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5 Solos Share How to Break Into A Different Sector of Business

Solo PR Pro

Just because you’re a solo PR pro doesn’t mean you’re in this alone. In this monthly series, we ask five Solo PR Pro members to share their best tips, tricks and resources for managing their solo business. 5 solo PR pros share how to break into a different sector of business. Read on for their helpful tips.

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10 Types of Content That Drive Demand & Boost Engagement

Cision

You have two options: Promote through paid media (pay-per-click advertisements & sponsored posts). Promote via earned media (media coverage & social mentions). Cision® asked hundreds of senior marketers and 81 percent agreed earned media is more effective than paid media. Blog Posts. You’re doing it.

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CommsTech versus PR Tech in the Court of Public Opinion [PR Tech Sum]

Sword and the Script

New York, California, Texas and Florida don’t seem to agree on anything these days except they are more likely to use the term “PR Tech” as opposed to “CommTech”. Recently I’ve noticed an article discussing “CommsTech” as opposed to PR tech. Then I saw another article on CommsTech which was also clearly about PR tech tools.

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Seeing Around Corners: 30 Marketing and PR Predictions for 2021

Sword and the Script

Dozens of marketing and PR professionals express aspirations for 2020 along with educated guesses about the future . PR and communications predictions. Predictions from PR and martech providers; and. Brad Marley | Yelram Media. Do you blog regularly? Do you have a PR strategy? My own predictions.

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21 High-Converting Email Outreach Templates (From Our Experts)

Buzzstream

Any way you can connect to your target, the better your chances of getting them to take action. Any way you can connect to your target, the better your chances of getting them to take action. PR Outreach Templates In the fast-moving world of PR, getting placements depends on many things going right.

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How to Secure Top-Tier Coverage with Cortney Williams, ARPR

OnePitch

She’s been working in PR/communications for over 10 years and has experience servicing B2B and B2C clients of all sizes and in almost every industry. Within this interview, we break down real examples of how she landed top-tier coverage, what worked, and her tips for replicating it for your own pitches.

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20 Insightful PR and Marketing Predictions for 2018

Sword and the Script

Fittingly, I asked a whole bunch of folks for predictions to include in a blog post here (if you want to be invited next year, you can sign up here ). Here we go…20 insightful PR and marketing predictions for 2018 follows below. 3) Brevity is back in style. “My 3) Brevity is back in style. Doug Karr | The MarTech Zone.

Marketing 101