Flack's Revenge

MARCH 12, 2015

The outpouring on the blogs and social media showed its key place in the hearts and minds of those in the B2B tech space. Colleagues and coworkers compared notes and shared info – my good friend Judy Gombita sent this exit interview of Matthew Ingram, from Columbia Journalism Review. The reason? I disagree. ” Ba dum.

B2B 120

B2B Trade Shows Enterprise Banking 120

Communications Conversations

MARCH 29, 2019

Then, Sarah moved into a new role last year working in a media relations and influencer capacity, and we had the chance to work even more (we worked a trade show in Orlando together in the fall). On that trip, Sarah showed initiative, yet remained calm under pressure. Justine Perez , social media specialist – U.S.

Social Media 128

Social Media Agriculture Marketing Media 128

Bianchi Biz Blog

DECEMBER 2, 2021

PR can help you leverage all-important earned media in trusted, credible industry journals and news websites – and provide a solid springboard for your technology to become known and perceived as a leader and a preferred partner in the industry. 3) We don’t need PR, we only have 15 automaker customers, and they know our salespeople.

Automotive 68

Automotive Technology Engineering Trade Shows 68

Communications Conversations

DECEMBER 17, 2014

If you’re a regular reader of this blog, you know I’m a big devotee of reading the hard copy print edition of my local newspaper, the Minneapolis Star Tribune. And, it also includes some syndicated content from the Wall Street Journal, which I really enjoy. To trade shows. Work travel sucks. To agency sites.

Corporate 148

Corporate Fashion Agency Travel 148

Contently - Strategy

JULY 20, 2020

One marketing leader at the roundtable had bet over 80 percent of his budget on in-person trade shows prior to the pandemic. People were creating more webinars and livestreams , publishing research reports, investing in better blog content to build their newsletter lists and nurture prospects. The content revolution is here.

LinkedIn 141

LinkedIn Trade Shows Case Study B2B 141

Sword and the Script

MAY 22, 2018

Event marketing , at gatherings like annual customer meetings and trade shows, was huge in the 90s. One publication or blog you read regularly is… Michael Brenner’s Marketing Insider. PR, marketing, sales and journalism. Pre-Internet, that was because print ad space was so costly. I follow Tom on Twitter: @TomPick.

Marketing 62

Marketing B2B Print Technology 62

Landis PR

JANUARY 3, 2022

Note: PRGN originally posted this blog on its website. There is no doubt that public relations – which carries roots from the journalism side of the industry, now touches marketing, e-commerce, social media, digital outreach and more. Photo courtesy of Unsplash. What a year! PR isn’t just PR anymore. Kind communication.

Trends 52

Trends Trade Shows Agency Communications 52

ReimaginePR

SEPTEMBER 5, 2016

You have a blog, you have a potential audience, and now you need to connect the two, but you’re not sure how. But, that’s okay, because by creating a solid blog strategy, you can find your audience. Here’s a checklist for what you should do after writing every blog post. Create a Clear Reason for Your Blog.

Blogging 120

Blogging How To Infographics Writing 120

Beyond PR

JULY 28, 2016

Conventions, conferences, and trade shows offer excellent earned media opportunities for organizations. Blogging before and during the event can also help draw attention to your presence, as can reminders on social using the event hashtag. The bigger the event, the greater the competition for attention. Be their advocate.

Media Relations 40

Media Relations How To Media Conference 40