Melissa Agnes
OCTOBER 30, 2018
Each month, I answer your crisis ready questions. Here’s a sampling of what these questions were: “Is crisis management different from industry to industry?” This discussion explores: Strategic ways to successfully manage controversial viral issues. Crisis Ready Formula for Managing Controversies.
MaccaPR
JULY 16, 2014
We thought the time was right to re-visit a post we originally published last March – inspired by a LinkedIn-inspired crisis, but still offering powerful lessons for any marketer determined to leverage LinkedIn as a social channel. Read on, and disregard at your own peril.
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Sword and the Script
JUNE 3, 2020
That’s a mouthful of buzzwords, but Ryan Reeves, a product manager for the company, added some context on LinkedIn: “Signals uses AI to continually read trillions of articles to detect important company trigger-events (viral articles, product launches, financials, partnerships, headcount changes, etc.)
PRSay
OCTOBER 8, 2018
However, this outlook changed drastically after the housing bubble crisis in 2008. “When the big banks got bailed out and no executive went to jail, most people in the country began to think the game was rigged against them,” said Reich. “People were angry on both sides of political divide.”
PRSay
OCTOBER 25, 2017
“If you’re not paying for your social media campaigns, then no one is seeing them,” said Haworth, who recalled her childhood in small-town Indiana as one of eating “government cheese” from food banks and spending the Christmas season with her parents who couldn’t afford presents. A new era of crisis communication is upon us.
The Resolution Blog
MAY 11, 2016
Our team includes creative minds, crisis experts, experiential planners, social strategists that understand the platforms before we get anywhere near activation, a whole host of content creators, video story boarders, production and direction. the list is endless. Tina Fey’s book ‘Bossy Pants’ is brilliant.
Waxing UnLyrical
OCTOBER 17, 2011
Earlier this year, National Australia Bank got Australia and the world talking with its very public ‘Break-Up’ campaign. Hillan, how did NAB as a large-scale bank first become involved in the social media space? Here are some of the business results achieved: Banking category conversation up 66%. Share of Voice reached 55%.
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