources in terms of best practice guides, books, webinars etc. The main reason that I’m a member is that the PRCA is that it is an effective trade lobbyist for the industry with issues such as its joint legal action with Meltwater against the iniquitous and immoral Newspaper Licensing Authority (NLA).

Publicity 60

Publicity Ethics Insurance Insurance 60

Bad Pitch Blog

FEBRUARY 12, 2006

Years ago a little nothing NY biz magazine came out and we were asked to go to town, literally, and to promote it as something special. In New York,” says Empire President & CEO Bill Britt, “a magazine that influences and imitates culture and business, is sorely needed. But then I remembered one. I can share. and unknown ?

Pitching 40

Pitching Real Estate Government Writing 40

PR Fuel

JULY 10, 2018

Failing to Research – For most harried PR pros, the heat is on to place news stories and obtain media bookings. You must be brutally impartial when you answer: would you read your press release in a newspaper? This includes the editor of your small town newspaper. The barrier to entry for local media pickup is low.

Local 40

Local Newspapers Writing Pitching 40

PR Fuel

JUNE 26, 2018

Open up any magazine, blog, trade journal, or newspaper, and you’ll likely be able to find at least one story that’s written as a list. List headlines grab the reader’s interest – Next time you’re in the checkout line at the grocery store, take a look at the magazine covers. Lists just work.

Writing 40

Writing Resources Web Newspapers 40

MaccaPR

DECEMBER 19, 2016

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. Here's an example of our client NTC's e-book landing page. Media Relations - Is your e-book authored by an expert? You're done! It's ready for primetime!

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

NewsWhip

JUNE 23, 2021

I mean, infrastructure is like the most local thing and the most global thing that you can imagine all at the same time. It’s local, because it literally becomes part of the world around you. Caro book about Robert Moses who built New York. Zach: Yeah, that’s exactly right. I’ve read it three times since.

Data 78

Data Media Analytics Energy 78

Masters in Communications

FEBRUARY 12, 2022

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. There is no physical medium as is the case with printing newspapers to distribute to vendors who then sell them. China is credited with starting the world's first newspaper.

Ethics 52

Ethics Communications Print Television 52

Sword and the Script

NOVEMBER 29, 2016

Today, those sources go far beyond pricing guides like Kelley Blue Book or reviews like Consumer Reports. Where the major daily newspaper – even the online version – was the single most influential local publication in any American city, today it’s just one among many. Credibility: Why Content Marketing also needs PR .

Content Marketing 60

Content Marketing Publicity Marketing Television 60