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8 Tips on Creating an Online Press Release for Small Businesses

PR Fuel

Are you a small business, organization, or individual seeking to boost your visibility and credibility? According to the Harvard Business Review (HBR), 75% of retail products fail in the first year. Images, videos, and infographics are other effective pictorial illustrations that can bring the story to life.

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7 PR Blogs You Should Be Following

Critical Mention

Their website is a business hub that spotlights brand-building tips, educational business webinars and blogs that help drive success. It provides helpful news for an array of professionals such as entrepreneurs (of course), franchises, small businesses and more.

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Prepare Your Business for Disaster

Solo PR Pro

A natural disaster can be devastating to a solo or solo-plus agency. According to FEMA, “Roughly 40-60 percent of small businesses never reopen their doors following a disaster.” ” Preparation is a critical and often overlooked step in the day-to-day but could quite literally save your business. .”

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Communication in Top Eight Digital Skills Needed

The Proactive Report

” The lack of digital skills and how it affects productivity in business has been in the news a lot lately. The BBC reports today that more than 12 million people, and one million small businesses, in the UK fall into the digital skills gap. The BBC article lists these five basic skills: Manage information.

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PR on a Budget: 10 Tips for Smarter Spending and Better Results

Burrelles Fresh Ideas

Deliberate planning is key — consider drawing upon diverse forms of media such as podcasts, articles, blog posts, videos, or infographics to optimize outreach strategies across multiple touchpoints. Conclusion Small businesses can achieve remarkable PR results without spending a fortune on advertising or public relations agencies.

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We Asked Today’s PR Influencers: What is #CreativePR?

Marketwired

When you can, offer high resolution photos, videos or infographics. Michelle Messenger Garrett is a public relations consultant , speaker and award-winning writer with more than 20 years of agency, corporate, startup and Silicon Valley experience. Sometimes, an image can even spark an idea for a story.

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8 Characteristics of a Successful Press Release

PR Fuel

Should press releases be part of your marketing strategy, even as a small, up-and-coming business? A press release is a great way to pique the interest of local media agencies and journalists in your region in order to spread the word about your business. The short answer is, absolutely. Prioritize SEO Practices.

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