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2023’s Top 10 PR Blog Posts

Bianchi Biz Blog

As the year comes to an end, we’re taking a look at our most viewed blog posts in 2023. As we focus primarily on automotive and mobility public relations, we identified a few trends among what our visitors saw as our most popular posts. Automotive & Tech Suppliers Abound at CES 2023 2. Find Your Ideal PR Agency Partner.

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7 Myths of Automotive Supplier and Vehicle Technology PR

Bianchi Biz Blog

It’s no secret that the automotive industry is facing more change – and disruption – than at any other time in its history. The trends of electrified, connected, autonomous and shared vehicles are rapidly changing the game … not only for automakers but also for the entire vehicle technology supply chain ecosystem.

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Traditional PR Evolves: What You Need to Know

Bianchi Biz Blog

The fast-paced changes in the world are also affecting today’s traditional public relations and media environment … and the ability to generate coverage, especially for automotive and mobility technology suppliers. NOTE: ©PESO is a copyright of Arment Dietrich, Inc. dba Spin Sucks. Click here for more info on the PESO model.

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2023’s Top 10 Meet the Media Profiles

Bianchi Biz Blog

It’s been seven years since we launched the Meet the Media blog series, and in that time, we have featured more than 160 journalists who cover the automotive, mobility, technology, Detroit and Silicon Valley business beats for national, Detroit, automotive, commercial vehicle, tech and business media outlets.

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Top 10 Meet the Media Profiles of 2021

Bianchi Biz Blog

When we launched our Meet the Media blog series five years ago, our mission entailed helping bridge the gap between automotive and mobility PR professionals and the key journalists who cover the automotive and mobility sectors. Meet the Media: Philip Nussel, Web Editor at Automotive News. Meet the Media: Alexa St.

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Top 11 Meet the Media Profiles of 2020

Bianchi Biz Blog

To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016.

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What Do Journalists Want? Five Elements of a Good Story

Bianchi Biz Blog

This is part of the reason we created our Meet the Media blog series. If it’s a new product or technology, is there an engineer that can speak about some of the challenges or successes in bringing this product to market? I want to write stories that thoroughly explain what’s going on and how it impacts them.”. What is the takeaway?”